EP 144 | Creating Success with Elena Cardone

no podcast listeners. I had never hosted a show with a guest, and I had her on my podcast five years ago, and this is the second time that she's been on my podcast, and now we are in a new unit of time because she has entirely changed my life over the last five years, and big been my biggest mentor, my biggest role model, my biggest cheerleader, and she is the queen of supporting other women. So with that, Alana Cardone, I am so happy to have you on this show.

more accomplished than you really are. And it's misleading. And so for me, um, the stats don't lie. So when you build stats it does a number of different things. A when you build the stats for yourself, you're building your own self-respect, you're building your own confidence. Plus you're building something that nobody can dispute. So no matter how many people want to be prejudiced against me because of my religion, or because I'm a woman, or because I'm white,

or because I'm heterosexual. Pick your pick of how many ways somebody could, or because of my political preference. You can pick all of that apart, but the stats don't lie. So we always say rack the stats. You got to rack the stats because no one, no one can touch those. You can criticize me for a number of other things, but you can't criticize me when I have on my stats because the stats don't lie so good.

you don't. Some people will criticize and they will see that and think that's what we're doing when we say Jets or this or that or why we show that stuff. So a lot of wealthy people in our circumstances, um, shut down those doors and they, they think it's crass and low class to show stuff like that. While Grant and I aren't trying to be anything other than what we are, but the reason why we show those jets is to show that everyday people like how we started

in the beginning. Years can make it. And it's not only for the elitists. And if you're willing to do the work and you know how to avoid enough wrong mistakes and decisions, then you too could be on the path to having and creating the life that you want as well. But it took a lot of work and a lot of sacrifice. And so I'm not going to apologize from crawling from where I did, which I feel was in the muck, crawling out of that, crawling up.

And to be where I am now. I'm, you know, I'm not willing to settle for less, and I'm not willing to have anyone just have a right into our lives just because they're entitled to it. I worked hard, and I want to protect what I have and what I built and the people around me and and that's that's just that's just come over time. And I paid the price for that. No one can take that away from me. You know, again, I don't want to talk too long. I don't want to run this this show. This is your.

red flags and toxic people and this and that. So none of that you can ever take away from me. So you know, it's yours.

hard truth around. You weren't telling me that I didn't have stats, but I didn't have stats in this area that I was, I guess, starting to talk about and hadn't really put those things together. So when we're talking to this audience, this listener who's maybe driving in their car right now or on a walk trying to figure out what stats to get, do you have any guidance around where somebody should start with getting stats, like, how do you go about doing that?

that I'm responsible for. And at the time, as we were growing Cardone Ventures, I was responsible for the people. I was responsible for hiring them, for onboarding them, for training them. And I couldn't take credit for every other

part of our business. But I could take credit for what was happening with our team and the growth of our team and I. That's why I wrote the book about that, because I had the stats of hiring those team members, onboarding them, training them, retaining them, promoting them, and developing them. So that's where I got my stats, and I really focused on those areas to kind of carve in my little piece of.

I told you the truth. At that time, I remember you were like you had your Instagram, the 25 year age gap. I'm like, where are we going with this? It makes no sense. I am not relatable. I've got 15. I thought I was like, you know, killing it, but where do you go with this? How many people do you meet have a 25 year gap that's going to relate to this? I was like, what is the story?

I don't get it. Yeah. And then when you were, you know, you were kind of like, I don't know, Brandon's the person and I don't know where I'm like, dude, find your place, make your mark and go. And you, unlike a lot of other people that have come or ask questions, you actually implement everything. It's astounding. I've never met anyone like you that just really absorbs data and really implements it. And I mean, you've turned this. I mean, you were just so magnificent. I read your book. I

love your book. You do a certain area that I've never done. I do different things. I don't talk about that. I don't do that. So it's very, so rewarding to be on this side, reading your book, highlighting your book and actually implementing your strategy in my domain and in my sphere of ten ladies. And what I'm growing, this whole this whole arm in the card own training technologies bubble or umbrella, I should say. So, you know, you've

made me just really, really proud. And I'm super excited as to who you are and what you've what you're turning out to be. I mean, you aren't like, I don't want to be like the gush.

physically built it and but that was my area. I don't know if that's scalable because I obviously I'm not going to be married to, you know, millions of other men. I promise you that. But what became more important to me at this point in my life is, well, can I be the woman behind the women? So I'm on a new career path, if you want to call it that, or life's mission path, spiritual journey. I want to be the I want to build women so they can build

their empire by bringing mindset, infrastructure and support. Because I believe women have the ability to not only have their own power, but they also have a very big power to influence the men who sometimes make decisions in their careers or jobs or post. So I feel like women are extremely powerful because women influence themselves. They influence the men,

they influence the children, they influence the community. And if we actually started really owning that power on a magnitude level, I feel we can change the trajectory of this world and make it a better place. So, um, so anyway, just to see you in five years, do a 180 in your life. Um, it's like a spiritual deposit in my bank account.

to hear? And she said, why does Elena show up to the office every day and do what she's doing when she does not have to? Like, why do you do this? And you just mentioned spiritual legacy play. You just mentioned a pivot in your career. Can you give like a little bit more of the behind the scenes on.

The why you show up, even though there is nothing that forces you to show up for a paycheck or for a job, because you could do anything that you want to be doing right now, and yet you choose to show up, right?

I want to be transparent. My purpose in life is I want to empower women, protect children and restore the family unit on the planet. So I'm driven by that. I'm I want to make that spiritual legacy for myself. I want to make a difference. I want my life to have been more than just, oh, I made money and happy and flew around on jets and got to see the world. You know, I love all of that. Those are the rewards. But I want to be like, hey,

I came into Natalie's life. I said something, I put she she went, she was doing this and kind of maybe and not know, she might have figured it out 15 years from that point. But she didn't. She figured it out right then and went on another path. So that to me is more satisfying than just staying home. And I don't know what. Before I had money, I always imagined that rich people just was on beaches drinking pina coladas, you know? So that won't make me happy

every day. Making me happy every day is hearing success stories or seeing, oh wow, I did make a difference. You know, you're.

the Turnberry where you had like your your hair. I just remember your hair and your dress was just like

that bomb on. Do you remember the two? Yes. And you were so vulnerable with the audience about you learning the real estate game and you figuring out your real estate test to get your license and you, like, were crying just a little bit about just the the thoughts you had as a kid that you weren't smart, just how you've managed to get to be this person today, who is confident, who can show up and represent herself

and be this incredible woman. But 20 years ago or 30 years ago, or even moments where you're pivoting as recent as a few years ago, how do you get that confidence to make those pivots and become that next version of yourself?

confidence and I'm going to be great. I mean, I have to tell myself that, and I have to do it anyway, but I've never had that yet. You know.

have all those old, you know, thoughts, considerations. There's a lot of internal I don't know if you want to. What? I don't know what you call it. Internal politics. I mean, the company's growing. There's different agendas, there's different personalities, there's different things that that, you know, I have to figure out with a lot of different people. And, you know, yeah, I, you know, there's, there's. Things, challenges and punch guts that

go and then that make you introvert on myself. I won't say you, I'll say me that make me introvert on myself. That go, oh, I should have done that. I didn't do that. Now they're looking at me going, oh, you didn't do this and you didn't cross that T or that I and oh, did that ring me down on the rung a little bit and am I, you know what I'm saying. And I'm constantly having to, you know, feel like, oh, uh, like I don't do you know everything? I don't touch that. I touch turns to gold, you know,

only about 99.9. But but that point, 1.1 knocked me down so hard, you know what I'm saying? So. But but, you know, it's. It's a it's a battle for me, but. So I'm not going to pretend like I have this. I'm very vulnerable as I. As I stretch to new levels, I get more vulnerable, more vulnerable, more vulnerable. Can I do it? Can I do it? Self doubt. Keep going. You can I don't try I try not to pay much attention to that while that's happening. I just keep

feeling of it. Yeah, the feeling of it. I just try to go who am I in the future? In the future? I figured this out in the future. I have all the confidence in the future. I know what I'm doing. So be the future self now and wear that hat. Just be that future. This is what I do. You're asking for the person that's listening or jogging or in the car and they don't know what to do. This is my strategy. I pretend or mock up or whatever you want to call it, that future self and I.

Where how would that person feel right now? It still doesn't make the voices go away of you messed up. You don't know what you're doing. You you should have done been more prepared in this meeting. Maybe you're biting off more than you can chew. You probably shouldn't do this. Why are you doing this? You don't need to do this. You're getting attacked because of this. People are telling you you should die in a flaming wreck or eliminate yourself

from the planet immediately. I'm like, what am I doing? Doesn't stop those voices, but I be my future self. My future self got over that. Doesn't even remember all of that. Doesn't remember the mistakes my future self goes. I'm confident. I'm bold. I pulled this off. I'm a victor. And not only that, but a thousand, 2000, a million, 5 million, 100,000 million women change their lives. Because I got through this and they saw something, and I said

something to change your life. And that's what I hold on to in that present moment. To keep taking the steps through the fall downs, get back up. Because I know that in doing that, even with all those negative lack of confidence feelings, that I am going to become that future self and I always do, and then when I'm there, it's there for about five minutes and I feel damn good and damn strong and I'm like, yes, until the next episode, and.

know how. But I started to when we started having those yacht trips that was make firm the win, make firm the win, acknowledge it, you know, and ignore the losses. And what I mean by ignore the losses is I used to operate back in the day from the past. So from the past there were losses and from the past while you're going through it and I'm here in the present, right? I haven't had my future yet, so I haven't had it yet. So in the present, all I can compare myself is to the not have and

to the losses. So what was happening when I was living from the past into the present? If I ran through a challenge like I just explained a minute ago, if I ran into a challenge, I would go see, I'm a failure. I never made that work. See, the last time, the last time, the loss, the loss. And I kept looking back and looking back, which made it even harder to go forward because everything was, you know,

the loss, the loss. You can't. You can't. So what I do now is I affirm all the wins because they keep you going and keep you energized and like excited, like, okay, it's working. And now I ignore the losses. So the only time I use losses is to make a policy going forward. So if I was naive in one situation, I make a policy. I know I'm naive. My policy is is now every time some. Something I'm going to say.

Show me the stats. Look. Don't listen. Am I being naive? See, that's the circuit I installed in my brain, or whatever you want to call it, so that I can filter myself going forward. But I no longer live from the past, and I ignore all the losses, I don't care. Now I look from the future. So like I said, I live from my future self and who that is and that pulls me forward. So now I can look from my future and experience a loss and I can say, okay, that loss from the past would have pull me back

and stop me. But now I go. That's what I needed to go through to learn how to become this bigger, stronger, more confident person in the future. I had to go through that in order to become my future self. So it's just a different mindset and a different viewpoint. One pulls you back to stop and one pulls you forward to keep going.

struggle with this. And you do this so beautifully, where you just reinvent yourself and you reinvent what you're doing to be in alignment with where you want to go. And so how do you go about making the decision and postulating that you are going to take on such a massively huge target, such as restoring the family unit? And that's so real to you as a place of motivation for you every single day. How do you start with that target?

from that picture. So, I mean, if you have the ability to visualize anything or have some sort of creativity or, you know, mock it up, it's all mocked up anyway, you know? So mock it up.

a family in it? Does it have good friends in it? Trustworthy people? Does it have drug free, alcohol free? Does it have success? Does it have money? Does it have traveling? Like, does it have airplanes? Can you think about those things? What does it look like? You don't have to think about how you get there. Just can you think about it? Do you have a good thing, something that you're love and you're passionate about and that you want to work towards?

Like start thinking like because the more you think, the more you can think, oh my God, there's an ocean. I have a house on the ocean, I do this, I do that, I have the kids, we do this, I empower women, I, I, I'm a, you know, whatever. I own my own hair salon. My salon, actually, I own a chain. It's a global chain. It's a this it's that before you start hearing all the voices in your head that say, oh, that's absolutely crazy, you're never

going to have that. Just create the picture. And then for fun and as easy and as light as it is, just a mock up happiness. Oh, you know, just start going, okay, well, let's just pretend like I'm pretending. Like I'm pretending. So if I were going to have that, what would that look like going backwards? Like, what would I have to do to have that? You know, let's just pretend that can that can be real. What would that person look like? What would that person have to know? What would that

person have to know about money, finances? What would that person have to know about travel? Or how much does it cost to raise a family? How would I how do I learn about being a wife or a mother? If you want a family, how do I even find out? About what is it to mean to be a mother reverse engineer? Okay, well, what are the books on that? Who says what about that? Who do I want to listen to that would Elena be someone I'd want to listen to? What does she say about her kids? Now

you're going to start doing it. Let me start reading about trips to Africa or this place, or that place of where I want to go and what I want to do. And you know what? Finance courses. We took five finance courses together. Do you remember that I do.

I'm not outing you on anything, right? Can't do that.

and she sat on a potty ball and was bouncing. Now, I always used to go outside on a trampoline, and I would just kind of jog in place for hours, because that's why I do all of my visualization. And that's where my mind, just how my mind works, is. I start seeing the future, and then I run every play down in my head like I go, this play did it. What would I need? What are the what would I have to do? What a lawsuit, this, that?

Or would that work? Or how would this work? And so I run the whole chain down and then I go, okay, what if I did it this way and then I run the whole chain down and then I have this, this, this and this. And if they say if they did this, then I could do that and did it. And so like I see all this like thing that goes on in my whole entire head while I'm bouncing on my trampoline, looking at my beautiful ocean. Now, back in the day, it was in New Orleans, in my backyard. But but

I'd have these big visions of everything. So I play it all down. Like, how does this work, that work this to how could this work? Who would have to know who? And da da da da da? I can make this happen. And that's my magic. Because then I come back after I've done this whole madness in my head and I go, that's what I need to do. This, this, this, let me put this person with this person, blah blah blah, boom. That happens. Da da da da da. And then they

take off and they sprout the seeds. And then sometimes it looks different, but in the in the end it pretty much comes to fruition like this.

cohesively for the mission. And then there's, um, master your money, because we live in an economic planet. So you've got to understand money. We. Resources. And then the last one is the lifestyle, the health, the wellness, and and that ability to postulate, as you said earlier, which means assumes something to be true. So how to make it manifest? The manifestation isn't the word manifestation means to make appear.

Did you know that it means to make seen by the I. I always thought manifestation was this thing that you think about. It's not. It means to make appear like that's what manifestation means. So those are the four pillars. How to make it manifest. It has to show up. Can't stay in your head. How do you get it out of your head from that vision that I've been talking about to show up in the real world, I don't want it to just stay here. It's got to

actually show up here. It has to manifest. So mindset, relationships, money and manifestation are the four pillars that you've got to build so strong to then be able to build up and out. If you however big you want to build your empire for the expansion. Yes. So if anyone is interested in learning a little bit more about the pillars, you can go to Elena Cardone okay Elena cardone.com/pillars and you can have them for free.

go to that link right now. That was Elena cardone.com/pillars with an S. There's multiple pillars pillars to get that free downloadable I appreciate you being on the show. Thank you for being so wonderful and such an example to so many women. And I'm just going to continue rooting for you, supporting for you, loving on you.