Building Apex and a Motorsport Community with Jason Plotke - podcast episode cover

Building Apex and a Motorsport Community with Jason Plotke

Apr 15, 2025β€’1 hr 4 minβ€’Ep. 110
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Episode description

πŸš€ From canceled leases to a world-class racetrack.

In this episode of the Built On Purpose Podcast, Jason Plotke shares how he turned a canceled track lease and a few phone calls into one of the top motorsport destinations in the country.

πŸ’‘ What You’ll Learn: βœ… What it takes to build a business around your passion βœ… How Apex became one of the most member-centric racetracks in the country βœ… Why Radical racing cars created radical growth βœ… The importance of building a brand through experience and community

πŸ”₯ Memorable Quotes: ✨ β€œWe thought we were just building a track. What we really built was a community.” – Jason Plotke ✨ β€œThe cars get you to Apex. The people are what make you stay.” – Jason Plotke ✨ β€œExperience comes right after you need it. We figured it out by living it.” – Jason Plotke

πŸ”— Connect with Jason Plotke: πŸ“± LinkedIn: https://www.linkedin.com/in/jasonplotke πŸ“Έ Instagram: https://www.instagram.com/apexmotorclubaz 🌐 Website: https://apexmotorclub.com

πŸ“£ Connect with Max Hansen & Y Scouts: πŸ“± Max Hansen on LinkedIn: https://www.linkedin.com/in/maxhansen 🌐 Y Scouts Website: https://yscouts.com

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