Bill Gates is known as the aggressive businessman who brought us Microsoft and pioneered the modern software business. But in his recent memoir, Source Code , we discover Trey, the kid with bad grades who resents his parents' authority. From childhood misfit to precocious teenage prodigy, he was a young person who never quite fit in but always had ambition. Source Code takes us through Bill Gates’s childhood, early entrepreneurial ventures, schooling, and the early years of Microsoft. Join us as...
Jun 08, 2025•1 hr 49 min•Season 5Ep. 4
John Romero is widely regarded as one of the greatest game developers of all time. In his 2023 autobiography, Doom Guy: Life in First Person , he recounts his journey from a sometimes difficult upbringing to the heights of fame and fortune. An award-winning game designer and programmer, Romero is the co-creator of some of the most influential games of all-time, including the genre-defining Wolfenstein 3D , Doom , and Quake . While well known as an innovator in the PC, mobile, and social gaming s...
Apr 21, 2025•1 hr 22 min•Season 5Ep. 3
Daniel Kahneman is an award winning psychologist who made Nobel Prize winning contributions to the field of behavioral economics. In Thinking, Fast and Slow he recounts his research journey and makes digestible to the reader some of the key insights that may help them improve their decision making. Kahneman’s book introduced many now common terms into popular culture and helped illuminate the cognitive biases that we all face both at work and in our personal lives. Instead of tediously covering ...
Mar 02, 2025•1 hr 20 min•Season 5Ep. 2
Silicon legend Pat Gelsinger joins us to discuss his book The Juggling Act: Bringing Balance to Your Faith, Family, and Work . How do you live a balanced life, including prioritizing your faith and family, while achieving ambitious goals in the workplace? Pat, the former CEO of Intel, provides key strategies and insights that can help any working professional master the juggling act. We also discuss with Pat the appropriate place for faith and politics in the workplace. Show Notes The Juggling A...
Jan 29, 2025•55 min•Season 5Ep. 1
Season 4 of Business Books & Co. was comprised of nine highly regarded books, three author interviews, and one special guest. Join us as we look back at the highs and lows of the past season of the show. And we won't hold back—we'll tell you the books we loved, but also the ones we didn't. Plus we'll tell you what we're planning for season 5! We want to hear from you! Please fill out the feedback form linked below. Show Notes Season 4 Feedback Form via Google Forms Thinking Fast & Sl...
Sep 16, 2024•43 min•Season 4Ep. 10
First released in 2018, Atomic Habits by James Clear has quickly become one of the best-selling self-help books of all-time. Clear meticulously studied the psychology and practical side of forming good habits and eliminating bad habits. He then created an easy-to-read how-to manual that can be applied to just about any habit. We discuss the book's key takeaways and how they apply to our careers and personal lives. Show Notes Atomic Habits by James Clear via Amazon Atomic Habits Website Follow us...
Jul 31, 2024•51 min•Season 4Ep. 9
There are timeless principles that underlie stock trading. In this episode we discuss Reminiscences of a Stock Operator , considered by many to be a classic work in the space. First published in 1923, Reminiscences of a Stock Operator by Edwin Lefevre is a fictionalized biography based on the career of legendary stock trader Jesse Livermore. Through the first-person recounting of protagonist Lawrence Livingston’s career, Lefevre imparts hard won stock trading lessons. Through many booms and bust...
Jun 04, 2024•1 hr 24 min•Season 4Ep. 8
Trader Joe's is an iconic American grocery chain. And yes, there was an actual Trader Joe. In this episode we interview Patty Civalleri, the co-author with Joe Coulombe of Becoming Trader Joe: How I Did Business My Way and Still Beat the Big Guys . Founded as a small chain in California in the 1960s, Trader Joe’s has gone on to become one the most unique and influential grocery retailers in the United States. Through that journey of growth, Joe Coulombe, its founder, battled government regulatio...
Apr 24, 2024•1 hr 12 min•Season 4Ep. 7
We discuss the 2017 memoir Am I Being Too Subtle?: Straight Talk From a Business Rebel by Sam Zell. Zell was the billionaire founder of Equity Residential, Equity International, and EQ Office. In addition he had controlling interests in several other large enterprises, perhaps most controversially Tribune Media. Am I Being Too Subtle? describes Zell’s upbringing, career, business philosophy, and success transforming troubled assets into productive capital. Show Notes Am I Being Too Subtle? by Sa...
Feb 15, 2024•48 min•Season 4Ep. 6
Love him or hate him, Elon Musk is perhaps the most accomplished and influential leader in today's business landscape. Dive into the definitive biography, Elon Musk by Walter Isaacson, on our latest episode. Spanning 700 pages, this epic authorized account lays bare the polarizing man behind the innovations, exposing both triumphs and flaws. We dissect the biography's strengths and weaknesses, and discuss how it sheds light on the controversies encircling Musk. What insights does the book offer ...
Nov 24, 2023•1 hr 24 min•Season 4Ep. 5
The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience by Carmine Gallo is a self-help book for anyone who regularly makes presentations. Whether you're an executive, analyst, marketer, or teacher this book will help you improve the impression you make on an audience. By utilizing the legendary keynotes of Steve Jobs as a model, the book presents tips, tricks, and technical techniques to make better slides, tell a better story, and captivate any crowd. We are p...
Sep 07, 2023•59 min•Season 4Ep. 4
How the Internet Happened: From Netscape to the iPhone by Brian McCullough is a history of the companies, entrepreneurs, technologists, and financiers who launched the modern online world. Covering the years 1993 to 2008, this sweeping volume helps the reader understand not only who the important players were in fostering online communities, e-commerce, social networks, and connected mobile computing, but also the context from which they emerged. We are pleased to be joined by the author of How ...
Jul 24, 2023•1 hr 12 min•Season 4Ep. 3
The Lean Startup by Eric Ries is a modern management classic. It's about bringing the scientific method to the forefront at the start of a new enterprise. Instead of following a classic waterfall development methodology, Ries emphasizes the importance of building quick MVPs that are easily testable based on actionable metrics. Although just a dozen years old, The Lean Startup philosophy has already gone from controversial to common wisdom. In this episode we’ll break down the key ideas and termi...
Jun 07, 2023•1 hr 5 min•Season 4Ep. 2
This month we read How to Win Friends and Influence People by Dale Carnegie. First published in the 1930s, How to Win Friends and Influence People is one of the most popular self-help books of all time. Carnegie’s suggestions for how to achieve the title’s objective are largely based on anecdotal wisdom, but the anecdotes are numerous and often hard to argue with. While some of the advice is old-fashioned, and much of it is common sense, the vast majority of the outlayed principles have stood th...
May 01, 2023•1 hr 26 min•Season 4Ep. 1
Season 3 was a landmark season for our show. We read some amazing books and interviewed some award-winning authors. In this episode we discuss the highlights of Season 3. We pick the best and worst books we read. And we provide a behind the scenes look at our author interviews. Plus, we preview Season 4. Show Notes Season 3 Listener Survey via Google Forms David Kopec on Return to the Little Kingdom via CFO Bookshelf David Short on Nostr: npub1fl8yl9m9n6mn9c90drxhltylgph3vtcguzlzdq9uth4pd7nnnzgs...
Mar 10, 2023•31 min•Season 3Ep. 10
Layered Money: From Gold and Dollars to Bitcoin and Central Bank Digital Currencies by Nik Bhatia is one of the most popular books in the world of bitcoin. But it's much more than that. The first half of the book is a history of monetary systems. This sets the stage for a dive into the world of bitcoin, including what makes it special and how it differs from the currencies that preceded it. Finally, Layered Money takes the reader through current developments in the Bitcoin world and how central ...
Oct 21, 2022•50 min•Season 3Ep. 9
Titan: The Life of John D. Rockefeller, Sr. is an epic biography of the industrialist by acclaimed author Ron Chernow. Rockefeller was the founder of Standard Oil, a company that was notorious for its monopolization of the oil industry in the late 19th century. An adept businessman and talented strategist, Rockefeller was demonized throughout his career for his sometimes brutal tactics. During the latter half of his life, Rockefeller became America’s foremost philanthropist, establishing a patte...
Sep 06, 2022•1 hr 18 min•Season 3Ep. 8
Never Split the Difference: Negotiating As If Your Life Depended On It is considered one of the best books of all time on negotiation. Instead of focusing on economic theory or game theory, it focuses on practical techniques and psychological insight. Voss uses anecdotes from his career as an international hostage negotiator for the FBI to enliven the narrative while alternating with everyday business negotiation scenarios. We are thrilled to be joined by author Chris Voss to discuss his book. S...
Jun 17, 2022•1 hr 1 min•Season 3Ep. 7
The Founders: The Story of PayPal and the Entrepreneurs Who Shaped Silicon Valley is a comprehensive portrait of the early era of PayPal—predominantly focused on the years between its founding in 1998 and its sale to eBay in 2002. A deeply researched and well written narrative, The Founders provides the backstory of the group of individuals who became known as “The PayPal mafia.” We are privileged to be joined by the book’s author, Jimmy Soni. Show Notes The Founders: The Story of PayPal and the...
May 06, 2022•1 hr 7 min•Season 3Ep. 6
King of Capital: The Remarkable Rise, Fall, and Rise Again of Steve Schwarzman and Blackstone by David Carey and John Morris is more than just a book about Blackstone—it’s a history of private equity. Carey and Morris explain the sometimes esoteric world of this segment of high finance. They recount its cycles of booms and busts from the 1980s through the 2010s, and explain how Blackstone navigated the sometimes tumultuous waters to ultimately become one of the most influential alternative inves...
Apr 03, 2022•44 min•Season 3Ep. 5
In The Hard Thing About Hard Things, venture capitalist Ben Horowitz recounts lessons he learned about how to run a Silicon Valley startup, largely from his time as the CEO of Loudcloud, which later became Opsware. Horowitz provides specific advice about hiring, firing, managing emotions, handling growth, deciding whether or not to sell, and everything in-between. His thoughts are sometimes unconventional and often punctuated by relevant anecdotes from his experience as a CEO or venture capitali...
Feb 15, 2022•42 min•Season 3Ep. 4
Instant: The Story of Polaroid covers the rise, heyday, and decline of Polaroid Corporation. It has a particular focus on the personality and management style of Edwin Land, Polaroid’s innovative and dynamic founder, who was an inspiration to Steve Jobs. Polaroid’s niche in the marketplace and the strategic mistakes that led to Polaroid’s decline are other major themes of the book. We were pleased to be joined by the book’s author, Christopher Bonanos, for an interview about his work. Show Notes...
Dec 17, 2021•1 hr 6 min•Season 3Ep. 3
Measure What Matters, by venture capitalist John Doerr, is about OKRs—Objectives and Key Results—an approach to goal setting. Doerr evangelizes the use of OKRs and explains how they can help any organization better align its direction and continually evaluate its success. OKRs are a simple concept, but the book elucidates them with many anecdotes about their use in varying organizations, including startups, large corporations, and charities. We discuss the key takeaways from the book and how the...
Nov 13, 2021•49 min•Season 3Ep. 2
We interviewed Eric Berger, the author of Liftoff: Elon Musk and the Desperate Early Days That Launched SpaceX. It's about the journey of grit, resilience, and unbridled optimism that turned a scrappy startup into the premier space company of the 21st century. Eric utilized full access at SpaceX to get the inside story from employees and Elon Musk himself. Most of the book focuses on the exciting early period of SpaceX from 2002 - 2009 when there were experimental rockets, tropical islands, and ...
Oct 01, 2021•43 min•Season 3Ep. 1
Over the past year we've read some fantastic books... and some that were not so fantastic. In this episode we break down the best and worst books of season 2. We also discuss our picks by category including entrepreneurship, career, and story. Finally, we have a meta discussion about the show and say goodbye to our valued co-host, Eli. Show Notes List of Read Books Eli's Dog's Instagram Follow us on Twitter @BusinessBooksCo and join our Amazon book club . Find out more at http://businessbooksand...
Aug 28, 2021•40 min•Season 2Ep. 12
Amazon Unbound is the story of how Jeff Bezos has managed his business empire over the past decade. It picks up where author Brad Stone’s last Amazon book, The Everything Store, left off circa 2013. Stone chronicles Bezos’s incredible attention to detail on Amazon projects like the Echo and the Fire Phone, as well as his stewardship of The Washington Post and Blue Origin; and controversies from his personal life. We get an inside look into the trials, triumphs, and tribulations of this living le...
Jul 13, 2021•1 hr 3 min•Season 2Ep. 11
This month we read Radical Candor by Kim Scott, a people management guide developed through Scott’s years of working as a manager in high tech. Scott led the AdSense, YouTube, and DoubleClick teams at Google and served as a faculty member at Apple University. Radical Candor is about fostering relationships where people sincerely care about one another but are also able to challenge each other directly. The book is a guide to developing these relationships in the workplace while avoiding the trap...
Jun 04, 2021•1 hr 6 min•Season 2Ep. 10
This month we read Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry by David C. Robertson and Bill Breen. After facing lackluster growth in the 1990s, iconic toy brand LEGO undertook a program of radical innovation under a turnaround artist CEO. Unfortunately, the turnaround resulted in an even worse situation, with LEGO facing a deficit so large in 2003 that it threatened the survival of the company. Brick by Brick is about how LEGO turned around th...
Apr 30, 2021•1 hr 6 min•Season 2Ep. 9
When Hema Hattangady became the CEO of Bangalore, India based Conzerv in 1996, it was a struggling producer of energy meters. Over the next decade Hattangady led the transformation of Conzerv from a family-owned enterprise with $1 million in revenue into one of India’s leading energy management corporations. In 2009 the company was acquired by Schneider Electric. In Lift Off, Hattangady tells the story of Conzerv’s transformation. Show Notes Lift Off: The Story of Conzerv by Hema Hattangady and ...
Apr 01, 2021•56 min•Season 2Ep. 8
No Filter: The Inside Story of Instagram by Sarah Frier covers Instagram’s rise from a two-person startup to the second largest social network in the world. Along the way, Frier explores Instagram influencers, the network’s effect on teens, and its sometimes rocky existence within the confines of its parent company, Facebook. Frier had significant access to key players in the story and chose to spotlight the relationship between Instagram co-founder Kevin Systrom and Facebook CEO Mark Zuckerberg...
Mar 07, 2021•1 hr 15 min•Season 2Ep. 7