#109: Andy Brice - Founder of EasyDataTransform

Andy and I discuss why he's created a new product, even though he already has two successful products.

We also discuss:

• how he manages a portfolio of three desktop apps as a one-person team
• how to name products
• choosing a market
• usability testing
• choosing to remain a one-person team
• the benefits of the founder doing customer support
• why many one-person businesses are actually two-people businesses

Links:

• Easy Data Transform: https://www.easydatatransform.com/
• Andy's blog: https://successfulsoftware.net/
• Easy Data Transform's demo video: https://successfulsoftware.net/2019/09/11/easy-data-transform-video/
• Andy's other products: https://www.perfecttableplan.com/ and https://www.hyperplan.com/
• "Don't Make Me Think" by Steve Krug: https://www.amazon.com/Dont-Make-Think-Revisited-Usability/dp/0321965515
• Steve Krug talking about usability at Business of Software: https://businessofsoftware.org/2008/07/steve-krug-to-s/