LinkedIn's UK strategy

LinkedIn is the leading social network for businesses around the world. Now it wants a stake in real-life interactions too. Dougal Shaw has been given exclusive access to its new Experience Centre, which has just opened in central London, where he meets Janine Chamberlin, head of LinkedIn in the UK. The space is designed to foster collaboration and knowledge-sharing in the new world of hybrid work. Chamberlin explains her personal remit in the UK, the way LinkedIn has evolved from primarily a recruitment platform into a place for sharing original content, especially in video, the impact of AI – and much more.

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