Ep 114: How Pricing Impacts Scaling and Growing Your Pest Control Company
Dec 21, 2023•25 min•Ep. 114
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Episode description
In today's episode, Allan and Eric discuss the importance of pricing in the pest control industry. They highlight how pricing can serve as a marketing tactic, communicating the quality and type of services a company offers.
Topics include:
Introduction (0:00)
Pricing question from the Bug Bux Facebook group (2:13)
How pricing affects long-term goals (6:40)
Price increases are necessary for business sustainability (11:35)
Pricing is a marketing tactic (20:13)
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