In this episode, I’m sharing a personal life update, giving photography and branding advice, and answering your most-asked questions in a candid AMA-style Q&A. From marketing tips to finding your style and packing for photo trips, I'm diving in! Links: My branding course: https://www.lightscamerabrand.com/ SEO Episode: https://open.spotify.com/episode/2gSAW8GOG5XXpjdWcdyRLE?si=BC8ERE0BSaOizOYoX_o5XA How to find inspo episode *didn't realize I had already done this lol*: https://open.spotify....
May 15, 2025•1 hr 3 min•Season 4Ep. 35
Feeling creatively stuck or overwhelmed by too much scrolling? In this episode, we’re stepping away from the algorithm and exploring how to find inspiration for photography offline . I’m sharing why Pinterest can’t be your starting point and how volunteering might be the most powerful way to reconnect with your spark. You’ll also hear a Q&A on creative jealousy, finding your voice, and how to tell the difference between trends and true alignment. Whether you’re new to photography or rediscov...
May 08, 2025•1 hr 4 min•Season 4Ep. 34
In this Build and Bloom photography podcast episode, join me (@JessicaWhitaker) and Eden Strader (@EdenStrader) as she teaches us how to alternatively market our photography businesses. Follow Eden: https://www.instagram.com/edenstrader/ Eden's website for freebies: https://edenstrader.com/ Eden’s podcast “That’s My Personal Business” WHAT’S NEXT: Join The B+B Facebook group: https://www.facebook.com/groups/buildandbloomjessicawhitaker/ Join the discord...
May 01, 2025•38 min•Season 4Ep. 33
Have you ever wanted to get into concert photography? Today on the Build and Bloom Photography Podcast I have Madison Truscan on and she is sharing the exact steps for breaking into the industry. Madison has photographed artists in concert like Taylor Swift and Chappell Roan. Madison is also going to share how to work for an online magazine, publication, newspaper or zine and how volunteering for a publication can add an extra layer of professionalism that increases your chance of attending a sh...
Apr 24, 2025•54 min•Season 4Ep. 32
What if you could book dream clients without having to post on Instagram every day? In this episode, I’m breaking down how blogging can help you book more photography clients consistently—and the best part? Once a blog post is done, it’s DONE. This is a long-term marketing strategy that works for you while you sleep. Instagram is great for visibility, but your blog is where the real magic happens. It’s where clients find you through Google, get to know your work, and book you directly— without t...
Apr 17, 2025•29 min•Season 4Ep. 30
Thinking about raising your prices but not sure if you're really ready? In this episode, I’m walking you through three key things you need in place before you raise your rates —so you can do it confidently, without second-guessing your worth or undercharging for your time and talent. We’ll cover: How to actually know your worth (hint: it’s more than a gut feeling) Why simplifying your packages can increase your value The small tweaks that turn your client experience into something unforgettable ...
Apr 10, 2025•23 min•Season 4Ep. 29
Before you invest in that high-ticket mastermind or coaching program promising $10K clients right out the gate—listen to this episode. We’re pulling back the curtain on the hype and talking about what actually builds a sustainable photography business. Because while marketing might land you one big win, it’s your skills, systems, and humility that determine whether you can keep going. In this episode, I break down: Why slow, intentional growth sets you up for long-term success The value of secon...
Apr 03, 2025•36 min•Season 4Ep. 28
I'm back from Vegas and here is what I learned from WPPI. Lights, Camera Brand: https://www.lightscamerabrand.com/ Honeybook: https://share.honeybook.com/Jessicaw Aftershoot: https://aftershoot.com/jessica-whitaker/ What's Next: Follow me on Insta: https://instagram.com/jessicawhitaker Join the Facebook group: https://www.facebook.com/groups/buildandbloomjessicawhitaker Business Basics: https://www.jessicawhitaker.co/businessbasics...
Mar 27, 2025•56 min•Season 4Ep. 27
Hi from WPPI in Las Vegas! In 2025, I set a goal to attend more networking events, and I’ve already learned so much just by observing how people show up in these spaces. At the start of February, I attended a Women in Business conference here in Seattle and picked up some game-changing networking tips. With WPPI around the corner, I want to share my best strategies to help you make a lasting impression—whether you're heading to WPPI or any other conference this year! Lights, Camera Brand: https:...
Mar 20, 2025•59 min•Season 4Ep. 26
Trade-for-print (TFP) shoots can be an excellent way to build your portfolio, collaborate with models, and refine your creative style. However, without a structured approach, TFP shoots can quickly become frustrating, unorganized, and a waste of time. Many photographers experience flaky models, last-minute cancellations, or misunderstandings about how many images will be delivered. The key to a successful TFP shoot is treating it just as professionally as a paid session—with clear expectations, ...
Mar 14, 2025•50 min•Season 4Ep. 25
https://aftershoot.com/jessica-whitaker/ What's Next: Follow me on Insta: https://instagram.com/jessicawhitaker Join the Facebook group: https://www.facebook.com/groups/buildandbloomjessicawhitaker Business Basics: https://www.jessicawhitaker.co/businessbasics Timestamps: 0:00 Intro 1:30 Photo studio cancelled 23:28 WPPI 38:52 Trade for print...
Feb 28, 2025•1 hr 27 min•Season 4Ep. 24
https://www.instagram.com/buildandbloomstudios/ WHAT’S NEXT: Join The B+B Facebook group: https://www.facebook.com/groups/buildandbloomjessicawhitaker/ Follow Jessica on Instagram: https://www.instagram.com/jessicawhitaker Follow the Podcast Instagram: https://www.instagram.com/buildandbloom/ This podcast has been mad...
Feb 21, 2025•1 hr 9 min•Season 4Ep. 23
Building a strong photography brand is about more than just taking great photos—it’s about creating a business that’s consistent, recognizable, and profitable . In this episode of the @buildandbloom podcast, I’m joined by brand photographer, educator, and founder of Black Girls Shoot, Mecca Clarke , to break down the key strategies that will help you level up your business. Instagram: https://www.instagram.com/meccaclarkephoto Black Girls Shoot Info: https://www.meccaclarkephoto.com/blkgirlsshoo...
Feb 13, 2025•39 min•Season 4Ep. 22
In 2025 I am changing my business model over to IPS. In this episode, I'm sharing what that process has looked like over the month of January and how I immediately booked my 2nd highest package as a result!! How to do IPS with Alena: https://spotifycreators-web.app.link/e/1ck8AMTuMQb "The Portrait System" with Sue Bryce Aftershoot 90 day trial: https://aftershoot.com/jessica-whitaker/ Photography Contracts for 2025: https://www.jessicawhitaker.co/photographycontracts WHAT’S NEXT: Join The B+B...
Feb 07, 2025•1 hr 12 min•Season 4Ep. 21
What if photography could be more than just snapping photos? What if it could be a space for real connection and healing in a world that feels so disconnected? In this episode, I’m chatting with Christina Mellor (@christinascaptures), a photographer who’s completely reimagined her business to do just that. She’s sharing how she creates sessions that aren’t just about pretty pictures—they’re about helping people feel truly seen. We’re diving into the inner work it takes to hold space for others, ...
Jan 20, 2025•1 hr 6 min•Season 4Ep. 20
Let's talk about what is *in* and *out for 2025 ;) https://www.lightscamerabrand.com Virtual Assistant Episode: https://spotifycreators-web.app.link/e/7It9nw2KHPb https://www.jessicawhitaker.co/virtual-assistant Aftershoot - message the "support" and tell them you're looking for the 90-day trial & that I sent you. https://aftershoot.com/friends/?ref=jessicawhitaker Photography Contracts for 2025: https://www.jessicawhitaker.co/photographycontracts SEO Episode: https://spotifycreators-web.app...
Dec 31, 2024•49 min•Season 4Ep. 19
I have my friend, Alena (@ alenalaurenphoto) , on the podcast today talking about everything you need to know to get started in IPS (in-person sales). Which means how to start offering albums & printed goods. Alena holds nothing back in this episode! She goes into mindset shift, why the "shoot and burn" method (digitals only) isn't sustainable, her pricing/pricing structure ,and different ways you can incorporate IPS into your 2025. Send me a DM on Instagram if you want info on the January ...
Dec 23, 2024•1 hr 29 min•Season 4Ep. 19
"We listen and we don't judge" is a trend on social media where two people share secrets that otherwise they'd be judged over. For example, a parent and their child and the kid says "Remember when I told you XYZ happened, well really this is what happened..." I'm reading through the photographers version that I shared over in the Build and Bloom Facebook group. Resources mentioned: My 2023 mini session episode: https://open.spotify.com/episode/5dsbgjrBSyJLAexTUjVrkN?si=ac376823ef344b94 WHAT’S NE...
Dec 09, 2024•54 min•Season 4Ep. 18
It's the crossover you've been waiting for! Cassidy Lynne (@cassidylynne) is coming onto the Build and Bloom podcast to share about how to strategize for efficient social media growth and her posing techniques! We discuss the importance of marketing yourself on platforms like TikTok, Instagram, and Pinterest, and dive into actionable tips to make your content stand out. Cassidy also shares her expert advice on posing, from helping clients feel at ease in front of the camera to creating those eff...
Dec 02, 2024•45 min•Season 4Ep. 17
In this episode, I chat with Sabrina of The Turning Page Photo Co., a photographer and mom who balances business ownership, parenting, and mental health through strong boundaries and time management. Sabrina shares her insights on adding more value to your packages and why authentic branding is essential for standing out. She also opens up about her journey with mental health, discussing how she navigates anxiety and BPD while prioritizing self-care and confidence-building. Plus, she offers prac...
Nov 18, 2024•1 hr 35 min•Season 4Ep. 16
Ever wonder how photographers are making six figures in less glamorous genres? In this episode, I chat with Dominic Wilkerson (@Domdoesmedia), who made an impressive $400,000 last year in the "boring" yet lucrative world of real estate photography. I first discovered Dom through the Build and Bloom Facebook group, where he consistently provided valuable insights and helped answer questions on this topic—a frequent point of interest in the community. He previously joined one of our community call...
Nov 11, 2024•1 hr 45 min•Season 4Ep. 15
Hey, Photographer! In this episode of the Build and Bloom podcast, I am joined by Sarah Marie (@SarahMarieSpectrum). Sarah shares her journey from being inspired by pop-culture icons like Black Widow to becoming an international cosplay photographer. She'll discuss how cosplay photography is more than just capturing costumes—it's about telling personal stories, embracing creativity, and making dreams a reality. This episode will explore the intersection of fandom, art, and imagination. Follow Sa...
Oct 23, 2024•31 min•Season 4Ep. 5
Hey Photographer! In this episode, I (@JessicaWhitaker) have the iconic Dawn Charles (@Dawn.Charles) on the show to discuss her iconic editing style, branding, and client experience tips. Follow Dawn: https://www.instagram.com/Dawn.Charles/ https://www.instagram.com/dcpresets/ https://www.instagram.com/risephotoacademy_/ Free Client Workflow Roadmap: https://view.flodesk.com/pages/603d7bfb824b5f37289cb9cd Dawn Charles is a multi-passionate entrepreneur dedicated to sharing her expertise and crea...
Oct 07, 2024•38 min•Season 4Ep. 4
Karen (@BlackVisualQueen) is an AMAZING leader in the photography space. She has hired photographers for clients like Wired , Masterclass, Square, and AARP. She is the decision-maker sitting in fancy rooms with top people debating which photographer to hire and why and has had a hand in visual stories for dozens of iconic brands. She is also a photography thought leader on LinkedIn, sharing industry knowledge. She is also the author of The Photo Hustle: Land Your First Client and Build a Thrivin...
Sep 02, 2024•1 hr 5 min•Season 4Ep. 3
https://www.jessicawhitaker.co/virtual-assistant Virtual assistant podcast episode: https://spotifyanchor-web.app.link/e/ikZsepQfjMb Email marketing episode: https://spotifyanchor-web.app.link/e/SZVBZHRfjMb Pinterest episode: https://spotifyanchor-web.app.link/e/QNlHvIRfjMb Social media strategy & planning: https://www.instagram.com/juliabroome/ WHAT’S NEXT: Join The B+B Facebook group: https://www.facebook.com/groups/buildandbloomjessicawhitaker/ Follow Jessica...
Aug 24, 2024•1 hr 8 min•Season 4Ep. 2
https://www.jessicawhitaker.co/brand WHAT’S NEXT: Join The B+B Facebook group: https://www.facebook.com/groups/buildandbloomjessicawhitaker/ Follow Jessica on Instagram: https://www.instagram.com/jessicawhitaker Follow the Podcast Instagram: https://www.instagram.com/buildandbloom/ This podcast has been made possible by: Business Basics: https://www.jessicawhitaker.co/phot...
Aug 09, 2024•1 hr 6 min•Season 4Ep. 2
Photography grant fund: https://aftershoot.com/create-together-fund/ Applications are open until August 23rd. WHAT’S NEXT: Join The B+B Facebook group: https://www.facebook.com/groups/buildandbloomjessicawhitaker/ Follow Jessica on Instagram: https://www.instagram.com/jessicawhitaker Follow the Podcast Instagram: https://www.instagram.com/buildandbloom/ This podcast has been made possible by: Bus...
Aug 02, 2024•1 hr 19 min•Season 4Ep. 1
In this Build and Bloom photography podcast episode, you will learn from @HelanaMichelle about the Twitch streaming platform and how to use it in your photography business! Find Helana: Instagram: https://www.instagram.com/HelanaMichelle/ Facebook: Facebook.com/helanamichelle Twitch: https://www.twitch.tv/thisisHelana WHAT’S NEXT: Join The B+B Facebook group: https://www.facebook.com/groups/buildandbloomjessicawhitaker/ Follow Jessica on Instagram: http...
Jun 18, 2024•39 min•Season 3Ep. 20
In this Build and Bloom photography podcast episode, join me (@JessicaWhitaker) and photography email marketing expert Kendra Swalls (@GirlMeansBusiness) as she shares WHY you need an email list, exactly HOW to get started, and tips for GROWING an email list so you can BOOK more clients. Find Kendra: Email Membership : www.girlmeansbusiness.com/insider Instagram @girlmeansbusiness Girl Means Business Website WHAT’S NEXT: Join The B+B Facebook group: https://www.facebook.com/groups/b...
Jun 03, 2024•52 min•Season 3Ep. 19
In this Build and Bloom photography podcast episode, join me (@JessicaWhitaker) for virtual coffee with four amazing photographers in episode 4 of the new podcast series! Every month, different photographers will join me on the podcast to discuss hot topics. Photographers: Mecca: @meccaclarkephoto Cecelia: @ceceliapaigephotography Dom: @domdoesmedia Helena: @helanamichelle WHAT’S NEXT: Join The B+B Facebook group: https://www.facebook.com/groups/buildandbloomjessicawhitaker/...
May 28, 2024•1 hr 35 min•Season 3Ep. 18
