1: Who are these clowns and what are they talking about?

Attorney, author, and University beer professor Michael D. Morgan, and Urban Artifact owner, head brewer, and biochemist Bret Kollmann Baker introduce themselves and discuss the fundamental question of this podcast which is, how did the US go from fewer than 100 breweries in 1980 to over 9,000 today? Why do some breweries fail while others become billion dollar entities that have changed the world, and what does this tell us about American business and culture? Whether they know what they’re talking about is your call.