In this episode: Katie gets the scoop from Tara, a Forbes 30 under 30 alum, on how to actually make the list Tara’s experience with applying (and no she didn’t pay to get in) Why making the list isn’t all that as an entrepreneur How the 30 under 30 campaign is a money making machine for Forbes How to use your ego to drive growth for business in legal ways (unlike Sam Bankman Fried) 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get...
Apr 25, 2024•42 min•Season 3Ep. 28
In this episode: Business Debt 101: when to use debt to scale your business Tara’s experience with debt and how Apple almost ruined her marketing strategy Debt vs Equity Financing SBA Loans: How to tap into Uncle Sam’s foolproof-ish loan program Invest, Acquire, Compete: Tara’s plan for taking on Elon Musk’s companies This video is brought to you by Walmart Business. Get all the things you need at low prices you love when you visit business.walmart.com 💌 Want to get all of Tara & Katie’s re...
Apr 18, 2024•53 min•Season 3Ep. 27
In this episode: Gina Bianchini, CEO of Mighty Networks, joins Tara and Katie to discuss the importance of building a community with your customers Community > content on social media platforms Advisory Boards 101: What to and (not to do) when starting a board for your business Tara’s learnings from building her own advisory board PLUS Katie and Tara share their dream inner circle for their businesses This video is brought to you by Walmart Business. Get all the things you need at low prices ...
Apr 11, 2024•41 min•Season 3Ep. 26
In this episode: Founder and Creator of Course from Scratch (and Tara’s fashion inspo), Danielle Leslie joins Tara and Katie to talk about redefining the traditional CEO model WTF should I do as a CEO?! Why not everyone is cut out to be a CEO or lead large groups and why that is TOTALLY COOL Why being a CEO is out and being a CIO (Inspiration, Innovation, Investment) is in This video is brought to you by Walmart Business. Get all the things you need at low prices you love when you visit business...
Apr 04, 2024•36 min•Season 3Ep. 25
In this episode: Trey and Ashleigh Lockerbie, founders of Better Booch, join Tara and Katie to talk about what it’s like to run a successful company with their partner Previous Lives: How Trey and Ashleigh went from being back-up singers for Lady A, Rihanna and Selena Gomez to taking over the Kombucha Industry Trey and Asheligh’s tips for starting and running a successful business with your partner The process of acquiring another company and why it helped Trey and Ashleigh scale Better Booch In...
Mar 28, 2024•59 min•Season 3Ep. 24
In this episode: Lindsay Dorf, founder of Fintech start-up Astor, joins Katie and Tara and opens up on challenges she experiences as a woman in fintech Why not all flops are failures Lindsay’s GENIUS way of hiring people Why securing funding is like dating Why some of Tara’s best mentors have been White Men PLUS the gang answers an audience question about needing momentum to start a business 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/sub...
Mar 21, 2024•54 min•Season 3Ep. 23
In this episode: Rachel Rodgers, CEO and Founder and best-selling author, joins Tara and Katie to talk about building courage and confidence as an entrepreneur Why confidence is an illusion How Tara builds her courage through her fashion choices Why being vulnerable is a strength PLUS, the gang answer an audience question about knowing when it’s time to take your side-hustle full time 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe ...
Mar 14, 2024•58 min•Season 3Ep. 22
In this episode: Pinky Cole-Hayes, CEO and Founder of Slutty Vegan joins Katie and Tara in a special edition episode of BOSSY How Pinky went from being a TV producer to starting a 6 figure restaurant brand Beautiful Fear: Channeling fear and using it as a strength The importance of being IN IT as a CEO What parenting taught Pinky about being a better business leader Invest, Acquire, Compete: Pinky chooses 3 businesses she’d want to invest, acquire and straight up compete with 💌 Want to get all ...
Mar 07, 2024•55 min•Season 3Ep. 21
In this episode: Kat Norton AKA, Miss Excel, joins Katie and Tara to talk about top trends that you need to leverage for your business How Miss Excel works only 15 hours a week but makes 6 figures a month Kat Norton’s approach to social media made her go viral Why AI isn’t the villain PLUSSSS: The gang answers an audience question about social media and email marketing strategies 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get M...
Feb 29, 2024•53 min•Season 3Ep. 20
In this episode: Why you need to start implementing a scorecard ASAP! Tara’s scorecard template to set your team up for success How to get an instant promotion at work Tara and Katie answer an audience question about taking on other clients when you're starting out 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy...
Feb 15, 2024•49 min•Season 3Ep. 19
In this episode: Should Katie hire more, or focus on revenue growth? Airbnb’s pandemic meltdown (and how they bounced back) The important difference between “peacetime” and “wartime” business decisions Canva’s “peacetime” period of innovation during the pandemic Diversification before you need to, or after? The Class by Taryn Toomey in NYC’s fortuitous switch to digital in 2019 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get Mor...
Feb 08, 2024•55 min
In this episode: Are you a magician, maverick, or muse? Tara’s existential crisis around “being a muse” Why you’re better off steering into your strength vs. trying to strengthen your weakness Using entrepreneurial archetypes to hone your own strengths Sara Blakely, Oprah, and Steve Jobs 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://...
Feb 01, 2024•47 min
In this episode: Tara needs an assistant Katie only hires from within her community Tara’s hiring strategy evolution from cold outreach for commission-only roles to working with recruiters Who you should hire first Why your first hire should drive sales Writing job postings like letters and using the “what’s in it for them” framework 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.c...
Jan 25, 2024•47 min
In this episode: Tara wants to executive produce reality television Katie breaks down Oprah’s empire What finally did “Jenny Craig” in Emma Chamberlain evolving beyond the universal editing style she created Huberman husbands (and other ‘high trust’ audiences) RuPaul’s franchise model What happens to a personal brand when you get sick of yourself or change Why you should infuse your brand with YOU 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-sh...
Jan 18, 2024•46 min•Season 1Ep. 17
In this episode: Katie asks Tara how much she pays herself and how much she spends Does Katie need a new tax strategy? Strategic planning for building generational wealth within families Katie tries to convince Tara to invest in the S&P 500 Why Tara is betting on herself Where entrepreneurs put their money more generally 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY...
Jan 11, 2024•54 min•Season 1Ep. 14
In this episode: Two PR campaigns that totally backfired (Burger King & Dove) The Will & Jada Smith playbook (also known as the Taylor/Kanye dynamic) Controlling the narrative, calculated controversy, and redemption arcs Basecamp’s founders making “bold enemies” out of Apple and Gmail Kim Kardashian’s rebellion in the form of the nipple bra, and “empowerment marketing” Christine Quinn as the professional villain on Selling Sunset How founders can use HARO to get earned media placements �...
Jan 04, 2024•43 min•Season 1Ep. 13
In this episode: Businesses we can’t believe are doing $10M+ (Contrarian Thinking with Codie Sanchez & Blogilates) Finding content-product fit (Colin & Samir) The difference between a six-figure founder and a seven-figure founder skillset How iOS 14 almost ruined Tara’s business Effective scorecarding and quarterly planning Listening to advice directed at your level of scale 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Ge...
Dec 28, 2023•55 min•Season 1Ep. 12
In this episode: Tara is thinking about selling Apps Without Code The idea that the girlboss “lost,” and a reflection on the litany of canceled female founders The difference between masculine and feminine leadership styles and why Katie doesn’t like this framework How Tara thinks about playing the hand she’s dealt 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Foll...
Dec 21, 2023•52 min•Season 1Ep. 11
In this episode: ConvertKit case study Figuring out whether the stagnation is externally driven or your fault Music and fashion for beating slumps Pivoting out of a bad period How Dan Hesse focused on simplicity to turn around Sprint’s $29 billion in losses How Applebee's got back to basics to reverse shrinking sales Signs (other than revenue) that you’re in dangerous “stagnation” territory The myth of sunk costs 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningb...
Dec 14, 2023•38 min•Season 1Ep. 10
In this episode: Katie can’t stop comparing: Is that a good thing? Mark Zuckerberg’s plagiarizing playbook Why you shouldn’t reinvent the wheel Using Flippa to find businesses to copy Jazz music as the best business analog 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY on: Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@...
Dec 07, 2023•37 min•Season 1Ep. 9
In this episode: Tara is worried her business’s mission statement is too small and buried in imposter syndrome Big mission statements that have nothing to do with what the business does WeWork case study Familial and personal mission statements How Tara sees the Apps Without Code mission statement moving forward Startups as mini cults Using ChatGPT as a brainstorm partner to help write your new mission statement 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbr...
Nov 30, 2023•53 min•Season 1Ep. 8
In this episode: Tara spin for “This isn’t my job” and effective delegating Setting ruthless expectations—and the “five levels” of questions framework What you’re probably getting from being a bad delegator Managing through asking the right questions Managing someone “out” when it’s not working and having uncomfortable conversations 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.co...
Nov 16, 2023•54 min•Season 1Ep. 7
Today, Tara & Katie debate the age-old question: Do I need a therapist...or an executive coach? Watch BOSSY on YouTube: https://www.youtube.com/@BOSSY_Show Follow the ladies of BOSSY: Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Subscribe to the BOSSY Newsletter for all of Katie & Tara’s BOSSY resources: Signup for FREE today: https://www.morningbrew.com/bossy-show/subscribe Learn more about your ad ch...
Nov 09, 2023•1 hr•Season 1Ep. 6
Tara and Katie are back and they dive deep into the world of business optimization. They challenge the notion that "bigger is always better" when it comes to entrepreneurship. Instead, they celebrate the power of small teams, great products, and exceptional customer experiences. Drawing from amazing business journeys like, "Miss Excel" (Kat Norton), a successful businesswoman who specializes in Excel courses, they explore studies on how creators can energy-manage to achieve sustainability with t...
Nov 02, 2023•59 min•Season 1Ep. 5
Join Tara and Katie this week as they deep dive into the uncharted corners of success and explore how this success can ripple through relationships and family dynamics. Our BOSSY hosts discuss everything from unexpected pushback from their loved ones, to how their views on career choices have shifted as they've matured. They even confront how early dreams and parental expectations can leave a lasting mark, plus they open up about their dating lives and the support entrepreneurs need. If you’re e...
Oct 26, 2023•1 hr 1 min•Season 1Ep. 5
Katie and Tara jump-start this week's episode clowning Tara’s nine-hour-per-week Monopoly obsession; however, Tara reminds us that it's not a game when it teaches her how to play Monopoly with other businesses in real life. This convo takes us into the realm of business risk-taking, prompting Katie to rate her own daring spirit, playfully discussing the sometimes sleazy feeling associated with deal-making. Then, Tara and Katie go head to head breaking down and defending their favorite massive em...
Oct 19, 2023•1 hr 5 min•Season 1Ep. 4
Tara Reed and Katie Gatti Tassin are back for another episode as they delve into the world of celebrity-inspired entrepreneurial confidence. Katie kicks off by sharing her profound connection with Taylor Swift's endurance and hard work, which served as a creative and spiritual awakening during one of her concerts. Tara, on the other hand, relates more to Rihanna's unapologetic confidence, wine glass exits, and her savvy business acumen. In this episode, they discuss how millionaire entrepreneurs...
Oct 12, 2023•57 min•Season 1Ep. 3
Get Ready, in this inaugural episode of Bossy, co-hosts Tara Reed and Katie Gatti Tassin share their entrepreneurial journeys. Tara, the CEO of Apps Without Code, traces her path from tech giants like Google to founding her multi-million-dollar ed tech, Apps Without Code, after being laid off. Meanwhile, Katie, known as Money with Katie, reveals how a job rejection at NerdWallet led to her successful blog, driven by a determination to prove herself. Katie and Tara break down the work styles behi...
Oct 05, 2023•57 min•Season 1Ep. 2
Introducing Bossy, Morning Brew's latest show featuring tech luminary Tara Reed and personal finance fanatic Katie Gatti Tassin as they blend innovation and financial liberation for modern entrepreneurs. Tara, the founder of a multi-million dollar tech startup, Apps Without Code, teams up with Katie, aka Money with Katie, to deliver unapologetic insights, actionable advice, and a sprinkle of girl power and lots of fun. Get ready to master your money and become your own boss starting Thursday, Oc...
Sep 30, 2023•2 min
