Business Habitat with Sam Dean

In our expert professional services businesses, where the rules were written last century and the world keeps changing around us...how do we as experts who have spent years, sometimes decades getting our technical skills to the ultimate level and proportionally little time learning the ones required to grow our businesses based on our own terms, re-write the rules for ourselves. That’s the question and this show explores the answers. Stay tuned and enjoy some brave conversations. Find out more at https://blueprinthq.com.au/

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Episodes

The Art of Difficult Conversations

CWSD Episode 4, Sam dives deep into the art of having difficult conversations. Beginning with first discussing what conversation is and why it's important, Sam then drills down on two types of conversation that many people find difficult: value conversations and difficult feedback conversations. There's two main aspects to why accountants find conversation difficult: the mindset piece and the training piece. Sam covers both of these, and shares practical advice on how to build conversation muscl...

Dec 04, 2019•26 min

Three Lessons for Accountants and Advisors

CWSD Episode 3, Sam dives deep into the three takeaways from her conversation with Ellen Ronalds Keene in Episode 2. Ellen's story is a classic example of why accountants and advisors need to be educating current and potential clients, and the power of good client relationships. Sam shares practical tips for you to be able to get to know your clients better so you can better serve them and how to make them feel safe so that they will come to you sooner rather than later when there are problems t...

Nov 27, 2019•26 min

The dual need for business advisory and digital marketing, with Ellen Ronalds Keene

CWSD Episode 2, Sam interviews Ellen Ronalds Keene, founder of Perk Digital and Self-Care for Teachers. Ellen shares her story of moving from a job as a school teacher to being self-employed, along the way learning the things she didn't know she didn't know about business. Ellen's story is a classic example of why accountants and advisors need to be educating current and potential clients so that they receive the advice they need in a timely fashion and can get ahead of some of the common pitfal...

Nov 27, 2019•43 min

Introduction to Conversations with Sam Dean: What is the Advisory Mindset?

CWSD Episode 1 - Exploring conversations accountants and advisors can have with their clients to cultivate business mastery. In this episode, Sam shares a bit about her journey of over 3 decades in the accounting industry, why she founded Blueprint HQ and what to expect from this podcast going forwards. Sam then dives deeper into the differences between the Expert Mindset and the Advisory Mindset and why it's so important for accountants to be shifting their mindset towards the advisory in order...

Nov 01, 2019•18 min

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