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This is Bloomberg Business Week Daily reporting from the magazine that helps global leaders stay ahead with insight on the people, companies, and trends shaping today's complex economy. Plus global business finance and tech news as it happens. The Bloomberg Business Week Daily Podcast with Carol Masser and Tim Steneveek on Bloomberg Radio.
Hi, everyone, Welcome to the Bloomberg Business Week Weekend Podcast. A FED decision that left rates unchanged as expected, and chair Jay Powell saying interest rates are in the right place to manage continued uncertainty around tarifs and inflation, so rate cut in September not likely, at least not right now. Plus tons of earnings, including from four of the Magnificent Seven, and of course more tariff talks, TIFFs and terms. This
past week. I gotta say, Tim, was what some Wall Street pro said was a pivotal one for the second.
Half a busy summer weeks, certainly to wrap up the month of July. This hour, we're going to hit on earnings from Apple, Amazon, Microsoft, and Meta plus Alphabet. The company reported earnings just about a week ago, and they said that the cloud computing unit at Google is its strongest source of growth. We're going to talk with the COO of Google Cloud also.
This hour, and also on earnings. UK pharma company AstraZeneca reported results. It's CEO stat by Bloomberg headquarters and talked about doubling down on the US and sizing up Chinese competition. And then, speaking of drugs, the CEO of Compass Pathways joins us somehow psychedelics may be making their way to FDA approval.
That's in our second hour, so too is a story about burning Man's existential financial crisis. All that to come, though, We kick off with earnings from a batch of the so called mag seven Apple, Amazon, Meta, and Microsoft, all reporting this past week. All of the details and more are on the Bloomberg terminal. We caught up with Laura Martin, senior analyst A and need him in Company who covers many of them, and started our post earnings review talking about Apple.
Apple admitted that one hundred one thousand basis points, so one percent of their revenue growth, which was ten percent, well above average, was from pull forward, and the market's telling you they think that number was like five, you know, four.
Half of the game. Basically.
Apple also said they had eight hundred million dollars of costs from tariffs in that second that requorter they just reported, and it's going to go up to one point one billion visibly in the September quarter. But I think the market's telling you they think that could be higher in the September quarter.
Oh so, does does this mean that we'll see fewer iPhones bought in the first fiscal quarter Apple? But Apple's December quarter, which typically is its biggest quarter, as a result of the pull forward that we saw in this quarter, I.
Think it's worse, it's faster.
So the June quarter over delivered because they pulled forward demand from the September quarter. Those are all old iPhones, and then in late September you typically get the new iPhone and then you start this new annual cycle of
the new iPhone. And one of the things they said is that Siri and Apple Intelligence will only be integrated next year, by which they're probably talking calendar year, which means the earliest we'll see you know, generative AI features, drive and upgrade cycle for the iPhone would be not September of twenty five, it'd be September of twenty six. So then that tells you, so this is dead money again, right, there's nothing driving and there's risk here, not only China subsidies.
Wrote drove a really nice China growth number, four point eight percent China revenue growth. People are worried that that is also like that subsidy isn't going to recur. And we've had a couple negative litigation regulatory decisions. Right, We've got the feed to twenty billion dollars a year is what Google Search pays Apple to be the default search engine on all iOS devices. I think that's pretty clear from Channel and DC that is not going to be
allowed to persist. So that's twenty billion that will come out of services if it isn't allowed. And then similarly, we have the epic they got into Apple got a negative epic Games which allows that which allows consumers to pay directly to apps and not have Apple share thirty percent. So that's another that's an app store risk that over the next twelve months, not immediate, but over the next twelve months.
You know, Laura, We've had the luxury of talking with you in the last week or two and talking specifically about Apple you've got a hold rating on it. It doesn't sound like you have a lot of concerns. I guess I should say why not put a cell rating on it.
One of the issues is when you look at the other mag seven, they basically have a singular strategy, which is envision generative air as disruptive. We everyone else is going to spend eighty five to one hundred billion dollars in CAPEX in twenty twenty five alone, and we're going to grow at twenty percent in twenty six with no Every one of them has been pushed on what is that return on capital incremental capital?
They all say, we don't know. We just think it's going to be big.
If you don't believe that, if you're an investor and you think that jenerative AI is overhyped or the economics are further off into the future, Apple is a great place to hide. They are spending twenty billion dollars a year, not eighty five billion dollars a year. Jeneritive AI is sometime in the future. They're not spending they're not hiring people like Meta Is for one hundred million dollars each to work on superintelligence. This is Apple is a great
place to hide. If you are an investor that doesn't believe in generative changing the world.
Well, wait a minute.
You know Apple often isn't you know, first mover or on some big changes.
Right, We talked about it.
Create the tablet, they didn't create the music player, they didn't create the smartphone. But they created the best of all those things exactly.
So if they're saying, hey, guys, go ahead and spend you know, your billions or trillions or whatever the heck it is, figure out this AI thing and then we'll come in.
And we'll collaborate or partner with somebody, maybe that's not such a bad strategy.
So it's risky business.
So on the call last night, Tim Cook got this question, and what he said is, I don't see a world where the consumer doesn't have an iPhone, which is basically a computer in his pocket.
Okay, that's a vision of the.
Future that Johnny Ive, who's gone to open AI is trying to displace. Johnny Ive, who developed every Apple product you have in your pocket while he was at Apple for twenty years, is now saying he regrets creating the screen because he thinks it makes people not pay attention to one another. So he's trying to move the next device with generative AI backing to not.
Be a screen.
So that may not work, but if it does Apple, that's a problem for app. That is an existential risk problem for Apple. So long as an iPhone and a screen are going to be sort of the user device of record and they're going to persist in ten years, you might be right, that might be possible. What you just said, Apple can copy the best of Android, which will have Gemini because Google has Gemini.
In every product now, that will work.
But if Jimmy I've and OpenAI or right, and screens are going away, that's problematic for a smartphone maker.
I guess that's maybe where whatever they're working on for a face computer could come in. Laura, I want to go back to what you said about Gemini and Android because of the way that Gemini is baked into Google devices. Now, you say in your most recent note that Apple is a single product company, its valuation risk is material if iOS falls too far behind Android. Would you say that iOS is already behind Android right now?
Oh?
I would absolutely, I would.
I mean when you look at Google's its revenue is accelerating over at Alphabet, and its costs are going down, so its productivity per employee is going up. Why Because eighty percent of engineers are using Gemini to do their first draft of code for new products. They're introducing new products faster. They over delivered on advertising because they're integrating all these bettern both Meta and Google. Because they're using
generative AI to increase the conversion rate. So, yes, Gemini is being integrated into everything at Alphabet Android.
Includion does it?
Like two comments here? One is the network effects that Apple has, at least here in the US are really strong, right, the blue bubbles for when you're on I Message and the other Apple products that you have that ideally are supposed to work seamlessly with that. Plus, doesn't Gemini have an app that you can just use on your iPhone?
So if you want to use Gemini as sort of a copilot here, if you are an engineer, you can just do it on your iPhone, but through an app that you get at the app store, right.
If it's standalone.
But I mean, I think my guess is where Alphabet's going is they're going to integrate your They're going to integrate Gemini into everything on your device. It's going to know where your appointments are, it's going to know who your friends are. It's going to be a personal assistant integrated into your Android phone. It's going to be a bigger idea than just a separate app where you go
to it. It's going to be like, even if you listen to the meta vision of the world, super intelligence is about having a robot friend that does everything for you better than a human can make you. I mean, it's just I think these are bigger ideas than an app store.
By the way, some.
CEO's visions of their apps are disappearing. So then you say, so what replaces them?
Well, I don't know. Used to be websites, then we went to apps. What's next? It may not be apps?
All right? You mentioned I want to just get to meta Amazon. What about Meta?
You know? In terms of I mean that Stock was just off and running following it's quarterly update. Those ad sales number certainly catching everybody's attention, a mega megaspen when it comes to AI. What is your hot take on that one?
So Stock up strongly, really strong fundamentals, just sixty percent margins, twenty two percent revenue growth and a huge company, which was the fastest of the group that we the big
tech companies we call really strong fundamentals. We are cautious on Meta, and that is because they took their capex to seventy billion this year and one hundred billion next year, again no return in sight, and their stock comp per person is going through the roof as they hire super intelligence employees, with press reports saying they're paying one hundred to three hundred million over three years for each of these people.
Pretty get it, I'll say, yeah.
My guess is they're trying to change the world right, and they believe in super intelligence, which this isn't a vision of making you and I'm more productive. This is about replacing human beings with machines that teach machines. So it's literally terminator like life imitating art type of stuff.
Doesn't sound like you're your pro AI in that in that context, let's stick let's.
Stick to Meta as a stock.
My concern is that we're goin we're losing five billion dollars a quarter on reality labs, and we're still funding the Metal and we're funding Quest goggles, and we're funding karlass Way banned glasses and now we're funding a jen Ai competition with companies twice their size. All of that feels like a lot of capital spending to me and actually costs to me without a clear sense.
But investors are saying they are okay with it up to now because they believe that Mark Zuckerberg has this vision for super intelligence, which, to be honest, nobody has actually articulated to me, Well, what does that world look like that that Meta wants to create and thinks will be so profitable?
Are they okay?
Just because the ad sales number came in really strong, Like if it didn't, might everybody be like maybe not?
Okay?
Yes, absolutely, he is buying the right to spend money like a drunken sailor because his fundamentals and his core business are strongly over delivering consensussessments. The day that stops, the music stops, and suddenly people are going to take a hard look at these You know, he's making five year commitments for these super intelligence employees, and he's making ten year commitments with the money he's spending on data centers.
So all of this money he.
Has a free pass so long as his core business is growing twenty two.
Percent okay, okay, totally makes sense sort of the free pass like Elon was, you know, allowed to be CEO of many different companies and investors were fine with it until they weren't. Jack Dorsey the same thing, right, It works until it doesn't. Yeah, what about though, the promise of this being profitable in the future, all this investment ultimately paying off beyond making ads more efficient? What is that vision? What does that world look like in your view?
At least articulated by Mark Zuckerberg.
So again, so Mark Mark is just he has got a big idea. He wants to replace Apple, that's for sure. So does open Ai. So Apple takes a thirty percent tithe on every dollar earned on its platform, and that hurts Mark Zuckerberg not only because Apple gets paid for a lot of work he is doing on Facebook and Instagram, but also it allows them to change policies and procedures like around security and safety and privacy.
That costs Mark Zuckerberg ten.
Billion in revenue three years ago, and since then, Mark Zuckerberg is all about replacing Apple or that piece of hardware with ybound glasses or Quest goggles or something or the metaverse.
He's trying to displace Apple.
And he wants to be the backbone that everybody has to pay thirty percent to. So that's his main economic mission. And now Jenerative AI comes along, which I think, you know, I think many CEOs thinks it changes everything. Even Apple said it's the biggest technological disruption of our lifetime.
And they benefited from mobile.
Which you would have thought that would they would have thought was bigger than Jenai, but apparently not.
So.
I guess the question is Meta is saying we think they're super intelligence. We think every human being is going to have a robot that they hold on to, maybe without a screw. We don't know, you know, we don't know what the form factor is. But that does things for you where you see the world differently and it helps you get through the world. But I don't think we know what that is yet, and he doesn't either.
That's why he's hiring fifty smart people to have robots, train robots faster to do stuff humans can't do.
Well, nobody can do what you can do. We want to ask you about Amazon. Sure this dock down still more than eight percent here in the aftermarket, and I think there is concerns about kind of the cloud spend comparison, you know, among the big hyperscalers, Amazon still the biggest when it comes to, you know, we think about what's going on in terms of the cloud.
What you take here are.
What we kind of need to be thinking about with Amazon, because investors seem pretty disappointed, are you?
So I think here's what I think is going on with Amazon. Answer the first half of that question. So, they had very strong revenue growth up thirteen percent, which was like, you know, we were four percentage points low that and very strong EPs and margins. But the problem is they gave very tepid guidance. So people are really worried about tariff's impacts here, so they're worried about the
next shoe to drop. They're advertising grew very robustly at thirty twenty three percent, which is great, And I think that would have been higher had not Tamu and Chean stopped advertising, you know, sort of on April tenth because they lost the Dominimus except rule exception.
So I think that would have been higher.
But that's a fabulous number nobody's focusing on today, and I think people investors we've talked to are frustrated with capital spending on Kuiper which has no revenue, capital spending after for ten years so far on Alexa no revenue, and like they're going to urban delivery same day, And I think people don't understand their core business of e commerce.
I think people don't understand that as to use a capital.
At the same time, they just raised their capex guidance. When you do the numbers to round numbers, one hundred and fifteen, one hundred and twenty billion this year. The next closest is Microsoft and Google at eighty five billion, so they're quite a bit above everybody else on this jenerative a I think, and then AWS has a nemic revenue growth, you know, neg I mean thirty two percent margins in the cloud business, and they were thirty nine percent ninety days ago, like what the heck? And they
say their capacity constrained. So then we would forgive them if they only report seventeen percent revenue growth, But then why aren't your margins sixty percent?
Why aren't they forty percent?
Again it why not sell to the highest bid or the last you know, you know, one gig of capacity. So we saw that in both Azure over at Microsoft and in Google Cloud slower I mean.
Growth rates, but really high margins. And that just didn't play out at.
Amazon all right around the world.
We went Thank you so much, Laura, always appreciate it. By the way, Laura's got a by rating on Amazon with a two hundred and sixty five dollars share price target. The stock right now just below two fifteen his share Laura Martin, have a great weekend.
Senior analyst at need him in Cup Joining us.
You're listening to the Bloomberg Business Weekdaily Podcast. Catch us live weekday afternoons from two to five pm Eastern. Listen on Applecarplay and Android Auto with the Bloomberg Business app, or watch us live on YouTube.
Microsoft this past week reported better than expected growth in its cloud business and said spending on AI infrastructure hit a record. The closely watched Azure cloud computing unit posted a thirty nine percent rise in sales during Microsoft's fiscal fourth quarter. Company also said sales at the cloud division grew thirty four percent to more than seventy five billion dollars during the year end of June thirtieth, the first time the company has disclosed a revenue figure for Azure.
Meanwhile, the week before Google parent Alphabet and to deal with more than a billion dollars to provide cloud computing services to the software firm Service. Now, Alphabet's massive spend on AI has helped its score major client wins, especially among AI startups, all will making strides against its competitors
such as Amazon Web Services and Azure from Microsoft. Remember, back in February, Salesforce agreed to spend at least two and a half billion dollars over seven years on Google's cloud services.
And so no surprise perhaps to Google's cloud computing unit revenue topping analyst estimates when it recently gave it's coarly update. So yeah, we wanted to know more and we got the chance when we were joined by Francis Desuza. He is the first chief operating officer of Google Cloud.
Yeah.
Right now, it feels like there are two powerful mega trends that are playing out in the enterprise market. The first is, you know, the continued move by companies of their workloads to the cloud, of their applications to the cloud. And the second, much bigger trend that's playing at right now is the adoption of AI by companies and those two powerful mega trends are driving our business and fueling
the growth that you saw in the quarter. And so what we're seeing on the AI side is, you know, this is the fastest in my career that I've seen at technology move from pilots to production. And so what we're in talking to customers, what they're telling is is they're recognizing the benefits that AI can bring into their company across the board. You know, we have companies that like Verizon that are using AI to help do customers support. We work at Seattle Children's Hospital that's using AI to
inform physicians in their communications with patients. We also have companies like Papa John's or McDonald's that are using AI in the franchises. And so we're seeing broad adoption by enterprises across a number of places where they can see the benefits from AI.
You just mentioned a few examples of companies that you work with. There are a lot of small businesses, though, and even large businesses that I think it's fair to say haven't fully harnessed what you view as the opportunity when it comes to AI. How big of an opportunity is it for Google Cloud? What's a number. How can you quantify this?
Yeah, I think you're absolutely right in that we're the very early stages of what is a very large sort of adoption market in front.
Of it now.
You know, you look at the numbers we delivered, you know, last quarter and Google Cloud, we delivered thirteen point six billion dollars in revenue, and as you said, that's up thirty two percent year over year. So although the numbers are already big, we're still just at the very very
beginning of AI adoption by companies. And that's true whether you look at small companies who are starting to use it in terms of their outreach to customers to scale up their presence from a marketing perspective, all the way to large enterprises. We're just at the very beginning of this big wave.
You know.
One of the things Francis said, I'm so glad we could get some time with you, is that, you know, everybody kind of throws out AI and large language models generally, and we're just trying to get more of an understanding of how this all impacts our world.
Drilled down a little bit further.
In terms of the customers that you are working with, big, medium and small and how they are using.
AI and how it's going to impact our lives.
Yeah, we're seeing it show up in enterprises in a whole bunch of different ways, and so let me give you some examples. You know, some large manufacturers like Toyota, for example, or Honeywell are using AI on the factory floor to provide information to the people working on the factory floor to improve their operational ability, and also to provide access for their customers to engineering and technical support documents around the product, so make it easier for customers
to navigate and find the information they need. We're seeing some hospitals, as I talked about, helping using AI to help provide physicians access to whether it's guidelines or any background information. In addition, we're seeing hospitals use AI to automatically transcribe the communications with their patients. So what AI will do is actually take the notes automatically and then
upload it into the systems that it needs to. What that does is it frees up time for the medical professionals to do what they do best, which is deal with patients. We're seeing small businesses they're using AI to
create marketing materials and do that much more efficiently. We're seeing large retailers like Wayfair that are using AI to create more personalized experiences for their customers when you come to the website, so you can imagine as you're using Wayfair, you can imagine how the furniture items will look in your environment, and that provides a better shopping experience for customers. So we're seeing a wide swath of ways that AI is being used in companies.
I'm so glad you mentioned kind of the medical area and what they're doing, because I think a lot of folks come on our air and talk to the Bloomberg audience and talk about how AI might significantly impact not just hospitals, but just how we get medical care. You are the former CEO of Alumina, and I think about DNA sequencing and all of the information and data that could potentially improve how we are treated when it comes
to healthcare. How are you thinking about that space and what it might mean for Google Cloud and demand there.
Yeah, I think AI is going to have a very big impact in a number of ways across healthcare. Right, So if we talked about some ways where it's helping in the delivery of care by freeing up medical professionals from administrative tasks and using more of their time to
actually interact with patients. In addition, it's also helping medical professionals, you know, get access to the information they need across a whole swath of information, so you know, they need to be able to stay on top of guidelines as they emerge, new research that's being published, as well as all the information on the patient, and increasingly, you know, we're getting more and more personalized information on a patient.
You talked about genomics, there are a lot of images as well as previous lab tests, and so what AI can do is sort of take all that information and present it in a more digestible way so that you can make better decisions. In addition, AI can also help you know earlier in the process of drug development. We've seen fantastic advances with tools like alpha fold, which allows you to you know, deduce a three D protein structure
US hundreds of millions of protein types. What that does, then is that allows you to identify maybe new druggable targets that allow you to treat diseases. And I can also help bring information together, you know, the genomic information, the phenotypic information, you know the imaging information and help us get better understanding of what causes diseases and how they develop, and that could give us new insights that allow us to think about how we can treat those
diseases better. So in almost every part of the healthcare industry, you can see how AI can help improve that industry.
We're speaking with Francis deesu'sa chief operating officer over at Google Cloud. Francis, I want to talk a little bit about competition. For years, Amazon has been number one. According to our Bloomberg Intelligence team and data from IDC. In twenty twenty three, AWS had about forty seven percent of the infrastructure as a service market share, Microsoft in second place with sixteen percent, and then Google coming in with about six percent. How do you get to number two then number one?
What's really interesting is that as I talk to customers with their things as a convergence of two really big important spaces. One is the cloud spaces you talked about, and two AI. So nearly every customer conversation I have now in prospect conversation I have is really all about AI and how it will impact businesses. And we are the only hyperscaler that actually has our own AI stack. So if you think about every part of the AI
technology stack, Google has leading technology. So for example, on the chip side, we're one of the largest partners in the world with Nvidia on GPUs, but we also have our own technology TPUs that are very highly performant and
we run them in our data centers. In terms of the models, we work with a number of other model providers, so if you go into our model garden, you know you can access models from companies like Anthropic and deep Seek, but we also have the world's leading model with Gemini two dot five, which is performing really well on the top of the leader boards in almost every part of AI.
And so here too we provide our own leading technologies, and it's Gemini, but it's also our image models, our video models, our time series models, our weather models, and then we also provide our own applications on top of that, like Agent Space that allow companies to easily develop their own agents. And then we have a leading cybersecurity portfolio.
And so where we are differentiated in the market is that as we talk to customers, we're really the only hyperscaler that can talk about our own native AI stack that's leading technologies in each part of the stack as well as our cloud, and that's playing really well, and that's driving a lot of the results that you are seeing.
I got to say, it's the thinking models, the Gemini two point five that really kind of are blowing everybody's minds.
Hey, one thing I want to ask you, speaking.
Of customers, Tim and I full disclosure, we talk about it a lot. Are a little bit obsessed with weimo. How much is weimo using Google Cloud. I'm just curious in terms of keeping that all going and running.
Yeah, I totally understand why you love Weimo. I love weimo too. Living in San Francisco, I've been using it for a few years and my daughters and I love it as you can imagine, you know, being sister, you know parts of Google. We leverage technologies that Google Cloud is building as well as deep Mind is building, and so you as you could imagine, you know, there's really close interactions from a technology perspective across these different parts of Google.
Hey, just thirty seconds left.
Security.
As we know your former background semant tech, you understand the importance of security specifically, and I'm just curious, what do you keep top of mind when you think about the security of Google Cloud and keeping it secure.
Yeah, as you point out, security is a really important area for us to focus on, and it's a core part of the value that we deliver to our customers in terms of providing a very resilient, protected cloud. There are a number of things that you know that are top of mind for us and for our customers as we talk aboutecurity, especially in a world of AI. One is it's important that security companies are leaning deep into
leveraging AI to improve their security capabilities. So we offer agents, for example, that customers can deploy as part of their security operations center as part of their threat intelligence gathering, and so we're also doing research on how AI can be leveraged by the bad actors and think about how you can stay on top of providing defenses for things like you know, altered images and videos and deep fakes.
It's also important to our customers that the security we provide works multi clouds, so not just for Google Cloud, but that they can have the same security posture for workloads that they have on other clouds as well, and so that's an important part of the conversation too. So provide leading edge technologies, stay on top of AI and the expanding sort of threat landscape that opens up. And then also make sure that whatever you give us, you know, works across clouds.
So glad we could get some time with you to SUSA. He's the Chief Operating Officer at Google Cloud, former CEO of Alumina, and also former president at Samantech, where he oversaw the security and data management portfolio.
This is the Bloomberg Business Week Daily Podcast. Listen live each weekday starting at two pm Eastern on Applecarplay and the Android Auto with the Bloomberg Business App. You can also listen live on Amazon Alexa from our flagship New York station, Just Say Alexa played Bloomberg eleven.
Thirty Shares of Astra Zeneca rose this past week, right after it reported better than expected sales and rising profit for the second quarter, spurred by its stable of cancer medicines and growth in the US. The company recently pledged fifty billion dollars by twenty thirty in both production and research and development in the United States, as it seeks to show President Trump's administration it is serious about making medicines locally.
A few days later, President Donald Trump sent letters to seventeen of the world's largest drug makers demanding that they charged the US what other country pay for new medicines. The letter added that they immediately lower what they charge Medicaid for existing drugs and guarantee that future medicines be launched and remain at prices on par with what they cost overseas. On top of that, US Commerce Secretary Howard Lutnik also said that the US will impose a massive
tariff if pharmaceuticals are not made in the US. For the latest head on over to Bloomberg dot com.
Tar of certainly top of mind for many global pharmaceutical executives. One of them Pascal Surio. He is Astrozenica's chief executive officer, and he joined us alongside Bloomberg News health reporter Madison Mueller in studio.
I mean, I think, first of what it's important to really think about what every country would want to do, because every country would want to make sure they can they can secure the health of their citizens.
It's a question of national security.
So nobody should be surprised that the president wants to reshow manufacturing of pharmaceutical products. I personally have seen this have been since several years, and we decided several years ago to increase some manufacturing footprint in the US so we can actually manufacture many scenes for American patients in America. Every country would want to do that, and a big country like America, of course kind effort to do it.
You said that you made that decision several years ago. How much of the fifty billion dollar pledge was planned before the President threatened these terraffs.
Well, we've been pursuing this strategy of manufacturing in China for China, in the US, for the US since five six years and quite frankly, COVID actually showed us we were on the right track because we all saw what happened during COVID, and so we accelrated this movement. And so our fifty billion commitment is a commitment to R and D but also commitment to manufacturing. We announced together with the Governor of Virginia, a multi billion dollar investment
in manufacturing in Virginia. And the Governor of Virginia has been incredibly fast with this team. So the three days to reach an agreement, it's incredible. So we're very happy to be there. We are building on you R and the site and Kendle Square, Cambridge, Massachusett with twenty five hundred scientists that we'll be working there, and there's more to come. We're just finishing the build of a Celtes RP manufacturing site in Rockville, Maryland. We've expanded in California.
So so it's a sort of multi prane effort across many states across the US.
You know, you've said that Virginia obviously has made it easy to make manufacturing investments there in North Carolina is pretty similar. Are there other states in the US where you're having these types of good conversations that are you know, incentivizing businesses like yours to invest.
Well, you know, it's hard for me to point the point that any state that is better than another. Let me just say that we have.
No problem.
From different in New Jersey.
Let me let me just say that the company like is for other science. So science is key, and so you need to be able to recruit the right sciences, the right engineers. And in Virginia you can do this because you have some of the best university universities. The other part is dealing with partners in a public sector that understand us, that we trust each other.
We can move fast.
You know, I always tell people in our company talk about Astrazenica speed because there's a lot of competition. We need to move fast. I've learned Virginia speed. The governor has moved so quickly. So this is the kind of thing we want to see, whether it's in America, in a state or in a country. We want speed and we want people to understand how we think.
You want speed. You want people to understand how you think you want to You said you want to follow the science. There has been criticism that Robert F. Kennedy Junior, the Secretary of Health and Human Services, has not necessarily always followed the science with his comments when it comes to medicine, when it comes to drugs, when it comes to vaccines. How do you look at that and his role there.
Well, you know, I'm not here to actually get involved in political discourses. Let me just say that as a company, sciences at the heart of everything we do. The reason we have such a large oncology pipeline and particular and beyond this is because we've focused on science for the last ten twelve years, and America is where science in our industry is happening. And that's why it's so critical
to preserve this biosciences leadership the US hires globally. China is also becoming a very big source of innovation in our industry. Your open fortunately is fulling behind for a variety of reasons. So innovation is happening here. We need to keep this going.
We need to.
Actually continue supporting the leadership. And that's why we invest fifty billion dollars in this country, not only in manufacturing, but also in R and D.
What about China, I'd love you to kind of explore that a little bit. What are you investing in and building out in China and what might surprise our audience about the innovation that's happening in China, especially when it comes to pharmaceuticals.
Yeah, I think my great question I think we need to start.
With is the the hypothesis, the assumption that basically the more products, so the more innovation exists in the world, the better it is for everybody, for every patient, because if you have a patient with cancer, the only thing that you care about is to be cured if you can be cured, right, and so innovation in China has
really ramped up very rapidly. In the last few years, China has gone from making generics to ME TOOS to metwo plus what we call MEET two plus in our industry, to truly innovate these days, innovate in new technologies and cell therapy in si RN, in many many technologies, and so China has become the second engine of innovation, not as big as the US. The US remains the leader in that field, but China is ramping up very quickly.
Is the administration with some of it, some would say questionable disruptive policies. There's been a lot of reporting about scientists kind of leaving the United States and going elsewhere. Are you seeing signs of that, whether it's to Europe, to China to elsewhere because of not supporting you know, academia and academic universities.
Some of that seems to be coming back.
But yeah, but you know, in these things, it's always difficult to discern what is anecdotal versus what is systemic. What we have seen in China is really a substantial return of scientists from the US but also from the UK and elsewhere, but not because of policy, simply because they could see opportunities in China. There is money, there is capital that can be invested. The Chinese are willing to take risk. The government has facilitated the return of
the scientists and they've come back. But I can tell you that a lot of the scientists we work with and China in about the companies that we partner with, many of these people are American American Chinese. I mean they go back and forth, back and forth. There are bridge between the US and China, but they've gone to China because of the opportunities to create a company, be funded, tech risk and hopefully be successful and buy and large.
They've been quite successful.
I want to say though, that the leadership remains with the US and we need to maintain this, of course, I mean the country needs to maintain this.
There's been some concern though that companies like yours, you know, not necessarily astro but big pharmaceutical companies are going to China for most of their biotech deals. Now, you know, what would you say to that and what would US biotech companies need to do to sort of attract investments from from.
Well, I mean the first thing I would say is that if you're a patient, you don't care. What you want is a drug that will help you. Right, So when we do a deal with a Chinese company, typically it's because they've discovered a product and they need help to globalize it. Because discovering something in a lab is one thing. It doesn't require a huge amount of money. It require us very talented people, but the capital requirement is limited. When you want to develop globally, then you
need to scale. You need billions of dollars of investment in phase two, phase three, and you do the scale. You know the people, the expertise. So what we do is we licen sindle product and then we develop them globally and then bring them to patients, so they start the innovation started in China but becomes a global medicine for everybody, so it really benefits everybody around the world.
I want to go back to sort of a global domestic question the idea of your listing and the Times of London has said that astro Zeneka is looking to move it's listening to the US. Are you going to do that?
Well, you just shared with us.
Yeah, we don't comment on rumors, and you know, as a company over the last ten years we've had so many rumors. We don't comment on rumors. The only thing I will say really is the United States is really core to our company. By two thousand and thirty, we expect fifty percent of our revenue to come out of the United States. Today it's forty four to forty five percent,
tremendously in the US in the first half. The US is the country that innovates I just told you, but also the countries that uptake the innovation faster, patients benefit much faster. So we want to invest here and we want to grow here, and that is a very critical part of our company globally.
Just curious in terms of growth.
You know, we've talked about earnings and your cancer drugs are certainly important in terms of growth. Where do you see kind of the most significant growth trends when it comes to pharmaceuticals. We've spent the last what is it, Madison, the last couple of years talking about the obesity drugs and weight loss drugs.
But where do you see it?
We talk often about genes and genetic and immunotherapy.
Where do you see the real growth coming in the next I don't know, five to ten years.
A great question, but it's almost all of the above. I mean of course my check managing what I would call sat rolo abdominal fat. Because everybody talks about obesity, what really matters is how much fat do you have in your domains that surrounds you, your liver, your punkreas, your heart and creates inflammation and insulin resistance and all the consequences.
We can think about hypertension and others.
So this is really a big epitieomic globally. We need to address that and that's what companies like lilian Over are doing today and we are we want to do this with all agents. But then you know, we have development in antibody drug conjugates, we have developments in by specific antibodies for cancer. One of the most exciting new technology is cell therapy because cells upy will apply to ematology, cancers,
but also potentially sold tumors and immune diseases. We have no cases, small numbers early days, but small cases that young women who suffer from lupus, which is a terrible.
Disease can be a family member who has can be cured.
I mean these patient stay, their life is about taking drugs. Theories with all the consequences, you can imagine the organs are destroyed over time by the disease. They can be cured. You have people with my LOOMA that can be cured. And so as we progress this technology and make it more usable, is more easily usable, and more affordable, it can really transform many fields of medicine, pharmacology to imnology.
I know you've had an amazing tenure at Astra and there's sort of an obsession in the UK with your succession plans and what comes next. You know, not to say that you're leaving anything.
We don't want you to.
We don't want you to go.
What do you want to accomplish before you and your tenure at Astra.
Well, one of the things is that I wanted to do is have a great team, and I have a great team.
That's it.
I have really a fantastic team. And that's why what you should worry about my succession. We have a great team and people who can succeed me. So that's I think one thing, and we need to we constantly try to improve the team, not only my direct reports, but they are direct reports and the company as a whole.
Two is the.
Second piece is almost unachievable because science is never going to be stopping. And the more I progress, the get the older it gets, the more science get exciting, and the more excited you. I mean, there's no better time to be in our industry than there's so much innovation, so much hope to cure diseases that can't be cured today.
And the last thing was really to finish our site in Cambridge, because I keep joking internality I want to have the two Cambridges, one in Cambridge, you care when in Cambridge and Boston.
But that's for the joke.
But the most exciting really is the science and the pursuit of new technologies and new products that will make a difference and change the future of medicine. So that's how those things I want to add resk. But I have to accept that some poe biotoje is going to catch up with me.
And unless you.
Create a pill that keeps us going, I'm kind of even my fingers crosses exactly, gp Ones right, we think it's going to be curel Pascal, we really enjoyed this. Thank you so much for having for all the time. Pascal Sorio he is Astrozenicas chief executive officer, and of course Bloomberg us his own health reporter Madison Mueller, always a must read on the Bloomberg and at Bloomberg dot Com.
You're listening to the Bloomberg Business Weekdaily Podcast. Catch us live weekday afternoons from two to five pm Eastern. Listen on Applecarplay and the Android Auto with the Bloomberg Business app, or watch us live on YouTube.
Plendy ahead in our second hour of the weekend edition of Bloomberg Business Week, including the long and winding trip to FDA approval for one psychedelic treatment.
That trip, by the way, it's continuing.
Plus, while the organization behind Burning Man's Desert Utopia is now facing an existential financial.
Crisis, and jewelry from the Roaring twenties making a comeback, giving the new Tesla diner a test drive, and the surprising complexity of Hey Keyfob.
It's all in Bloomberg Pursuits Later on this hour.
First Up This Hour. A few weeks ago, Robert F. Kennedy Junior, the Secretary of Health and Human Services, said he could envision approval for psychedelic drugs is treatment for depression and trauma. If clinical studies have been conducted, it comes as psychedelics are making inroads in deep red states like Texas, where former Trump Cabinet secretary and ex Governor Rick Perry has thrown his full support behind the effort. That may have caught the attention of the team over it.
They publicly traded small cap psychedelic company Compass Pathways. They're in pursuit of FDA approval. Kabirnth is the company's CEO.
A Compass Pathways where a company in the final stages of developing synthetic psilocybin as a potential treatment for treatment resistant depression or what we call patients living with persistent depression. That's a big problem affecting some three million people in the US, and it's debilitating. Many of them are unable to work. The majority will have had some sort of
suicidal thoughts in the course of their depressive illness. So we're a leading psychedelic company and potentially the closest to regulatory approval.
You've used the word potential twice. You said it's a potential treatment, and you said potentially you're a leading company there when it comes to FDA approval. Is it unproven?
We have generated robust evidence now from two studies. The first was published a couple of years ago, and then just last month we released more data from the first of our final stage studies. So what can I tell you about that? First safety this we didn't see any unexpected safety signals in this treatment of patients living with persistent depression. And secondly, after just a single treatment, after six weeks, we saw a significant reduction in depressive symptom.
And just to emphasize that, because you'll be aware of the kind of the typical paradigm of antidepressants something you take daily, this was a single treatment and with the
effect measured after six weeks. Now we have already are two for two in terms of these trials clinical trials that we've conducted, but we're continuing to see more evidence generated first in one of these late stage trials, and second we have another study ongoing where we're also looking at the impact potentially of another treatment.
We should point out that about a month ago, in that study came out, the stock your shares tumbled almost fifty percent, hitting a record low. What I guess I want to understand, so it was below what Wall Street expected. It did meet your goal from what I understand your company goal, but Wall Street was very disappointed. Tell us how this works. How does one psilocybin treatment kind of cure depression, persistent depression.
Psilocymin you can think of as if you like a key, a key that unlocks a door or a set of doors in the brain, and while those doors are open, that enables the patient to work through some of their fixed negative thinking and potentially have relief from their depressive symptoms.
To do that, there is a profound subjective experience, So there is a psychedelic experience that lasts six to eight hours, and as I say, during the course of that, the drug is working in such a way that it unlocks these doors and allows the person, the patient to engage with some of those negative thoughts and potentially, as I say,
get relief from those depressive symptoms. The fact is, as I say, we've seen, and what's amazing, that one single treatment can show sustained effects at least through to six weeks and potentially longer. In our earlier trial, our earlier clinical study that we did, we saw that for many patients that were suspen out to twelve weeks.
What's many? How many? Forgive me Tim, like, I'm just curious how many.
So that was a study of around two hundred and thirty patients of whom a significant number were on what we call the active dose of the medication, and what we saw was a quarter of them had from that single dose they were actually sustained freer depression out to twelve weeks. And in this population of people who have typically tried multiple treatments and for whom very little is any longer working, that was a remarkable response.
When patients do take this single dose, what is the environment that they're in during that six to eight hours, and are they guided in some way by a therapists of sorts.
It's a physically it's a calm, comfortable setting. They have the option of ice shades, there's music playing, and there are appropriate safety safeguards in place. Psilocybin is a very inner directed mechanism, so what actually happens is the patient has this profound influence, but where there is some in the room, it's largely silent. There is not directed therapy in the course of that intervention.
How do you run an effective clinical trial for a drug that the experience is such that the person knows they've taken this drug rather than a placebo. Somebody who takes a placebo is not going to have a psychedelic reaction to the placebo.
At Compass, we thought about this before we even started our studies. So our prior big study, the one I reference with two hundred and thirty patients, we designed that in such a way that there was the choice of three different doses of psilocybin. One was a low dose, a second was an intermediate dose. And in patients who've never had this experience before, that's truly confounding in terms of they cannot tell whether they got a medium dose
or a high dose of that drug. This is important because, as you say, otherwise, it will be very obvious. But that design was very effective for that earlier stage study we did, and we've replicated that in one of our late stage studies.
We're talking with Kabir Andathi's chief executive officer of Compass Pathways here in studio. You keep saying synthetic. What's the difference between synthetic and naturally occurring?
So we are manufacturing a pill to the highest standards of purity, no contamination. We know exactly what is in the pill. This is a manufactured pill that we are treating with, so that.
You know exactly in terms of dosage. Is that what I'm saying, So if naturally occurring is different.
Potentially it is naturally occurring whereas well as is synthetic. So we know exactly what's in it, we know the exact pill.
What will it cost?
It's primiture to speculate on that at the moment we're still conducting these final stages of our studies.
But expensive and.
Would it be something I mean, if you get f to a approval, is it safe to make the assumption that it would be covered.
The whole premise for founding Compass Pathways was to enable that form of broad access. So the reason that the company has gone through doing these rigorous, robustical studies so that we is exactly so that we can discuss that with the FDA potential for regulatory approval, and then if we're fortunate enough to get there, the chance to negotiate
with both commercial insurers and government pairs. Let's remind ourselves that these three million people that I referred to, they are relying on insurers, commercial insurers and government pairs to actually cover their drugs. I believe we will be able to demonstrate significant value given how different this is from other treatments available today in depression.
Kaviir Carol mentioned that the Associated Press reported earlier this month that RFK Junior recently talked to members of Congress about psychedelic therapy for depression and trauma. Apart from that, have you seen any real signs of support for the administration for this new class of drugs or type of type of treatment.
We have had support from the FDA throughout our development process. We have breakthrough designation.
Before Robert F.
Kennedy Junior took over as HJ, we have had.
A mot cbated and engaged agency. We're excited to see the voices from HHS from Veterans Affairs today suggesting that they also see the potential for this class, and we're very happy to work to see how we could potentially accelerate access while at the same time ensuring that we continue to generate really good, robust, good evidence that these are safe and effective.
Talk to us about timeline, though, is it I feel like we've been I know Blimberg has been reporting on this class of drugs and treatments, and I think we've all seen pieces that's right for a long time that for people who or other treatments don't seem to be making a change for them.
So I don't know.
Is it another few years, is it the end of this year, is it the end of next year?
And is it that the.
Trump administration could somehow shuttle this through much more quickly.
I think there are clearly people in the current administration who, as I say, see the potential of this. Well, we want to make sure what we do this right as well, so we want to make sure we do that in the right way, with the right rigor and so on. We are conducting, as I say, the final stages of studies. We have two ongoing of which the second will wrap
up in the second half of next year. The data we released last month, though it hasn't yet been reviewed by the FDA, we have a meeting planned with them where we'll discuss with them and we'll discuss the potential for any acceleration of a filing and a regulatory process.
Do you also think about other usages, whether it's PTSD and other applications, And I'm just curious where what you might be exploring in that world.
Our next priority, beyond persistent depression is indeed PTSD. That is something with very high prevalence, some thirteen million in the US, for which there are only two very old drugs approved, and unfortunately recently there have been two advisory committees recommending against new drugs in that space. So yes, we see PTSD as a key area. We generated some data last year and we will be announcing the design of another late stage trial for PTSD.
I know the US FDA is the gold standard for going through the regulatory process to be viewed by the world as a credible treatment for something, but these days is it worth going after approval in another country to try to do this on a smaller scale to prove that yes, it indeed works.
We will be exploring approval in a range of countries. So our studies have been international, US, Canada, Europe as well. We have taken advice over the years from the European regulatory authorities. We're a UK based company as well, so we've been speaking to the MHRA, the regulatory authority in the UK. So yes, this is a problem, sadly for patients across the world, and we would look to exploit it where we can.
I'm just curious in terms of big Farmer, have you had any preliminary discussions with larger, larger pharmaceutical partners interested in commercialization, co commercialization or distribution.
What I know is the Big Farmer is tracking this space closely. And what's been great is to see the re entry of some big fama back into psychiatry over the last couple of years. So I know they watched this space. But we at Compass are determined that we can do this ourselves and are excited about the opportunity to bring this potential new treatment to patients who so clearly needed.
So no strategic alignment that you would consider. You plan on doing this alone.
That's our planted.
Okay, great staff, stay in touch.
Thank you.
Let us sta how things are going. I really appreciate it. Kiber be well. Kabir Kath, He's chief executive officer of Compass Pathways, joining us right here in studio.
This is the Bloomberg Business Week Daily Podcast. Listen live each weekday starting at two pm Eastern on Apple car Play and the Android Auto with the Bloomberg Business app. You can also listen live on Amazon Alexa from our flagship New York station, just Say Alexa played Bloomberg eleven.
Thirty, Well, Larry Page, Sergei Brin, Eric Schmid are all so called burners. Mark Zuckerberg is gone, as has Elon Musk. Sam Altman called the festival quote the most beautiful man made thing I've ever seen, and suggested it was what a post agi world can look like, like poetry. It's something. Apparently there are a lot of drugs there too. I'm just I'm just gonna say that we're talking about Burning Man, and as I've been told by friends who've gone, I wouldn't get it and I wouldn't like it.
Friends you've gone, you've never gone.
Oh I've never gone.
No.
Did your friends like it?
Yeah?
But he was like, he's like yeah, He's like, you would hate it. You got to let go, and I don't let go of anything.
You didn't like it.
Anyway, that's enough about me. I want to talk to Ted Alcore and he's a Bloomberg BusinessWeek freelance contributor. He wrote about the magazine for the magazine about Burning Man's crisis. He joins us from New Mexico, it's an existential financial crisis that the organization is facing. Ted, we're going to talk about that in a minute, But have you first have you been to the Burning Man event in the Black Rock Desert?
I have.
I feel like you know, I'm a big believer in getting a taste of what you're going to report on knowing a little bit of what you're writing about.
Okay, so describe it. Just describe it for people who haven't been.
It's hard to put into words, admittedly, and I don't mean that as hyperbole. It's a very strange, unusual environment visually and socially. You know, eighty thousand people in the desert with a lot of lights, a lot of noise. I've heard rumored there are some substances there and certainly very few rules, but you know, interesting things occur out of it, and you know, obnoxious things too, but it's certainly something that keeps people going back here after year.
One of the very few rules, though, is that there's no money exchanged at the event, apart from the ticket that you buy ahead of time. And that is the core fundamental tension that you write about. It has to do with commerce and money. That's really at the root of Burning Man's financial woes. It just can't do money explain what's going on.
Yeah, I mean, basically it's bound to these principles that kind of emerged from this sort of utopian project of you know, getting away from the traditional capitalist economy, decommodifying the event. Everything there is based on gifting. You know, for nine days, people get by on what they what they brought, and what other people give them. But the organization, the nonprofit that runs this, of course, has to operate in the real world where det collectors do come for
your bills. And you know, for a period of time the event was growing and there was a ton of interest and ticket sales were covering the costs. But in the last few years, costs have increased a lot, you know, economic the inflation, but also you know in terms of labor and other costs for events like this, and the ticket prices just haven't kept up, and so the sort of the business model of bringing this group together is
increasingly in doubt. And it kind of caught up to them this last year when tickets actually didn't sell out completely, particularly this higher price trant or tickets, and all of a sudden the organization came out of the desert and was basically twenty million dollars in the hole.
Wow, that's a lot of money.
You write in the story that back in nineteen ninety anything close to when they sold anything close to a ticket or what you could call it was actually a suggestion of ten dollars in donations and price tickets or the price of tickets kind of stayed around. I guess that level for a while. What does it cost today and why aren't people maybe as interested? Because I feel like we used to talk about it a lot here, because a lot of business folks, certainly in the tech community,
used to show up there. So talk to us about what it costs today, and maybe why interest is waning?
Yeah, I mean, well, when it started, it was just a bunch of people driving out into the desert, So I don't think feel people felt compelled to sort of make a donation. I dug up this flyer from the first time that the event was held in Nevada with as you said, it suggested ten dollars donation. Yeah, last year, the standard price ticket was five hundred and seventy five dollars. This year it's seven hundred and forty nine dollars. So
it's a big difference. And admittedly the event has gotten a lot more formalized A lot more, you know, law abiding, I guess, and believe me, there's plenty of debates over whether which of those costs are necessary. But if you have to spend three point two million dollars on porta potties, which is how much they spent last year, you can imagine the sort of scale of public services that the that the organization has to has to offer these days.
And that gives into a lot of tension within sort of the Burner burning Man community, because, as you said, there's there's been this diminution in the number of people that went to Nevada for the event last year, and it's caused a lot of people to wonder has Burning Man jumped the shark or was it you know, they had an off year. There was a very well publicized monsoon that led a lot of people sort of stranded
in mud the year before. You know, is this just sort of like a temporary thing or a secular trend? And as I also went on to report, a lot of people who are who sort of identify as Burners or Burning Man people aren't going to Nevada anymore. They're actually going to regional events that have proliferated it around the world, and now there's around one hundred of them, and in fact.
Then they pay and they pay a franchise fee.
Right, No, you know, these events basically if they meet the goals of Burning Man, they sick to the principles that provide some monicam of safety. They can use that, they can get sanctioned and they can exist, and they're offered, they're asked to give a suggested donation of the organization, but they don't tie basically the mothership and more people now are experiencing Burning Man in those places than in Nevada in Black Rock City.
Okay, Well, speaking of donations, Carol mentioned twenty million dollars was a lot of money, and for an organization nonprofit being short, twenty million dollars certainly is. But to somebody who's one of the wealthiest people in the world, indeed the wealthiest person in the world. The names of people who are Burning Men supporters, Larry Page, Sergei Brin, Eric Schmidt, they're all billionaires. Mark Zuckerberg one of the wealthiest people in the world. Elon Musk is the wealthiest person in
the world. Twenty million dollars would be nothing for some of these billionaires. What did the CEO of the organization tell you about her relationship with the wealthiest people in the world and who have been supporters of Burning Men, and how they could or could not help fill the gap here.
I think it's pretty popularly understood that sort of Silicon Valley's elites have, you know, are very connected with Burning Man. But even to me, I was surprised to learn how fundamental a very small number of those uber wealthy people have been to the organization. It was in a fundraising prospectus that was sort of an internal document that I learned that just five individuals have provided the organization two thirds of its philanthropic funding in the last ten years,
over million dollars. They wouldn't tell me the exact names, but I think you've mentioned a few most likely, And as the fundraisers for the organization told me Britch, people are weird about money, and folks who are willing to go or in fact eager to go out into the desert spend a lot of money on a flame belching vehicle to drive around, or as one I spoke with, you know runs a big camp for all this extended
family and friends they give out. They gave out a kilo of high grade Iranian saffron, you know, which has some hallucinogenic properties. You know, people are very willing to make those sort of private contributions, but they're a lot more reticent to support the organization, and so they're trying to pivot. Basically, the organization, the Burning Man Organization's point of view is we're like another arts organization. We're like
the met Opera, you know, or American Ballet Theater. We need people to support us because ticket revenues are alone aren't going to pay the bills, but get it can Mincing wealthy donors to sort of pitch in for the more humdrum kind of costs of putting on the event has been a challenge, and they fell very short of their twenty million dollar fundraising goal this last year. Last I heard they'd raised seven million dollars.
So fundraising not going so well.
So everything hangs in the balance here For the sales this year, I think, you know, they've tried to be more firm about asking a higher ticket price and sort of coaxing people to pitch in what they say is the true cost. But they're between a little bit of a rock and a hard place, because the higher they raise prices, they're losing their lower income adherents, some long time members of their community who kind of make the event,
who build the event. And so if they raise prices too much, they're going to lose the things that make that whole event what it is.
We cover the US Open and it's lots of sponsorships, big well known companies, any companies interested in sponsoring this event.
Well, you know that Burning Man organization has tried to, i think adapt to new times. They're trying to interest a new generation, right of the gen zers who haven't who have not been attending, who don't know how to get a ticket or pay a price. They've embraced some kinds of social media trying to put the word out
about their tickets. But they're really hedged in by again those principles that they're philosophical principles, because if they step into a realm where it looks like they're commodifying what they're doing, they get so much blowback from this pretty
intense community. They reposted a TikTok with you know, some folks kind of like doing shot skis and like trampolining in baby oil, and people lost their minds on Reddit and so yeah, to bring in companies, private companies, or to seek other sources of revenue, I think is really anathema to who they are. But you know that limits their options about how to monetize monetize what they do.
I don't want to give away the whole story. It's worth the read. It has been among the top red stories on the Bloomberg terminal since this came out, and I've had people text me about it. Actually, my dad loved this story. He's like a I guess you.
Could say, does the where she had gone?
No observer a distant observer of burning Man. I think it's fair to say, I don't want to give the whole thing away, but can you just tell us a little bit about a potential solution here? This voluntary burning Man wealth tax?
Yeah, got to go there. Well. One of the board members of the burning Man project who is has told me, is one of the major donors that supported it farhad Mohet, who's shold Shopzilla for over a half billion dollars twenty years ago and has had some other very successful ventures since.
You know, he's all in on a more ambitious vision for burning Man and His view is that wealthy people like himself should pay a bigger share, and he made this amazing website which he calls the Burning Man Principal Pause Calculate, which is essentially he says, if you go to Burning Man for nine days and you know, don't work and you just play your capital, your money should go with you. It shouldn't go with you, it should
actually take that time off. And so the interest that your wealth generates in that nine days, you should contribute to the Burning Man organization. And if you put in your wealth and his calculator and you're like me, freelance journalists income, you find wow, based on my income or my wealth, I don't know anything. But he put in for me, you know, okay, well you got one billion dollars. Oh you have ten bills, Oh you have one hundred
and fifty billion dollars. And he's thinking about somebody specific, and he says like, this guy needs to give one point three billion dollars to the Burning Man organization. And I was like, well, that exceeds their expenses. What are you going to do the rest? And he said, we'll
flip it on its head. We'll give the money out to all the burners as a universal burner income, you know, and then we're really living our values and so you know, apparently a few people he's spoken with about are enthusiastic scores. This is a voluntary I would kind of describe it as a wealth tax, but it's suggested donation going back to their roots and we'll see if it takes hold.
What was he smoking? Oh sorry, no, I'm just saying this, Saffron.
I think.
I don't know. I don't know it was it. Read the story, reading the story.
I don't know anyway, unbelievable read.
As Tim mentioned, it has been among the most read stories throughout the week. Ted Alcorn, He's contributor at Bloomberg business Week. Check out a story about burning Man Festival facing its extential existential financial crisis.
It's an incredible read.
You're listening to the Bloomberg Business Weekdaily Podcast. Catch us live weekday afternoons from two to five pm Eastern Listen on Applecarplay and the Android Auto with the Bloomberg Business app, or watch us live on YouTube.
It's not for Bloomberg Pursuits.
And this week it's the Jewelry special featured in the magazine out on newstands later this month and already available online on the Bloomberg and at bloomberg dot Com and tim It's all about the one hundred years of Art Deco influence. I love the history that we find out about kind of how it all came to be, and so we're going to get into that jewelry that's over a century old, that worth millions of dollars.
Here with more is Bloomberg contributing a jewelry rider and founder of La Patiala, the luxury encyclopedia, Kristin Shirley. Back with us. Kristin, I want to start with some history and definitions here. What is art Deco and just give us some background?
Sure, So the Art Deco period started in the early nineteen hundreds and really crystallized in nineteen twenty five at the big exhibition in Paris for Art Deco jewelry. There are a lot of different styles, but what they share is graphic, linear design, few colors, but bold colors when they're used, and the use of diamonds, black enamel and honor.
What did it come to be?
Like? I always think about, you know, trends and waves fashion art jewelry, Like what is it like, take us back to nineteen twenty five.
Sure, so this was a reaction to the very floral, swirlly motifs of the period that the late eighteen hundreds. So these new geometric motifs were sort of the opposite of that. These designers were looking at modernity, and modernity to them was strict geometric lines. We were entering the industrial era with you know, Ford assembly lines and new
buildings and tanks. And unfortunately, World War One came in and sort of put a stop to this design period, and then it picked it up at the back of the war, and then the exhibition happened in nineteen twenty five, once the europe had had a chance to recover.
I think a lot of people are really familiar with our Deco buildings, especially here in New York, maybe the Chrysler Building or the Empire State Building. But jewelry before reading your piece was kind of new to me. It didn't occur to me that the Art Deco movement extended toward jewelry.
Yes, our Deco jewelry is actually one of the most enduring and timeless jewelry trends that they there is no matter what year the pieces are from They really have this ultra modern look. So in our story, we combined vintage pieces from the early nineteen hundreds with pieces that were made this year, and I think looking at them, you can't really tell what's vintage and what's new because it still looks so fresh. And it's one of the very few periods that you can say that about.
That is so true.
And it's funny because I had to go back and forth. I'm like, Oh, that's new stuff, which is fascinating. Christin take us back though, to November that auction at Christie's, because I'm always curious about too. Why you guys decide to talk about this right now? It sounds like all of a sudden pieces have been coming up for auction and investors, buyers, they're really interested in them.
Yes, I think Art deco is always enduring. But there was a huge collection of a private family collection of jewelry that came up for auction and Christie's in November, and the piece is sold for exceptional sums, you know, two to three times and many amounts, and that's because
the provenance was secure. It had been in the same family ever since it was commissioned, since the nineteen twenties, which is very rare and have massive, massive gemstones that you sometimes can't find today because the mines have then depleted. So when we were looking at the jewelry world this year, we said, what is the biggest story, And for me, it was that art Deco started one hundred years ago really and is still as desirable today. Someone spent four
point four million francs on a single necklace. That's pretty wild.
Well, all right, what was that necklace?
It was a beautiful Cartier necklace and it had about one hundred and thirty carrots of diamonds and it was just very strict geometric, absolutely stunning, a perfect example of Art Deco style.
I think I have a version of that in rhinestones. We're just not the same thing.
No, but it's really just I mean, you look at something like that, it's timeless. I also love I mean walk us through some of the other pieces and also kind of go back to some old Hollywood icons many decades ago, who also kind of show show case pieces.
Yes, if we're looking at Hollywood in the nineteen twenties and nineteen thirties, these starlets were saying, I want to wear art Deco jewelry. I don't care what era of the movie is taking place, And so we see it in a Cleopatra movie, which the Costume Archives at Paramount described as the most Art Deco movie of all time. You wouldn't think Cleopatra would be wearing Art Deco jewelry and clothing, but it was just so avant garde and of the moment that that's how they dressed her. And
it's really an interesting thing to see. Then if we're looking at the actual pieces that we shot. We shot a mix of vintage from the nineteen twenties and nineteen thirties from makers including Chomet and Bulgarie, and then we shot modern pieces from independent designers like Passen, Adam Neely and Jessica McCormack, and the top houses of the day like being Cleifan, Ourpels, Buchmarl and Cartier.
What about now in sort of everyday jewelry and the influence of Art Deco one hundred years ago on designers today.
Well, I think people would be surprised that a lot of the jewelry they're wearing is Art Deco inspired. If you're wearing something that's geometric, it's got white diamonds and black enamel. That is quintessential art Deco right there. Anything with like a cavish and gemstone inside a geometric setting also buried art Deco. And we see these designers pulling
inspiration from all sorts of Art Deco pieces. For example, Fernando Storage that we featured in the story, his pieces were inspired by the Chrysler Building and New York City's iconic Art Deco buildings. So designers are bringing in Art Deco influences from outside of the jewelry world too.
I have to say, the airrings are amazing.
Folks should go online and check it out or go to the Bloomberg And my understanding on all of this or a lot of those prices are upon request unless news and there are a lot of prices upon request, So as my mom used to say, if you have to ask. Kristin, thanks so much. It's an incredible spread. And read the jewelry special here in pursuits. Kristin Shirley, thank you so much. Bloomberg's contributing jewelry writer and founder
of Patilla joining us here. All right, art Deco matters, We got that, and so too, it seems Tim keyfobs, especially when you take into account what goes into them.
Yeah, I learned that the hard way. A couple of years ago. I lost the humble key fob for my twenty eighteen subrew outback and it was many, many, many hundreds of dollars to replace it. I was like, this is insane.
It's insane.
I actually think it was like, not cool, cool, it's not cool.
No, they're crazy. We're always like in our house, don't lose the keyfob.
With more on that.
I got a guy though, Now you.
Got a guy?
A guy?
Yeah, Timmy's like, you have a guy for every Yeah, I didn't. Let's just say I didn't go with the official subreu one. I got a guy. He showed up.
You maybe from California, but you have definitely become a New York. All right, let's get to it, and we're al just going to get a little bit into her recent drive by with the Tesla Diner. Bloombergotto columnist Hannah Elliott joining us. Now, Hannah, good to have you here. Let's talk key fobs first of all, because I think we just think they're this silly little thing, but apparently there's a lot that goes into them, especially for a luxury car or higher end car.
Hi, guys, that's exactly right. And Tim, that was so not cool. I'm very upset by your tale of your lost key fob.
Well, I called the super dealer and I think they were said like it'd be in the many hundreds of dollars to replace it. So I looked at Reddit and I found that you can actually call a like a special type of locksmith and they can bring you an aftermarket one that works just as well. That was like, it was like one hundred and fifty two hundred bucks.
That's a great hack. We should all take a queue. That's a great hack. And Carol to your point, Yeah, key fobs are something that we don't really think about until we have to, like if we lose it. But actually it is kind of a calling card for your car because it is the first and primary way that you are going to interact with the vehicle. Actually, and
automakers do know this. They've kind of come to embrace it, embrace it in recent years, especially the higher end, like I'm thinking of Bentley for instance, which has this amazing, pretty heavy sort of ovoid key fob that has this really cool burling on it and this Bentley b on the top and that it that is on the top specifically so that when you leave the key like on a bar or on a table in a restaurant, it's sort of a low key, humble brag that, oh I've got a Bentley.
Which really low key.
Maybe not that.
Low y, maybe not that.
The other thing that was interesting to like some people, I love what you talk about the BMW key fob that like kind of went maybe too far.
Yeah, you know again, this is sort of a new era of exploration in the key fob segment, and we got a credit BMW. They really they shot for the moon on this. In about twenty fifteen, they developed this display key, which was this really big, oversized fob with a screen on it and it had a ton of function. Is literally kind of like an iPhone, a small iPhone. But it was a six hundred and seventy dollars option and it is no longer offered. It was discontinued in
twenty twenty two because of low consumer interest. So that was a no. That was a no.
How did Cadillac and General Motors kind of mess up with their high end competitor.
This is an interesting thing too. This is a this is a miss. And we recently drove the Cadillac Celestic, which is their Rolls Royce competitor, and I actually did like that vehicle. But the one thing that was a big miss is the key was not special. It was a plastic key, a thick leather sheath that was the same key that you would get in any other Cadillac, And for a car that is supposed to be going up against, for instance, a Rolls Royce, the key just
felt like a total flop. It did not have any of the signature or subtle details and just touch points that the car itself had. It just was a plastic fob. It was kind of a dud wo. Yeah, it's exactly so these things do matter. On the other side of things, Lotus with their electric suv that Eleetre has developed this thing they're calling the pebble, which is a fob, but it's shaped kind of like a guitar pick, and it's small,
it's light, it's very simple. They told me that they developed it so that if you have it in your pocket, it's not going to ruin the line of your clothing or your suit, which I thought was really cool.
So you know, is it in some looking forward, is there a point where it's just.
Not going to matter because we're not going to need anything.
Honestly, I think we are going in that direction. Of course we can't, you know. Of course, for instance, Tesla and Rivian have like credit card sized quote unquote keys that you can use to unlock the vehicle. Also, of course we have apps that now basically can control a lot of vehicles from starting, limp to control and climate, audio, windows settings, everything that is great. I mean it's not great if you if you lose your phone, or your phone's dead, or you break your phone, so there's it's
not perfect. But to your point, Carol, I think we are moving in that direction.
All right.
Well I only said that because you said that in your story, and that's how you can do.
All right, tam go.
Let's move in the direction of food, because Hannah, you usually get to write about cars, but sometimes you get to write about burgers and grilled cheeses and chili fries. And you went to the recent Tesla diner and know you were not allowed to park your own rolls Royce the Tesla.
Diner Tesla parking only they do. They do have eighty superchargers, which is one of the highest concentrations of superchargers in the country. There are a few that are bigger, like out in the desert on the way to Vegas I've seen. But yeah, this is Tesla parking only, although they will valet your car or you can street park like I did. So how was it, Well, it was really an experience. Let me tell you. If you are a Tesla owner or a Tesla fan, I think you will find it
to be really fun. It was really different. I win in not knowing what to expect. I will say I have driven by many times in the past few days and seen a line of people around the block, so there is a lot of excitement about this. The diner itself looks very jetson zy. It's round, it has neon lights. They're playing you know, movies on big screens. It's like a drive in actually, so there's a lot to see.
The food itself was better than I expected. It was developed by Eric Greenspan, who was a Cordon Blue trained chef. He's had many successful restaurants here in La. He's developed his own style of New American cheese, so he is really well respected, and I actually ran into him at the diner. He was really nice enough to order for me. We got an array of sandwiches, including a tunamel, a grilled cheese, a hamburger, some chili cheese fries, a coffee,
and the food was good. Now, I admit I don't often eat chili cheese fries, but Eric developed this particular Wagu beef style chili cheese fry that he told me reminded him of when he was in high school and he would have a cheat day on his diet and he would always eat cheese fries chili cheese fries. So which was and they were good. They were good. They were very like down home comfort. No sell it on the menu, you know, I might have missed that, but
none that I saw. The whole idea here is it's an American drive and diner, like the kind you saw in the fifties and sixties.
Is it gonna make people buy a Tesla?
Oh, that's a good question. I don't think so. I don't think so. This feels to me more like Tesla is celebrating the people who are already in love with the brand, and I do think that is really admirable. I you know, I love the idea of an automotive brand spending a lot of money and resources and time to celebrate its owners. And Tesla has extremely dedicated owners, especially considering everything that the company itself has been through
in recent months. You know, it's really suffered in terms of sales and revenue and profits and earnings and all that. So it's great for people who lef Tesla. And honestly, I would go back and get a burger if the line was if I didn't have to wait in line. That's really the The line now is really long.
What about the Optimist robot? Isn't that supposed to make things move more smoothly?
Yeah, well, Optimism was not present my friends and I did ask, and I was told that, uh, optimis is on a break.
I thought those a whole point of robots is they didn't need to take breaks. You don't need to pay them, they don't need to sleep. Come on, I know.
And I did also ask, now was somebody else operating optimists you know remotely? And I got a no comment, So you know that that might have been brought out to sort of generate some buzz at the start of the at the opening, but no, unfortunately Optimist was not there.
H yeah, I can't.
Yeah, but I would say, honestly, the sleeper hit of the diner menu is the tuna melt. I yeah, like, not something I would normally go for, but it was great.
We're heading to the West Coast for a work trip in the falls. Maybe yeah, maybe take a week? Wait, can we take away Mode diner?
That's a great idea.
I love that they would not. As long as Elon doesn't see you, I think you'd be okay, limeblt you did ask?
I did ask Eric, has Elon been by it? And he said that he had been, But I feel like we would have heard about it, so maybe he went by before it open.
I don't know.
Yeah, we'll keep an eye on it right Oh.
Thanks to Hannah Elliott, a Bloomberg News auto columnist, also diner expert and knows everything about Keith Fobs.
Got to say that story. Both those stories are fun, fun reads.
That wraps up our weekend edition of Bloomberg Business Week from Bloomberg Radio.
Thank you so much for joining us.
Be sure to tune into Bloomberg Business Week daily Monday through Friday, starting at two pm Wall Street Time on Bloomberg TV, Bloomberg Radio, and on Sirius XM Channel one twenty one. You can also listen to us on Apple car Play and Android Auto Free in the Apple app Store or on Google Play.
You can also watch our daily broadcast on YouTube. Just search Bloomberg Podcasts and We're Summa cast on Bloomberg Originals, available at Bloomberg dot com, Slash Originals, and streaming patforms including Roku, Amazon, fireTV, SEMs On TV Plus and more.
I'm Tim Stunnoberk and I'm Carol Masser.
Have a great and safe weekend. Everyone.
This is the Bloomberg Business Week Daily podcast, available on Apple, Spotify, and anywhere else you get your podcasts. Listen live weekday afternoons from two to five pm Eastern on Bloomberg dot Com, the iHeartRadio app, tune In, and the Bloomberg Business App. You can also watch us live every weekday on YouTube and always on the Bloomberg terminal
