Ep. 11 Buy low, sell high - podcast episode cover

Ep. 11 Buy low, sell high

Sep 16, 201530 min
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Episode description

John Ratliff started Appletree Answers in a spare bedroom of his house in 1995 and by 2012 had grown it to 650 employees and 24 locations when he decided it was time to sell.

John Ratliff was able to scale Appletree Answers by buying small competitors for around 3 times EBITDA using borrowed money. He quickly went from 1 to 650 employees in less than twenty years while his EBITDA went from nothing to more than $5 million a year.  Then one day, he got a call from a strategic acquirer that would change his life forever.

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Ep. 11 Buy low, sell high | Built to Sell Radio podcast - Listen or read transcript on Metacast