#202: Ian Mackenzie, Chief Creative Officer at Performance Art

Ian Mackenzie is an award-winning Chief Creative Officer at Performance Art, working in Toronto.  We talk about his work, including the Cannes Lions-winning "The Greatest Guide" for Grupo Bimbo, which has set new benchmarks in the industry. Ian shares his insights on building long-lasting creative platforms, his approach to integrating creativity into technological ecosystems, and the art of crafting campaigns that resonate globally.  Links: Connect with him here: https://www.linkedin.com/in/iandavidmackenzie/ Connect with us here: https://www.linkedin.com/company/breaking-entering-podcast