BiziNation #66: Starbucks tastes India
Dec 28, 2012•9 min
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Episode description
Starbucks has been around since 1970 and last month it made its debut in India by opening three stores in Mumbai. In response, Cafe Coffee Day, the domestic player put out an advertisement on TV for the first time in 16 years. Online reputation is now a big business in the West and down south, a startup village takes shape in Kochi.
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