E223 - Stuart Simms from FairPlay Sports Media
Episode description
On this episode of the Business of Betting Podcast, Jason is joined by Stuart Simms, the CEO of FairPlay Sports Media, recorded live at G2E in Las Vegas.
Hear them discuss:
01:10 - The strategic shift from OddsChecker to Fairplay Sports Media
04:10 - Stuart’s personal health journey and diagnosis with cancer
08:20 - The impact of diet on health and cancer treatment
12:00 - Key takeaways from G2E and networking insights
13:30 - The changes in OddsChecker’s business model
16:40 - Acquisition of Quarter4 and integrating AI for predictive models in sports betting
19:30 - How AI and real-time data impact tools like Bet Builder
22:00 - The challenges of balancing transparency for consumers and relationships with bookmakers
25:40 - The pricing margins in sports betting
30:10 - Consumer price sensitivity in sports betting
32:00 - The future of betting exchanges and the role of user experience in adoption
33:50 - U.S. market opportunities for data-driven tools in sports betting
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