¶ Business Brain – The Entrepreneurs’ Podcast #655 for Casual Friday, June 6th, 2025
Business Brain, episode 655 for casual Friday, June 6th, National Donut Day 2025. Heck yeah. Love it. Greetings folks and welcome to Business Brain, the show where we take some ideas, we crunch them, we dissect them, And we use them to tune our business brains each and every time we get together. Sponsors for this episode include square.com slash go slash brain, where you can get 200 bucks off Square hardware when you sign up there.
And selectquote.com slash business brain, where you can get the right life insurance for you for less. And we'll talk more about both of those in a little bit. For now, here in Durham, New Hampshire on National Donut Day, I'm Dave Hamilton.
¶ June 6th: National Donut Day
Good day to be here. I'm a big fan of the donut. I'm Shannon Jean, and I'm in Lafayette, California.
You know what's nice about National Donut Day, Shannon? What's that? As long as we keep releasing the show on Wednesdays and Fridays, we will be able to celebrate it every year because it is the first Friday in June. Oh, nice.
Nice. See, I think you must have planned that.
Yeah, they did that for us. Or we did that because we knew. Yeah, yeah.
Yeah, that's it. Donuts. The last big batch of donuts I had, we were up in Tahoe at our house, and after somebody brought it, put it in the cabinet, I noticed that my dog, one of my dogs had disappeared and I went in and she hadn't eaten all the donuts, but she had licked them, all the glaze, the chocolate, everything off the top of the whole box. So it was great.
That's wonderful.
Yeah, it was good. I love pets. But hey, this is not a show about pets. I want to talk about an exercise, if you will, that I read about. I spent a lot of time on X.
¶ Dr. Julie Gurner - Look at your life this way: “If I was a stranger stepping into this person’s life, what would I change to make it better.”
I've been building a business up on there for about the last year and a half. And one of the people I follow is Dr. Julie Gerner. That's at Dr. Gerner, G-U-R-N-E-R, with a D-R in the front. And she had a post the other day, which I really like, I thought was very insightful. I'm going to read it to you and then we can chat about it. Okay?
Okay.
All right. So Dr. Gerner says, most people would benefit to look at their life and career in this way. If I was a stranger stepping into this person's life, what would I immediately fix or change to make it better? Write those things down and do those things now.
There's an Alice in Wonderland quote that I would foobar if I tried to say it, but it's something about taking my own advice because I sure know how to give it. And it's the same thing, right? I mean, it's essentially saying the same thing where we are all much better at being objective about other people than we are about ourselves.
It's just natural, right?
It's the human condition. Yeah.
It's totally natural. Like, well, I would never do that and this kind of thing. And yeah, you could be self-aware and say, well, I'm not in their shoes, so I'm not really sure.
A lot of it is I don't want to do the work, so I'm not going to make these judgments. Judgments is the wrong thing. I'm not going to make these suggestions, these tweaks for myself because I'm the one that's got to follow up on them. Whereas if I suggest to you, Shannon, I mean, we do this to each other all the time.
You know, your business would be better if you did this. And like 100% of the time it is correct, but it's only about 30% of the time that we actually listen enough to take action because it's, well, it's, dude, I don't want to make wholesale changes to my business, even though arguably maybe that's the best thing.
Yeah. Well, it's an interesting quote. And one of the things that you can do now, which we talked about a few episodes ago, is at least with the content and what you're sharing and getting help with your AI, is you can ask this question of the AI to go back and look at what you've shared, what you have done, and get insight into, hey, this is what you need help with.
And like one of the things I have done is uploaded transcripts for my, calls or sessions or things I'm working with people and get some analysis to help me get better at what I do. And it works great. It's like having an assistant look at all your content.
Well, and that's why I wanted to save this topic for Friday Eye episode, because you could take that quote and paste it into ChatGPT. If you've been using ChatGPT or any of the others, and actually, I want to come back to that. But if you've been using it for long enough, it knows quite a bit about you. Yes. You know, and so I just took that quote and I said, let's do a fun exercise. If I was a stranger stepping into my own life, what would I change to make it better?
And it says, great prompt. Here's a structured way to tackle it. Short, sharp and real. The mental clutter. There's a ton of ideas flying around. Business, podcast, family, tech, music. Systematized decision making. Less context switching equals more traction. A priority reset once a week could tighten focus. That's one of five things it suggested. That alone would probably double my ability to earn revenue. Yeah.
It's a good point. And I think that's going to be, you know, continue to be one of the most powerful things that the AI can do for us is track all this stuff. There are, you know, a number of companies selling pendants and dongles and things you can carry with you. And my son-in-law has one. I think it's called Limitless. Yep. And it records, you know, as he's getting stuff done during the day, and then he can ask questions about it and offline.
And it's, I think, I mean, I think will help me tremendously for somebody who's scattered and jumps around like crazy and has challenges prioritizing things. I think it's going to be great.
I look forward to it. I've got, I'm not going to go through them all, but the titles of the remaining ones are, well, the first one was titled, the mental clutter the health stack the delegation gap the quiet moments and the money mindset oh
I like that yeah that's good that's good.
And that's what it knows about me after whatever two and a half years into using this so yeah yeah yeah
Me too i have uh i want to talk about organization um with the ai a little bit more today.
As well i i have i actually have a facebook group that I want to share with everyone, too, that I think is going to hit very, very well. But first, I want to talk about our two sponsors. Because, listen, you hustle hard, you build smart, and you created something
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Get started today. And our thanks to Square for sponsoring this episode. Shannon, I've put a link in the show notes to a group on Facebook called AI
¶ AI Prompts for Entrepreneurs Facebook Group
Prompts for Entrepreneurs. Oh, that's great. It's got over 400,000 members.
Wow.
Awesome. And there are great – there are crummy prompts shared. Of course. You can tell those right out of the gate. But there are some great ones. Then people go really detailed. Like, even if the prompt isn't for you, looking at how detailed some of these are and how they're structured is just as informative. Yeah, of course. And really just being in the game with it is helpful and just seeing it kind of come across the feed. So I actually invited you to it earlier today, Shannon.
You'll see a notification next time you check Facebook. But I've just put a link here. It's a public group, I think. uh oh no it's a private group but you can apply to join and and in theory you should be able to so yeah that's cool they let 400 000 other people in they're definitely going to let you in that's right
Yeah yeah for sure sure you know one of the things i've uh been doing more with
¶ Making use of ChatGPT projects…on rails
my chat gpt is setting up projects and organizing things and like for example you know i've been, uploading business brain content to uh chat gpt for what year and a half couple years whenever they come out and so finally uh i created a new project business brain and i just told it move everything i've ever asked about business brain into this folder and it just says okay wait.
Boom what i use projects but i i thought it was only for like from now forward i didn't think
That i mean i.
Could manually move them of
Course you just tell it to move it.
Of course you do yeah oh what
Yeah so yeah you just yeah, Yeah, you just say, oh, I want to do, you know, every, it's like, I've uploaded tons of transcripts, I want them all in this project, I want to be able to access them all, you know, this way, okay, no problem.
Yeah, no, of course, I can't, yeah.
I mean, it's just a link, right? They're just links to wherever the- I know.
I know, but they're more than links because you can say things like- Yes. Address all of the stuff that's in this project and that's different. So- Yes, yes. Wow.
Yeah, it's really helpful. The projects are very helpful. Now, I still jump into just the normal GPT to ask questions.
Right? Yes, of course. but
Whenever i have like i have my business brain i have a project called liquidation method i have my coaching i have a shannon gpt that has hundreds of pages of documents that i've written so i can get help writing in my style i have an ebay unlocked uh you know project that i worked on that all that stuff is in those projects and you just tell them.
Only issue i've found with things in projects is if i start a new chat in in a project like like you would i cannot share that chat with anyone oh maybe the share icon is gone for those that like it's totally fine if they're just in your loose you know the river of chats but the things that are in a project you cannot share private
Yeah it's good to know.
Good to know i know you
Tell it too.
Oh yeah no it's it's not about privacy it's
I got you.
It's just the
Way it's set.
Up it's just the way it's set up yeah yeah yeah that's
Good i don't share a lot uh.
So i i'll i made a project for questions for my mac geek gab podcast because i get listeners who send questions in And we try to answer them. And when we can't, I used to like Google to see if I could find my answer. But now what I do is I just go and say like, you know, Tim wrote in and asked and I copy from Tim's email and paste it. And it, you know, it gives me something. I would say half of them aren't worth sharing. It's like, I know that this is bad advice. I'm not going to share this.
But other times it's like, you know what? it came up with some good things here's a link to that that that chat take it from you take it from there like i don't try to i don't try to pretend that i came up with what it came up with i just i tell it like i tell the listener i'm like here's what we came up with but i can't share with them if it's in a project which
Is too bad.
Yeah yeah that
Is that is too bad yes that's crazy but anyhow i thought that was helpful uh it helps keep me on track and uh we'd certainly like to hear your AI tips, feedback at businessbrain.show. I also want to encourage you to leave a review for Business Brain to be entered to win a MacBook that we're giving away. The odds are very good.
¶ Business Brain 655 Outtro
Very much in your favor.
Yeah, that you will be a winner. So go leave a review at any on Spotify, on Apple podcasts, and then we'll read it on the air and we'll connect with you and get you in her We'll.
Get you in there. But make sure when we read your review on the show, you have to send us an email because we don't get your email address from Apple Podcasts or Spotify. They keep that to themselves. So we don't know who you are other than whatever handle you use on the review platform. But yeah, thanks for hanging out with us, everybody. Thanks for doing what you do. Thanks for reviewing the show. Feedback at businessbrain.show and keep living that charmed life.
Have a great weekend. See you next week.