Business Movers

Behind every successful business is a story. It starts with a vision and a leap of faith. Along the way, leaders make bold decisions, ride booms and busts, and sometimes, they reach new heights. From Wondery, the makers of the hit series Business Wars, and Lindsay Graham, the host of American History Tellers and American Scandal, comes a weekly podcast that brings you the true stories of the brilliant but all-too-human businesspeople who risked it all. From Walt Disney’s creation of a theme park in Orlando, to the colossal failure of New Coke, Business Movers will explore the triumphs, failures and ideas that transformed our lives.

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Episodes

Coca-Cola’s Greatest Mistake | Out With The Old | 1

In 1985, when Coca-Cola eliminated its signature soft drink, “Coke”, and replaced it with a new and improved version called “New Coke”, the American people revolted. In this series premiere, we go back to the beginning of the story and meet the man responsible for Coca-Cola’s biggest blunder: Roberto Goizueta, a brilliant Cuban immigrant who started from the bottom and rose to the highest rung of Coca-Cola’s corporate ladder. Want to listen to the remaining episodes of Coca-Cola's Greatest Mista...

Feb 11, 2021•41 min•Season 2Ep. 1

Walt Disney: Building a Better Theme Park | Project Future | 1

As Walt Disney sets out to build a second theme park in Florida, he quietly works to keep the top secret project out of the public eye. To make his dream a reality, and to keep Project Future under wraps, Walt will rely on a close-knit team of lawyers, executives, and former World War Two spies. This is the first in our four-episode series on Walt’s efforts to create a second theme park that would correct the errors of his first. Want to listen to the remaining episodes of Walt Disney: Building ...

Jan 14, 2021•32 min•Season 1Ep. 1

Introducing Business Movers

Behind every successful business is a story. It starts with a vision and a leap of faith. Along the way, leaders make bold decisions, ride booms and busts, and sometimes, they reach new heights. From Wondery, the makers of the hit series Business Wars , and Lindsay Graham, the host of American History Tellers and American Scandal , comes a weekly podcast that brings you the true stories of the brilliant but all-too-human businesspeople who risked it all. From Walt Disney’s creation of a theme pa...

Dec 18, 2020•2 min

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