Improve Your Messaging with the Red Thread Method | Tamsen Webster
Episode description
How can you better communicate your big ideas?
How can you close the gap between messaging and understanding?
Pull on the Red Thread Method.
Tamsen Webster has been helping leaders move from ideas to actions and implement messaging strategies for over 20 years. Part storyteller, part English-to-English translator, she focuses on finding and building the stories that organizations will tell themselves and others. Her Red Thread Method gives leaders and businesses the ability to see their explicit and implicit messaging in a new way and allows them to change what isn’t working. In our conversation she shares many insights, including:
- How to harness the 5 elements of storytelling
- The importance of practicing cognitive empathy to change thinking
- How to use a mad lib technique to jumpstart the process
When you pull on the Red Thread you begin to create stories that are more exciting and compelling for your team and clients. Listen to the full episode and start pulling today!