Business Book Bites - podcast cover

Business Book Bites

Karen Williamswww.spreaker.com
In the Business Book Bites Podcast, we unlock the secrets behind game-changing business books, diving into the minds of influential authors and experts.

Whether you're writing your first book or looking to amplify your message, each episode provides insights, strategies, and inspiration to help you craft an authority-building book.


  • Series 1: Meet the marketing experts from Book Marketing Made Simple and learn how to leverage your book for business growth.

  • Series 2: Go behind the scenes with successful business authors and uncover the strategies that got them published.

  • Series 3: Tackle hot topics in book writing with expert insights and actionable advice from published authors.

  • Series 4: Explore publishing and marketing with conversations, inspiration, and top tips to maximise your book’s impact.
Tune in and take your book from idea to influence!

You can find out more about our events at www.librotas.com/librotasevents including our monthly Coffee and Connect Café networking event and writing retreat in Spain.

Get your copy of Karen's latest book at www.bookmarketingmadesimple.com.

Connect with Karen

Website: http://www.librotas.com
Facebook: https://www.facebook.com/librotas
LinkedIn: https://www.linkedin.com/in/karenwilliamslibrotas
X (Twitter): https://twitter.com/librotas
Instagram: https://www.instagram.com/karenwilliamslibrotas
YouTube: https://www.youtube.com/@librotas
Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

20,000+ Book Sales: Making A Global Impact With A Book with Susan Payton [S2 E8]

In this episode of Business Book Bites, we delve into the power of stories with Susan Payton, coach, consultant and the author of the bestselling book, The Business of Storie s. Writing a book wasn’t on Susan’s radar, and then a culmination of things led to its creation. First off, she wanted to move from working one to one with clients – as a done-for-you service – into running group workshops and programmes. But she couldn’t work out how to turn her service into something that would work in a ...

Apr 18, 202427 minSeason 2Ep. 8

Creating multiple streams of income from your expertise with Dr Tamara Russell [S2 E7]

Welcome back to another enlightening episode of Business Book Bites! I’m your host, Karen Williams, and today, we have the immense pleasure of featuring Dr. Tamara Russell, a neuroscientist, clinical psychologist, martial arts expert, and an innovative force in the realm of well-being. With her trailblazing books, ‘Mindfulness in Motion’, ‘#What is Mindfulness?’, and ‘What Colour is Your Dragon?’, we delve into the importance of simplicity in writing. Tamara explores how she has bridged the gap ...

Apr 11, 202435 minSeason 2Ep. 7

Lessons from a prolific author and ghostwriter with Cheryl Rickman [S2 E6]

As a Sunday Times bestselling author and seasoned ghostwriter, Cheryl Rickman has penned an impressive 27 nonfiction books, with specialties ranging from empowering business strategies to transformative well-being practices. In today's episode of Business Book Bites, we delve into the fascinating world of ghostwriting and hear how Cheryl’s knack for capturing unique voices has resulted in outstanding successes, including a nonfiction chart-topper that propelled an author to industry authority st...

Apr 04, 202426 minSeason 2Ep. 6

How to leverage a book as a keynote speaker with Nick Fewings [S2 E5]

Welcome to another episode of Business Book Bites, where we distil the top insights from business authors to support your book writing and marketing success! I’m Karen Williams, your host, and in today’s episode I talk to Teamworkologist, Nick Fewings. With over three decades of experience in cultivating high-performing teams, Nick used the COVID pandemic period to complete a project that people had been asking for him to write for years. After carrying out extensive research for the project, he...

Mar 28, 202432 minSeason 2Ep. 5

Turning a big dream into a bestseller with Karen Haller [S2 E4]

When you have a big audacious goal, what’s the best way to share it? Well, you write a book, of course! Karen Haller is a bestselling author and the leading global expert in design and colour psychology, and in this episode of Business Book Bites, she shares her inspiring journey in bringing her book idea to life. Whilst thinking about writing a book after identifying a gap in the market, Karen put together an outline and proposal. And, around the same time, due to her expert status and profile,...

Mar 21, 202428 minSeason 2Ep. 4

Confidently Claim Your Brand with Janey Lee Grace [S2 E3]

Wouldn’t it be great if you were contacted by a publisher and asked to write a book? This is exactly what happened to our latest guest. I’m Karen Williams, and in this week’s episode of Business Book Bites, I talk to the multi-talented Janey Lee Grace, an Amazon number one bestselling author, speaker, and former co-presenter on BBC Radio 2's Steve Wright in the Afternoon. We delve into Janey’s fascinating life, and chat about her first book, ‘Imperfectly Natural Woman’, the shock she experienced...

Mar 14, 202423 minSeason 2Ep. 3

Building a Business Ecosystem around Your Book with John Lamerton [S2 E2]

Welcome to another episode of Business Book Bites! I’m Karen Williams, your host, and in today’s episode I talk to John Lamerton, a normal bloke from Plymouth who now spends his time with millionaires and industry giants. How did he do this? He wrote a book – well four actually (with a fifth on the way). We delve into how penning his books changed his life when it became a business card on steroids. But if the process was easy, we probably wouldn’t be having this conversation. We talked about hi...

Mar 07, 202438 minSeason 2Ep. 2

Insider Secrets of Bestselling Authors [S2 E1]

Welcome to the Business Book Bites podcast, where we give you a bite-sized taste of the insights and strategies from successful authors and business experts. In this episode, hosts Karen Williams and Sheryl Andrews discuss the upcoming second series of Business Book Bites. Karen shares the best bits from the upcoming interviews, focusing on the secrets of successful authors. The new series delves deep into the book writing journey, publishing experiences, marketing strategies, and power of netwo...

Feb 29, 202416 minSeason 2Ep. 1

Behind the Scenes: The Wibbles and Wobbles of a Book Launch [S1 E12]

Welcome to this episode of Business Book Bites, where we dive into the wibbles and wobbles of holding a book launch. Our podcast host, Karen Williams, finds herself in the hot seat again, being interviewed by Sheryl Andrews for this final episode of series one. In this episode, Karen shares her experience and reveals what worked, what didn't, and what she learned from her recent Amazon Bestseller book launch for Book Marketing Made Simple and the Book Marketing Planner. As a seasoned author with...

Oct 12, 202320 minSeason 1Ep. 12

Building Vocal Fitness: Unleashing the Power of Your Voice [S1 E11]

Have you ever thought about how important your voice is to deliver your wisdom and expertise? If you haven’t or you know you need to care for your voice better, you will love today’s interview. I’m Karen Williams, The Book Mentor, and today I am joined by DiElle Hannah. DiElle began her career in music, specifically singing, honing her skills and knowledge in voice care from a young age. Alongside her singing career, DiElle also ventured into teaching, helping others unlock their vocal potential...

Oct 09, 202328 minSeason 1Ep. 11

Boost your book sales with companion books [S1 E10]

Welcome to another episode of Business Book Bites! I’m Karen Williams, The Book Mentor, and in this episode, I am joined by Naomi Jane Johnson. Naomi's expertise lies in helping business owners create high-quality products and resources that showcase their expertise and boost their income. Delving into the topic of companion books, Naomi explains the concept of low content books, the importance for coaches, consultants and therapists, and how they differ from traditional fiction or nonfiction bo...

Oct 05, 202321 minSeason 1Ep. 10

The secret to securing extensive book distribution [S1 E9]

In this episode, we focus on self-publishing, the crucial role that Nielsen plays in supporting authors, and how you can expand your book distribution successfully beyond Amazon. I’m Karen Williams, your host, and I’m joined by Sam Pearce, a former commercial graphic designer with over 20 years of corporate design experience. In my role as The Book Mentor and as an author myself, I’ve worked with Sam for many years. Through her business, SWATT Books, Sam takes authors through the entire publishi...

Oct 02, 202322 minSeason 1Ep. 9

Mastering the Art of Book Publicity [S1 E8]

In today’s Business Book Bites episode, I talk about publicity with Helen McCusker. With a background in journalism and a successful career in PR, Helen knows all the ins and outs of promoting books effectively. I’m Karen Williams, your host, and I invite you to listen in to discover how the digital revolution has transformed the publicity landscape and the way journalists work. You’ll discover the power of social media platforms in reaching new audiences and find out the secrets to securing med...

Sep 28, 202333 minSeason 1Ep. 8

Networking with The ReBel: Breaking Rules and Creating Meaningful Connections [S1 E7]

One of the simplest and easiest ways of marketing your business and your book is by networking. But it’s also one that scares many entrepreneurs. I’m Karen Williams and in today’s episode of the Business Book Bites podcast, I’m sitting down with Caroline Andrew-Johnstone, who is known as The ReBel and she’s also the MD of the networking organisation 4N. We delve into Caroline's rebellious nature and her love for breaking rules. We also chat about how she embraced the challenges of the pandemic t...

Sep 25, 202322 minSeason 1Ep. 7

Instagram for Authors: Building Your Personal Brand and Promoting Your Book [S1 E6]

Welcome to another episode of ‘Business Book Bites’, where we distil powerful business insights into bite-sized wisdom that you can apply to promoting and marketing your book. I'm Karen Williams, The Book Mentor and your host, and today, we're diving into the ever-evolving landscape of mastering Instagram with social media trainer Karen Duncan. You’ll learn more about the power of Instagram for business authors, how it works, and how it can help you build a strong connection with your audience. ...

Sep 21, 202327 minSeason 1Ep. 6

Leveraging LinkedIn: Tips and Tricks for Business [S1 E5]

Welcome to another episode of Business Book Bites! I’m Karen Williams, your host, and today I am sitting down with the award-winning LinkedIn trainer and coach, Alice Fewings. Alice is an expert in helping business owners craft compelling content on LinkedIn that engages audiences and attracts clients. Alice shares her journey and passion for the platform, highlighting the power of LinkedIn for business owners. She emphasises the importance of building authentic relationships and establishing th...

Sep 18, 202325 minSeason 1Ep. 5

The Art of Conversion: Unlocking the Potential of Your Website [S1 E4]

Many authors face a big problem when they start to write their book and that’s this: They get greater clarity in their message. Why is this a problem you may ask? That’s because updating their website quickly shoots up the top of their to do list. And it’s not enough to simply launch your website and do nothing with it. I’m Karen Williams, The Book Mentor and in today’s episode of the Business Book Bites podcast, I am joined by marketing expert, Steve Bimpson. In this jam-packed conversation, St...

Sep 14, 202328 minSeason 1Ep. 4

Blogging: The secret weapon in crafting and marketing your book [S1 E3]

Welcome back to another episode of Business Book Bites, the podcast where we serve up bite-sized tips and insights for authors and entrepreneurs. I'm your host, Karen Williams, and today we have an exciting topic to discuss: How to write and market your self-help book with your blog. Joining me is Ginny Carter, a bestselling ghostwriter and book coach. While Ginny may not be known specifically as a blogging expert, she recognises the incredible value that blogging brings to the book creation pro...

Sep 11, 202323 minSeason 1Ep. 3

The magic behind podcast-driven book launches [S1 E2]

In this episode, we are delving into the topic of podcasting and book launches. I’m joined by Steve Randall, a podcast producer, radio presenter, journalist, and media coach with over 30 years of experience in the media industry. One of the contributors to Book Marketing Made Simple , Steve shares his journey into podcasting, the rise of this medium, and the reasons behind its immense popularity. Get ready to discover why podcasts have become a go-to resource for individuals of all ages and back...

Sep 07, 202325 minSeason 1Ep. 2

Introducing the Business Book Bites Podcast [S1 E1]

There’s only so much information that you can include in a book. This is why Karen Williams (The Book Mentor) set up the Business Book Bites podcast, and she intends to delve deeper into topics around marketing, business and books. In this first series, Karen interviews expert contributors from her updated and expanded second edition of ‘Book Marketing Made Simple’, launching on 28 September. And if you are wondering why she set up the podcast, what you can expect from the interviews, and an ins...

Sep 04, 202313 minSeason 1Ep. 1

Are you ready for Business Book Bites?

Business Book Bites will bring together marketing experts and business authors to inspire you to create a book that changes people’s lives. Follow/subscribe to get episodes automatically every Monday and Thursday from 4th September 2023.

Aug 30, 202324 sec
For the best experience, listen in Metacast app for iOS or Android