Breaking Silos - podcast cover

Breaking Silos

We hear it every day across campuses: “We need to be working more collaboratively.” The higher education industry is notoriously siloed, with colleagues struggling to connect, duplicating services or having disjointed messaging. Breaking Silos aims to showcase the remarkable work of marketing professionals and their non-marketing colleagues from different departments across campus, who come together to achieve common goals, implement new initiatives, enhance the student experience, and foster better collaboration among teams. Each episode will feature a marketer and their non-marketing colleague to talk about their partnership. This unique format will inspire marketers to try new things and connect with colleagues in new ways, while also allowing non-marketing professionals an inside look at some of the most collaborative projects in higher education marketing. Breaking Silos is hosted by Shane Baglini and is a proud member of the Enrollify Podcast Network.
Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

Live from CUPRAP: A CCMO’s Advice for Breaking Silos After a Conference

On this special bonus episode of Breaking Silos recorded live at CUPRAP 2024, Shane is joined by Jamie Yates, Chief Communications and Marketing Officer at Gettysburg College. Jamie is also a member of the CUPRAP Board of Directors and talked with Shane about the CUPRAP conference, what marketers can take back to campus to start breaking silos, and how the conference has evolved over the years. Key Takeaways: Jamie discussed the importance of communicating the value of marcomms teams, especially...

Mar 15, 202413 min

Ep. 1: Destigmatizing Mental Health: Student Affairs and Marketing Unite

Addressing the mental health needs on our campuses is pivotal to ensuring success for both our students and those who work at our institutions. Once we create the plan to address the needs, how do we effectively communicate the work? During this episode, listeners will: Learn how Kent State University expanded mental health resources and services across an eight-campus system and an international campus. Engage in discussion on developing effective marketing strategies for a comprehensive mental...

Mar 13, 202439 minEp. 1

Welcome to Breaking Silos

We hear it every day across campuses: “We need to be working more collaboratively.” The higher education industry is notoriously siloed, with colleagues struggling to connect, duplicating services or having disjointed messaging. Welcome to Breaking Silos, a new podcast that aims to showcase the remarkable work of marketing professionals and their non-marketing colleagues from different departments across campus, who come together to achieve common goals, implement new initiatives, enhance the st...

Feb 26, 20242 min
For the best experience, listen in Metacast app for iOS or Android