YouTube's Latest Shake-Up Is Bigger Than Just Ads
Jan 22, 2018•7 min
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Episode description
Thomas M. Wagner has uploaded over 300 science fiction reviews to YouTube since 2013. He’s not a major star, but his content has attracted an audience of around 4,400 bookworms who subscribe to his channel. In return for their attention, Wagner likely receives less than $100 a month in advertising revenue, according to the analytics company SocialBlade. The vast majority of YouTube comprises niche channels like Wagner’s.
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