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Wemimo Abbey, Esusu

Oct 10, 202331 minSeason 4Ep. 41
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Episode description

Ollen Douglass is the Managing Partner of Motley Fool Ventures. The $250 million company is one of the largest Black-run venture capital firms in the world.

Wemimo Abbey is Co-Founder and Co-CEO of Esusu, the leading financial technology company helping individuals save money and build credit.

This conversation presents a fireside chat from AfroTech Executive Brooklyn 2023.

Follow Will Lucas on Instagram at @willlucas

Learn more at AfroTech.com https://instagram.com/afro.tech

Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

See omnystudio.com/listener for privacy information.

Transcript

Speaker 1

Afro Tech is a global gathering where inclusive tech companies meet innovators. It's the only tech event you.

Speaker 2

Need all year.

Speaker 1

Get ready for afro Tech twenty twenty three in Austin, Texas, November first through the fifth. We built a whole temper you can use to help you get your employer to sponsor your trip and enjoy experiences built for every stage your career. Whether you're a college student looking for your next internship, or if you work in avention capital looking for your next business to invest in, and if you're looking for a co founder, a people that's on your team,

there's no better place to be. The massive corporate layoffs of twenty twenty two and twenty twenty three have affected our community in a big way. An Afrotech wants to help you get back on your feet with skill development, making it easier to switch industries. If that's your route. In an afro tech, you'll make connections to help you get your next opportunity. Visit afrotech dot com slash conference

to learn more. This next conversation is a fireside the importance of investing in innovative fintech financial technology through investments in fintech, financial institutions and startups alike and harness technology to democratize access to financial services, reduced disparities, and promote

wealth accumulation. Owen Douglas, who has been on this stage before, and win Memo Abbey will discuss the role of fintech in creating new avenues for wealth building and financial inclusion, highlighting how innovation can be a driving force behind sustainable financial growth. So when Memo Abbey is co founder of Asusuit as well as a three times social entrepreneur name to the Forbes thirty Under thirty list is not an

easy list to get on, so he's the truth. Olin Douglas, CEO of Hanover Street Advisors is Prior to starting the consulting business, he was the founding and managing partner of Motley Fool Ventures, founded in twenty eighteen.

Speaker 2

He led the growth of the venture capital.

Speaker 1

Firm from zero zero dollars to two hundred and fifty million in five years. Please welcome to the stage. I moderated Olin Douglas and panelists with Mimo Abbey.

Speaker 2

That's you know what.

Speaker 3

Change I missed that, But hello everyone, it's a pleasure to be here. Thank you for afro Tech Investing. I'm an afro tech executive for inviting us and mimo. Welcome and welcome.

Speaker 2

How about you?

Speaker 4

How's everyone doing? Come on, man, this is church man. We got all black people off. How's everyone doing? Much better? Much better?

Speaker 2

Very good? Very good. Well, let's dive in. Just in the spirit of full disclosure.

Speaker 3

I've known this gentleman for about five or six years now, so we are more likely to not Man, We're gonna go off script a little bit, I'm sure, but let's start off for the audience. Can you tell us a little about what does Suzu do in What was the motivation for starting?

Speaker 4

Yeah, thanks a lot. It Sushu really stems from my personal experience and my co founder sameir For me particularly, I grew up on the slums of Legos, Nigeria. I lost my dad at the age of two, and I was raised by my mom and two very spirited sisters. And one thing my mother fundamentally believed in was just importance of education. My mom used to work at the National Post Office in Nigeria for twenty one years and I spent over sixty percent of our salary to afford

my education back on in Nigeria. So that education is what led me to the United States. I immigrated from eighty degree weather in any Nigerians in the room, we're always everywhere there we go. I only say in Nigerians were like the Chinese of Africa or where everywhere. So immigrated from eighty degree weather in Legos to negative twenty two degrees in Minnesota. It was real, man, my people living in a reason I don't get it. But during that transition something happened. My mom and I did not

have a credit score. We walked into one of the biggest financial institutions to borrow money and were turned away and had to go borrow money from a predatory lend at over four hundred percent interest rate. In addition to that, my mother sold my dad's wedding rink. We brought money from church members, and that's how we got started in America.

So really inspired by that experience, having had distinct in wall streets and big consults and firms across the country, my co founder and I started a SUSU on three core premises. No matter where you come from, the color of your skin and particularly your financial identities shouldn't determine where you end up in the wealthiest nation the world is ever sin and what we do at is susy simple.

Did you know that renters send roughly one point four trillion dollars to their landlords every year and less than ten percent of that data it's factored into their credit score. And who are the people that are rent It's predominantly people of color. So we created the technology to capture rental data, transform it and report it into the consumer

rights and agencies. So when you pay your rent, it shows up on your credit score, and one day, when you want to go get a home or a order loan, you can do that with a good credit score and being excluded. And then when people can afford to parents, we give them zero interest loans so they are not evicted because as a society we shouldn't mis solving eviction backwards. So today ISSUSU is in roughly five million rental units or fifty state. We see over one hundred billion dollars

in rental volume. And because of this man and a lot of the things he has done since day zero, it SUSU is valued add a billion dollars and we've raised over one hundred and forty five million.

Speaker 3

Yes, a powerful story. Every time I hear it's amazing. So like you and I both come from humble beginnings. You're from Lego Stagierias, from the inner city Baltimore, Maryland. When you think about financial inclusion, like you know, I know what you know the general means, but how do you internalize that and how do you keep that spirit of financial clusion going through the business?

Speaker 4

Absolutely, Atisusu. We did something that was unapologetic. We came out and said we're going to start a start up with a vision which is to leverage data to breach the racial world gap. And when people yeah that, ayre like is this a nonprofit? Like, no, we're adventure backed company. But one of the things that's important to me is this matter of proximity. When you think about it, the average white family as ten times as much wealth than

the average black family in the United States. Number two, there are over forty five million people that do not have a credit score in this country. The average debt in America is ninety one thousand dollars. If you do that math, forty five million times ninety one thousand, you can unlock over six trillion dollars in capital that in and of itself is not only good for the US economy, right, it's good for even businesses that could let folks participate

more in the American financial system. And that's been a thesis or in when we started, and you believed in us since day zero, it's always been about that thesis of we need to make sure not be rhetoric, you know, math and lit. The King got a dream, but I have a plan, and the plan is very very simple. How can we unlock quality financial products for our people? The cheaper in America? The easiest thing to get, what

this nation is built on is cheap debt. Go back to the institution of slavery, go back to what happened during you know, the New Deal. Think about FHA loans for families to essentially get a leg up. And that's what we're trying to do. And I'm proud to say through our walk establishing and building credit scores for people and we measure what they've gone on to do. Eventually we've unlocked over that ten billion dollars in capital for

folks that didn't have it. That's something we're really proud of.

Speaker 2

Very good, thank you.

Speaker 3

So we're in a room of executives here in this acro tech executive. Part of the wealth creation certainly is creating wealth for the founders and other folks in the world. Tell us a little bit about well, tell us the parts about the fundraising journey that you want that you want.

Speaker 2

To talk about.

Speaker 4

Give us a little bit of a Can we keep it real? Are we on a record? Yeah, okay, we're not gonna do it like we're not gonna throw the kitchen think, yeah, okay, we'll keep it pig. Raising money was hard. When we started a SUSU, three hundred and twenty six investors said no to us. And one of the tough first period of this journey was my co founder and I just closed that first contract, you know, at my alma mater in Minnesota. They're like, yo, we're

just gonna give him a chance. This idea and we had put all that money into a SUSU because we couldn't raise money and we were one hundred thousand dollars in credit card debt. We had a great idea. The idea was how about and we couldn't afford an hotel room we had to stay overnight. We're like, how about we go to Denny's get the Grand Slam walk all nights because we just you know, and then take the next flight eilding the morning to go raise money in

San Francisco. Great idea, so we we decided to do that. But unfortunately, because when I perpetual motion machines, we started falling asleep in that Dennis And unfortunately the restaurant manager came and to guys, you know, got to kick you guys out because I'm going to get fired. He knew

what we were trying to do. And that was one of the darkest periods of this journey because I had walked that big financial institutions had run deals and with multi billion dollars from inception through execution, But why was folks not just going to bet on us? We got to break eventually, We got to break because of people

like all In. I met all In, you know, at a conference for leadership developments, and we had this idea and Olin was like, wait, you got to really focus on certain things, and you have to think about this idea and if you do abc things, I would invest in the company. And you know, we're like, great, We took his word for it, held him accountable, held us accountable. And when the time was right. Olin came in invested in US when it was on sex its invest in

a company like US. Ellie On led US Series D around the finance and at ten million dollars we raised ten point six million dollars, give us a very good valuation when people were trying to, like undercord Us put founders first. You know, there's a lot of folks when you raise money, there's a lot of interesting things that happened.

Fought for us on apologetically, and then six months later, you know, we became a billion dollar company and raised one hundred and forty five million dollars and are just really really grateful, And it's more exciting because it's someone like him that invested in US and believed in US. And when we started off, it's not only Olin, it's people like Sean Mandy are concrete rows seventy five percent of our cap table. So the folks that invested in

the company are either women or people of color. And when we met them, they probably had combined one hundred and twenty million dollars on their management. And today the companies they've been able to invest in now they've been able to raise over billion dollars and that's the true impact of what we're trying to do, and it takes investment because of people like you that make it up and so thank you so much.

Speaker 2

They're great. That's very nice.

Speaker 3

So in the Spirit's convers I'm gonna tell the other side of that story.

Speaker 4

Olin is also a board members.

Speaker 1

Afro Tech is a global gathering where inclusive tech companies meet innovators. It's the only tech event you.

Speaker 2

Need all year.

Speaker 1

Get ready for afro Tech twenty twenty three in Austin, Texas, November first through the fifth. We built a whole temper you can use to help you get your employer to sponsor your trip and enjoy experiences built for every stage your career. Whether you're a college student looking for your next internship, or if you work in avention capital looking for your next business to invest in, and if you're looking for a co founder of people that's on your team,

there's no better place to be. The massive corporate layoffs of twenty twenty two and twenty twenty three have affected our community in a big way. An afro Tech wants to help you get back on your feet with skill development, making it easier to switch industries. If that's your route in an afro tech You'll make connections to help you get your next opportunity. Visit afrotech dot com slash conference to learn more.

Speaker 4

So nice.

Speaker 3

So we met at the conference. He was in an accelerator program. The person say, hey, I had this entrepreneur. I really would love you to be an executive ventor for him to do it. I don't know sure, right, So I meet this guy and like everyone loved him right away he told.

Speaker 2

Me his idea. I was like, dude, man, that's jankie. I'm not doing that right.

Speaker 3

So and he was like what And I was like, yes, we talked, but he was he was actually.

Speaker 2

Ahead of it. And he was like, yeah, I know, we have another idea. It's like this, and he pitched it again.

Speaker 3

So all those three hundred and twenty six investors and said, no, I was two of those, right.

Speaker 2

He came the second time the idea. I was like, I still love it. I said, no, you're not.

Speaker 3

You're not ready for the stage where I am. But what I am going to commit to do is help you, right. And so I can't give you my money yet because it's not my money, it's somebody else's money, and it's for ducer responsibilities, but I can show you the path to get there, and I think that's something a lot of bass don't do today. And so, to his credit, as you might imagine, laid out the roadmap, say do these things, and I'm there. They were ridiculous, impossible.

Speaker 2

He did him. And then I didn't got to him and I was like, oh the God did it? You know? So I think I'm in right.

Speaker 4

There's a saying if you anger around the barber shops soon or later, you're going to get to air quarts.

Speaker 2

Yes.

Speaker 3

And then and then the part he doesn't tell is so I did lead day round.

Speaker 2

We have a really great relationship. But when it.

Speaker 3

Came time to do the big round, there were a lot of people that wanted to get it, a lot of people that wanted want it in. He actually took a haircut on his valuation so that people like me and some others could have an.

Speaker 2

Opportunity to continue to invest in his fund.

Speaker 3

Like that's the part that doesn't come out. That's part of the means. And he and his co founder didn't hesitate, you know, negotiations to get there, to get tight and he was like, look if it means a little bit less for me.

Speaker 2

I'm going to do that. So we appreciate you for that.

Speaker 3

I've told him I'm with him until the end, no matter what that end is.

Speaker 4

We just we just you know, we just life.

Speaker 2

Good.

Speaker 3

So I know I got the hand signals. So we're gonna kind of wrap this up and leave a little bit of time for Q and A. But so I would leave it to you if you reflect on this conversation even changes, maybe it's this other one, like it's hard work what you're doing. I mean, it's really really tough, and as you think about what you can share with founders, like what's the anchor that keeps you steady, Like what keeps you going when everything inside of you saying like this is just too much.

Speaker 4

This journey is very lonely. I think everyone sees you know, you're raising one forty five, you're value added billion. I think the billion does the muggage and doing well is the premium that proves the billion does. What keeps me up at night is really the fight when it's this Entry was built on the back of black people and a bunch of folks that have imaginalized and I'm sick and tired of all the talk. I just want to roll up my sleeves and do the walk. She's there.

I think given the things that people have gone through, were indestructible, won't breakable. And you know, I just want to see a ward whereby my children can grow up in this country or anywhere in the world and just say I am enough. And you know, like what this reminds me of something really messed up, not messed up, this kind of comical happened when we raised that around. I called my mom. She just sacrificed everything. You know, when I told her I was leaving Corporate America. I

used to pay my mother's rent, by the way. She's like, oh my god, I thought we made it. And I'm like, oh, I'm going to go co found Distant called Susan. She's like, oh man, this is rough. So I'm like, hey, mom, you know, we just raised one hundred and forty five million, and you know the company's valued at a billion. You know what my mother said, I was like, ah, I'm so proud of you, but I was the wedding planning going.

She just doesn't get it. But what that matters is it's proximity, right, my mother cannot necessarily comprehend what that means, the economics of what that means, and how I could fundamentally change our lives. And there are many of us that have imaginalized by the system. And what I want to do and wake up like gets me out of bed. This journey is hard, you know, I went to bed at three thirty am this morning. It's not sexy. There's a bunch of issues you have to deal with on

this journey. Knowing what I know now, would I do it again? You know, maybe yes, but I won't recommend it for everyone. That's just the truth. There's a lot of things that you carry. If I do well at a SUSU, there's a good chance my marriage is suffering. So there's a lot of things you have to juggle. And I'm not here to give people bullshit. I'm just here to tell people the truth. So for me, it's just the walk, man. I just I wake up to every time. I know I want to walk tirelessly to

bridge the ratio walth gap. And one day, when my least expires in this construct called life, when I am transitioning, I want to know no regrets. I did everything to narrow that gap, and that's what gets me up every day.

Speaker 1

I can't.

Speaker 3

I think that's a great comment to stop on. I don't know if we have a time for a couple of qunit questions.

Speaker 1

I'm for too, maybe three questions depending on how fast they are, So listen, let's chop.

Speaker 2

These uf NO six part questions.

Speaker 3

Hi.

Speaker 2

My name is Dan Green.

Speaker 5

I'm one with from Midley, and my question for you is, I've noticed an uptick in certain social media areas encouraging specifically young black men and women to forego school because of the debt and inequalities that I can accumulate. And that influence also is saying that it's better to work with your hands rather than trying to go to school. And I'm curious because personally, for me, I'm kind of

torn on that. I understand that it's very difficult to go to school and accumulate that debt and it's not.

Speaker 2

Very easy to get that access.

Speaker 5

But on the other side, you know, we worked with our hands already, and so I'm kind of torn, and I'm curious with your experience, what would you say to that influence, especially to very young and impressionable minds of that age, we spend a lot of time on social media hearing these things and what that would mean for the future.

Speaker 4

And just to make sure I got your question, you're saying, what's the importance of education? School now.

Speaker 5

Towards the influence towards young black men and women are saying school isn't worth it.

Speaker 2

It's better to work with your hands in this day and age.

Speaker 4

Look for me, I can speak for myself, and education changed my life. You know, when I was growing up in the slums and I was going to school with the minister skids or like the former president's kid, and when I was the best econstudent literally in the entire university, it gave me a sense of worth that I'm like, Wow, you know, might be living in a place where we don't have functioning toilets, or we don't have constant electricity,

but there's something I could do very well. And then when I came to the United States, right like when I found out that you guys pay people to essentially teach other people at the Academic Assistance Center, I'm like, man, people who paid me to be smart? That's like game changing. And then the network I got when I went to graduate school just down the street at NYU opened up my mind and that's where I even met my co founder,

like over ten years ago. Right, So, I think what education does, in my opinion, it expands your intellectual frame of reference. Right, you see things from different walks of life. But that's not the only way, right, you can folks have all the alternative. But for me, it fundamentally transformed my life and the experience as you gain in those institutions, my life changing.

Speaker 2

Yeah.

Speaker 3

One thing I would add to that is what you said in the way you almost answered it. Let's separate school from education. Everybody needs to educate their minds. They need to open themselves up to possibility. They need to learn and they need to grow. And anybody who's not doing that is going to be replaced by machine before they know it. You have to go to college, Do you have to go to IVY League? Do you have to go somewhere else to get those that educational mindset.

I don't think that's necessary.

Speaker 2

And more and more you see that where particularly in technical field, where they just want to see that you can do the work.

Speaker 3

And so for those folks out there, separate school versus that school, trade school, versus technical school, you know, or academic versus education. We cannot let go of the idea that we need to educate ourselves.

Speaker 4

How we do that.

Speaker 6

My name is Masa. I'm from Minneapolis, Minnesota. First, I want to really thank you both for a very inspiring first side chat and to you with me more, I want to really thank you for being very authentic. Your story come across very uniquely and it's very inspiring to people in our community. You too, You both have had a very interesting change about entrepreneurs preparedness, especially when approaching

a VC. So to you, Allen, I would really appreciate if you can share with us because myself I'm a founder working on an AI start up and also looking towards taking the journey of fundraising and things like that. I would like to learn from you as a VC what you look for in aspiring founders before getting that

interest in funding them. What kind of traits do you look in them to see in order for you to have that interest to fund them, And secondly, what are the key value props you look in your ideas to validate them whether you fund them or not.

Speaker 2

That's a big question.

Speaker 3

I'm going to shorten that what I would say is first and foremost and head if I do my job correctly, the first thing I do when I've been out or to try to talk them out of venture capital.

Speaker 2

It is not for everyone.

Speaker 3

You've got to be clear about the world that you're getting into, the game that you're getting in, and no matter how much you think you know what you're getting into, it's.

Speaker 2

It's worse.

Speaker 3

So the thing that remember about venture capital is that you're talking about one percent of one percent of the businesses just to get venture capital, and then there's one percent of those that are actually kind of successful. So it's a really, really hard We're talking about the tippy tippy top of all businesses in the US, thirty three million of them small businesses.

Speaker 2

I think there's only you know, maybe ten.

Speaker 3

Twenty thousand dollars venture back twenty thousand a venture back. But generally speaking, you go through that hurdle. And this is something that as a as a culture, we are learning this. We're relatively new to venture really impressing that the idea has to be big.

Speaker 2

You have to have something about you that can make someone.

Speaker 3

Believe that you can execute on this big idea, and you have to bring some skills that are important, whether it's the ability to have people follow you, or you have some technical skills, or you need something that makes you be that one in a million that we thinking the idea, and I think part of the challenges and this is, you know, working with me MOO is the same thing where there's some basic things that we need to find people that just teach us.

Speaker 2

They're easy, totally learnable.

Speaker 3

But what happens in today's environment is if someone doesn't know something that's very basic, they extrapolate that to me they don't know anything, and it's just not true. Really fast, short story, not going to my whole life to a computer science class in college.

Speaker 2

Industry failed that class. But it was a long time ago. I'm super old school. I don't want to go into that. But it was back at the time.

Speaker 3

I had never seen a computer before, staring at the computer, didn't know how to turn it on. Teacher was really upset. He thought I was lazy, thought I, you know, didn't know what I was doing. Thought I wasn't paying attention. That was back in the day when the on off button for the computer was in the.

Speaker 2

Back and to the left.

Speaker 3

Like I never said people who put the on off button back there just shit on and but like that that that little like once someone tells you once you know it forever. But instead of telling me, it's shame to me for not knowing something that, like when you talk about it now, like of course you didn't know it was why don't you know? And that's the kind of thing that happens in a venture all the time, where they're basic things that people would just need to tell tell others.

Speaker 2

Like we're just saying, like what are the things we're looking for so that people can understand.

Speaker 3

You all are bright, you all are smart, you get it, but you're not magicians, like you can't read minds. And I think a lot of what we need in venture capitals to move forward, it's just help people laying out the roadmap.

Speaker 2

I didn't make it easy for with memo no back is.

Speaker 3

I ran my fund as a black person run the fund and at that time one hundred and fifty million.

Speaker 2

That was the largest first time fund for a black person.

Speaker 3

There was a lot of pressure on me, like I can't go around for the sake of all of us, I can't go around doing favors when I gotta get I gotta hit some you know, I gotta hit man. And so I was like, I'm like, you know, like the dad with the son on the team, I'm like ripping it to this dude, man, because like, we gotta win together.

Speaker 2

It's not just about us.

Speaker 3

And so but I did lay out the roadmap and that's all that he needed, right, And I think for a lot of entrepreneurs and founders, and like I said, we just need to help lay out that roadmap for people. Stop playing the games, stop saying do this, and then move the goalposts and then we can kind of make that progress.

Speaker 4

The only thing I would say is just because I'm very practical, we created a how to raise money and the things you need when you talk to people like olin. So we have a guide that we created to just demmestify the process because what pisses me off the most is like when you try to raise money from people and they're like, oh, you know, like what's the addressable market? I'm like, what does that mean? Now? I know what

it means. But so if you need specific information, you can find me on LinkedIn, reach out, or my email was sending to you. We created it to just cut out the bullshit out of the process.

Speaker 2

Y'all make some noise to them, make some noise.

Speaker 1

Thank you, thank you, thank you.

Speaker 2

Y'all could do better to that.

Speaker 3

I don't know.

Speaker 2

Is this masking overhelm me? If I go that, you go down with me? I mean, obaman, you know what I mean?

Speaker 4

You know what I mean.

Speaker 1

Afro Tech is a global gathering where inclusive tech companies meet innovators. It's the only tech event.

Speaker 2

You need all year.

Speaker 1

Get ready for Afrotech twenty twenty three in Austin, Texas, November first through the fifth. We built a whole temper you can use to help you get your employer to sponsor your trip and enjoy experiences built for every stage your career. Whether you're a college student looking for your next internship, or if you're work in a venture capital looking for your next business to invest in, and if you're looking for a co founder a people that's join

your team, there's no better place to be. The massive corporate layoffs of twenty twenty two and twenty twenty three have affected our community in a big way. An Afrotech wants to help you get back on your feet with skill development, making it easier to switch industries. If that's your route. In an afrotech, you'll make connections to help you get your next opportunity. Visit afrotech dot com slash conference to learn more.

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