Summary Tom Schwab has had a varied life. He’s going to tell us how to get the best out of podcasts and inbound marketing, but his back story is every bit as interesting. He spent time in the navy (and did a neat side hustle exporting custom-made shirts from Singapore!), managed a nuclear power plant, and then eventually became the first person to create an e-commerce business in Hubspot way back in 2007. Nowadays he is the man behind Interview Valet: a podcasting consultancy that helps people f...
Aug 19, 2020•46 min
Summary We have a seriously charismatic fella on the show this week. Doug Morneau is an expert email marketer, but he’s also an expert storyteller. His book ‘Three Big Lies: The real truth about renting email lists’ became an international bestseller, and his interview with Ben is absolutely chock-full of brilliant advice and myth-busting about marketing and entrepreneurship. It’s people like Doug that are the reason we do this podcast! See some of Doug’s top tips below: ** [9:20 - 9:50] You nee...
Aug 12, 2020•49 min
Summary This week we have a special coaching session from Ben where he tells us what separates the best from the rest. No guest, just half an hour of great business advice that he’d normally charge good money for. Ben has worked with some of the very best and very worst in nearly 20 years as a business coach… he certainly knows what it takes to be the best! See some of Ben’s top tips below: ** [5:40-6:10] We are human beings not human doings. If you want to have something then you have to consid...
Aug 05, 2020•40 min
Summary All the way from Denver Colorado we have Chad Sanderson giving us the lowdown on what “sales” really means. He’s been leading successful sales and marketing teams for over 20 years, and although he his very charismatic and insightful, he’ll tell you that good sales is about so much more than good talking. He goes into more detail about Proven Predictable Value selling and debunks some of the common myths that are tripping up business owners when they build their sales teams. See some of ...
Jul 29, 2020•44 min
Summary We often talk about working on your business rather than working in your business, but how do you actually do it? David Jenyns will tell you how. David is the author of the book Systemology; a comprehensive guide on how a business owner can detach themselves from their day-to-day and scale their business properly. He draws from his own extensive experience which includes being the founder of melbourneseoservices.com and would you believe, selling the MCG! See some of David’s top tips bel...
Jul 22, 2020•46 min
Summary What a great character we have on the show this week. Dave Luehr’s story is a truly inspirational one. He had it all with a million-dollar business and then he lost it. For many years later he was disempowered by a fear of failure, but eventually he understood how to use failure to his advantage. Nowadays he travels around the world inspiring small business owners to achieve their full potential. See some of Dave’s top tips below: ** Don’t lose the 5 year-old child in you. Fear of failur...
Jul 15, 2020•49 min
Summary This week we give you all the tools you need to consistently perform your best. Our guest Sarah Taylor has truly been there and done it; transforming herself from an obese 40 year-old to a 21-time world-champion bodybuilder by the time she was 49. You’re now going to hear how Sarah applied the same mindset to become a champion in business as COO & CTO of one of Melbourne’s hottest startups. See some of Sarah’s top tips below: ** Take a habit-based approach. Break everything down in y...
Jul 08, 2020•47 min
Summary We go really deep in our conversation with Mark: a former AFL player who now empowers people and business to achieve top performance. Mark is trained in western health science and eastern medicine; he is a 3-time bestselling author and just for good measure, he is CEO of the Australian branch of the David Lynch Foundation of Transcendental Meditation. Importantly for us, Mark is a master at deconstructing complex theory and giving simple advice that we can all benefit from. See some of M...
Jul 01, 2020•47 min
TITLE BBF257 Selling is not a numbers game with Samantha Pickering Summary Strap yourselves in for a very insightful chat about marketing and sales with Samantha Pickering. She believes that compassion and creativity are the two key ingredients - not numbers and statistics. It was refreshing to hear such a human take on a process that is so often misunderstood. See some of Samantha’s top tips below: ** Some of the best sales training comes from learning about complaints. Once you understand what...
Jun 24, 2020•47 min
Summary Remote working has never been more popular but how do you manage it properly? Anne and Mark Lackey certainly know how. Their company HireSmart Virtual Assistants has been transforming the productivity of their clients for years, saving them up to 75% on their payroll costs and saving them the headache of finding the right VAs. See some of Anne and Mark’s top tips below: ** 80% of the work you’re doing you probably shouldn’t be doing. Free yourself up! ** Too many people hire someone beca...
Jun 17, 2020•44 min
Summary We’re speaking to a great character on this week’s show. Ben Wyhatt tells us his crazy story of leaving the UK and pitching up to Australia on a whim. After working as a personal trainer he branched out into nutritional supplements, but he didn’t stop there. One day he thought to himself, ‘what if I took the best bits from these and gave them to dogs?’, and then thought ‘what if I built up a brand that was fronted up by my own dog?’. We tell his inspirational story and we also get some g...
Jun 10, 2020•47 min
Summary Recruiting salespeople is one of the biggest challenges that a business owner can face, and to make matters worse, most of what we thought we knew about recruitment has been disproven as myth! Luckily we have someone on the show who can debunk the whole process and give you all the tools you need to hire the right salespeople. James Michael is CEO of Justified Talent; a specialist recruitment for salespeople. James’ background in behavioural psychology and in the military gives him the e...
Jun 03, 2020•50 min
Summary On-demand media has never been more popular… it’s time to get onboard. Drew Blackman tells us all you need to know about how to start a podcast and just how much they can do for your business. Drew is a particularly good man to speak to on this, given that it was this very podcast that inspired him to do a podcast in the first place! See some of Drew’s top tips below: ** Consider all the ego marketing you might be doing. What are you sponsoring and does it give you the ROI that a podcast...
May 27, 2020•42 min
Summary So many people don’t want to think about tax until it’s too late, but once you’ve listened to Brian Goodridge you’ll be positively inspired to do something about your tax situation! Brian is a different kind of accountant. He’s great at explaining the various different angles you can exploit to make yourself tax efficient and profitable in the long term. See some of Brian’s top tips below: ** Don’t get too hung up on avoiding tax. You can cost yourself money in the process. ** Tax planni...
May 20, 2020•46 min
Summary One of our favourite guests returns for a truly inspirational conversation. Steve Brossman is a serious high achiever… what hasn’t this man done? When a terrible accident put an end to his career as a professional sprinter, he dug deep to become a serial entrepreneur and eminent media figure. He’s had three hugely successful multi-national businesses and found fame when he hosted and produced his own show on Channel 9. If this man says you can succeed in a recession, then you can succeed...
May 13, 2020•46 min
Summary In a BBF-special, our main man Ben shares his 6-part plan for repurposing content to keep your customers engaged with the minimum of fuss. Ben is an entrepreneur just like you, so he can deliver these pearls of wisdom in a simple form that you can easily copy for yourself. No technical jargon here! Just straightforward, tried-and-tested methods that you’ll be able to use immediately. See some of Ben’s top tips below: ** The more content you create, the more engagement you are likely to g...
May 06, 2020•46 min
TITLE BBF249 Some ideas and Coronavirus Stimulus explained Summary In this special edition of BBF, our leader Ben Fewtrell outlines the potential opportunities for small business in these chaotic times. He calls it “Business as unusual”. Nobody has said that you can’t work, so if you have been frozen by this crisis it’s time to listen up and start doing some business! See some of Ben’s top tips below: ** You haven’t lost your brain - you can still innovate. ** You are allowed to go to work so if...
Apr 08, 2020•51 min
Isn’t it nice when someone has a big idea and backs themself to make it happen? Kelly Lavery tells Ben her truly inspirational story - a story that took her to the financial brink but out the other side as a famous inventor and successful businesswoman. Her invention, the Strucket, is now on sale at some massive retailers and you may have even seen it featured on TV. See some of Kelly’s top tips below: ** A failed business can set you up to succeed with the next one. Failing once really worked f...
Jan 08, 2020•40 min
This week we have an enlightening chat about freelancing and company branding with and absolute authority on the matter, Alexandra Watkins. As CEO of her own creative agency, Alexandra has worked with some very impressive clients such as Google, Amazon and Dunkin’ Donuts. She has also written the brilliantly titled Amazon-besteller, “Hello, my name is awesome!” See some of Alexandra’s top tips below: ** Be proactive. Don’t be afraid to find people on Linkedin who work for companies you like and ...
Jan 01, 2020•39 min
This week we get some great marketing takeaways from someone who’s really been there and done it. Cham Tang is the head of marketing and co-founder of Authentic Education; a BRW Fast100-company no less. He is also a great friend of MaxMyProfit - we’ve done a lot of work with him in the past and we know just how good he is. Can you believe that Cham has spent over two million AUD of his own money on marketing? This is the kind of guy you want to be giving you marketing advice! See some of Trent’s...
Dec 18, 2019•39 min
Trent Dyrsmid is a serial entrepreneur who knows all there is to know about process. He hasn’t got this far by being a dreamer - he’s got to where he is today by understanding every last detail. His Flowster app is designed to help other businesses get to the same level, so we talked to him about how he has used the development of his own ventures as a template to help other businesses. Trent is a thoughtful and fascinating man: listen up folks! See some of Trent’s top tips below: ** If you’re y...
Dec 11, 2019•45 min
This week we have our very own Ben from start to finish. Ben is on a mission to reduce the fatality rate of small businesses, so it’s time for some free business advice from someone who has been inspiring business owners for decades. The main focus of Ben’s advice today is goal setting: one of the most important aspects of business and life. By the end of the show you will understand how high you need to aim and what you need to do to get there. See some of Ben’s top tips below: ** Think about c...
Dec 04, 2019•55 min
We loved John Livesay the last time he came on the show so it’s great to have him back talking about one of the most important things in business: the elevator pitch. Known as “the pitch whisperer”, John has travelled the world as a keynote speaker wowing Fortune 500 companies with tips and tricks on how they can use their story to get ahead of the competition. His TedX talk has over a million views, so this guy really knows what he’s talking about. See some of John’s top tips below: ** Be a sto...
Nov 27, 2019•40 min
Andrew Roso gives us an insight into how to run a business with tight KPIs. Presiding over one of the fastest-growing digital media companies in Australia, he won the B&T Under 30 Entrepreneur award in April. He certainly knows what he’s talking about! Listen up for how you can use a marketing mindset to drive your business. See some of Andrew’s top tips below: ** Don’t try too hard to change the world. Just do something well. ** Don’t be afraid to give some of your services for free. If you...
Nov 20, 2019•41 min
Julie Ockerby tells us a great story of how she saw a problem in everyday life and created a successful business that solved it. When her father got ill she was disgusted at the standard of elderly accommodation she saw. Having worked with luxury hotel groups and having been a nurse herself, she built up Meli Studio and became an award-winning designer for residential and commercial homes for aged care. See some of Julie’s top tips below: ** Understand if your an extrovert or an introvert. Build...
Nov 13, 2019•44 min
What an interesting character we have on this week’s episode. Brent Grundy has actually been branded “The Man Who Tried Everything” and as you will hear from the interview, it’s a title he richly deserves! Brent’s most successful venture is Flip Out International: a global children’s play business that spread from Sydney to 87 locations worldwide in just 6 years. Brent keeps going back to the point that failure is something to be cherished and used to empower your next move - he has a very inter...
Nov 06, 2019•37 min
Bridget Carmady lost her dad and her sister to skin cancer and then went on a mission to empower others to look after their skin. She started by making a cream to help her Dad alleviate the pain from his cancer treatment and eventually built up a highly successful international business, Clemence Organics. Bridget’s story is both poignant and inspiring… what an amazing woman! See some of Bridget’s top tips below: ** There’s a lot to be said for the theory of “if you can’t find it, do it yourself...
Oct 30, 2019•39 min
Tim West tells us all we need to know about how to successfully franchise a business in double-quick time. In just three years his 12 Round Fitness concept has grown to over 80 clubs and is officially the fastest-growing boxing and fitness concept in the world. This amazing success story has come thanks to Tim’s understanding of company/brand culture, and also the backing of 4-times boxing champion Danny Green. See some of Tim’s top tips below: ** Sales is fundamental to everything in business. ...
Oct 23, 2019•43 min
Andrew Henderson is a prolific globetrotter who has now made a highly successful business out of it. Using his experience of traveling and doing business in over 100 countries, he has some great advice for people who wish to change their lives and become global citizens. Andrew has a refreshingly different but pragmatic take on commerce and on life – he is well worth listening to. See some of Andrew’s top tips below: ** Are you a hustler or are you a builder? Understand where you sit in the mark...
Oct 16, 2019•41 min
We have a great friend of MaxMyProfit on the show today who is a shining example of what can be achieved in business with the right coaching. Nicole Clarke-Baines has built up and sold multiple businesses and nowadays she fronts up a weight-loss programme that serves 8 countries and has a team of 2,500 people around the world. In fact our very own Ben has lost a lot of weight on this programme, so we can say categorically that Nicole knows what she’s doing! See some of Nicole’s top tips below: *...
Oct 09, 2019•48 min
