Crafting an Ale Trail

This panel discussion was recorded as the recent Western Australian Brewing Conference in Perth. Wine regions have been a source of pride for and a central focus of state tourism bodies for decades. In many ways the growing regional brewing communities have been overlooked as tourist draw cards. So how does the industry change this? How do breweries command the attention of state governments and tourism associations to bring new visitors to experience their breweries and drive tourism to those regions? Today's panellists are: Claire Savage - Savagely Creative Josh Donohoe - Sunshine Coast Craft Beer Tours Sabrina Kunz - New Zealand Ale Trail Brews News was able to attend to host and record these panels thanks to the generous support of Bintani - supplying the brewing industry with a wide range of quality brewing ingredients since 1995. If you like what we do at Radio Brews News you can review us on Apple Podcasts or your favourite podcasting service.