BrandSide: Julio D’Alfonso on Leading Creative at DoorDash

In this Brand Side episode, we sit down with Julio D'Alfonso, Co-Head of Creative at DoorDash, to unpack how bold ideas and business impact can go hand in hand. Julio breaks down how DoorDash’s in-house studio, Superette, partners with top agencies like Gut and Wieden+Kennedy - not as vendors, but as true creative collaborators. He shares how his team is built around delivering utility, not just ads, and how creativity fuels results throughout the entire marketing funnel. From standing out with strong conceptual thinking and sharp craft to debunking myths about brand-side creativity, Julio delivers a masterclass on breaking in, thriving, and making work that matters.

Connect with Julio: https://www.linkedin.com/in/juliodalfonso/ 

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