BigDeal - podcast cover

BigDeal

Codie Sanchezcontrarianthinking.co
You can change your life and make a dent on the world. This podcast uncovers the unfiltered lessons from the smartest minds straight to you, in conversations so honest you feel guilty listening in. We believe the current way of thinking is not working. The average person has become unhappy, unhealthy and financially struggling. You are not that person. This podcast will kick you in the shin with truth and tactics they should have taught us but gatekept. Hosted by Codie Sanchez, entrepreneur, investor and reformed journalist. You are a BigDeal to us.
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Episodes

Why Playing Small Is Keeping You Broke

Live from the main stage at Create & Cultivate LA, Codie Sanchez reveals how to go from hustle mode to owner mode and take control of your financial future. She also shares her tactical frameworks on how to approach deals, with examples of why her best investments succeeded, and her worst investments failed. Learn why deal terms matter more than price, practical ways to rethink your finances, and how smart deal-making and mindset shifts can unlock true wealth and freedom. Looking to scale yo...

Aug 18, 202525 min

17 Years Of Brutally Honest Business Advice In 25 Minutes

On stage at Forward Las Vegas, Codie Sanchez shares why building a personal brand is essential in the AI era, where content is booming and jobs are increasingly automated. She traces her journey from spreadsheet hound to creator, and her journey to discovering the power of owning your platform and distribution. This video is for entrepreneurs, creators, and professionals who want to stand out in crowded markets, offering practical insights on building a personal empire that attracts opportunitie...

Aug 12, 202528 min

Negotiation Expert: Stop Arguing, Start Winning | Kwame Christian

Join host Codie Sanchez as she delves into the art of communication and negotiation with Kwame Christian, a seasoned lawyer, mediator, and negotiation expert. Kwame offers invaluable insights on staying calm during arguments, avoiding common pitfalls in negotiation, and the importance of compassionate curiosity. Learn practical techniques such as anchoring, effective listening, and emotional regulation to enhance your negotiation prowess. Discover how to handle gaslighting, end arguments gracefu...

Aug 07, 20251 hr 1 min

AI CEO: How To Make A $10M Business With AI Employees (Amjad Masad, CEO @ ‪Replit‬)

In this episode, host Codie Sanchez sits down with Amjad Masad, CEO of Replit, to discuss the transformative potential of AI in the tech industry. Amjad shares his journey from coding at age six in Jordan to leading one of the fastest-growing AI companies. He offers insights into overcoming entrepreneurial challenges, the importance of non-conformist thinking, and how Replit empowers individuals to create applications without coding skills. Learn how AI can revolutionize business, the future of ...

Jul 30, 20251 hr 37 min

The Easiest Way To Win Online

Today, Codie dives deep into the ultimate guide on how to build a brand online. She shares insights from his experience in venture capital and brand building, emphasizing the importance of capturing and monetizing attention. You'll discover the concept of 'a thousand true fans,' strategies for creating compelling content, and how to transform big problems into profitable products. Codie also unpacks psychological tactics to engage audiences and underscores why niche marketing and consistency are...

Jul 28, 202529 min

I Asked 6 Billionaires How To Get Rich

In this special compilation of the BigDeal podcast, six of our billionaire guests share their wisdom with Codie on all things wealth creation, purposeful living, and divergent thinking. From actionable strategies to personal stories, these insights center on becoming indispensable, embracing early risks, and committing to lifelong learning. Whether you’re a young entrepreneur or an experienced business owner, this episode offers valuable lessons to help you achieve your dreams. Want help scaling...

Jul 23, 202521 min

My Billion Dollar Shark Tank Investment: Daymond John

Join Codie Sanchez as she dives deep with Daymond John, the founder of FUBU and a star on Shark Tank, in this insightful episode of the Big Deal podcast. They discuss his journey from starting FUBU in his mom's house to building it into a $6 billion brand, his investment strategies, and valuable lessons from his successful career. Don't miss Daymond's unique insights on entrepreneurship, investment, and personal growth. Tune in for an episode packed with actionable advice and inspiring stories! ...

Jul 16, 20251 hr 7 min

Dear Gen Z:

On this solo episode of BigDeal, host Codie Sanchez shares her advice for Gen Z'ers hoping to build a life of meaning and means. She shares her winding personal journey to entrepreneurship, and the role that adventure and chance played in shaping it. From reporting on human trafficking in Mexico to building a billion-dollar business, she talks about the risks she took, the mistakes she made, and the lessons that shaped her path. Want help scaling your business to $1M in monthly revenue? ⁠Click h...

Jul 14, 202523 min

The Biggest Bets I Made — And How They Paid Off: Gary Vee

In a world drowning in noise, the ability to capture and monetize attention isn't just a skill—it's the entire damn game. That’s why today, we’ve got Gary Vaynerchuk… the man who doesn’t just predict digital trends, he makes them. For over two decades, from transforming a local liquor store into an e-commerce pioneer to building VaynerMedia into a global powerhouse, he’s made foundational bets on giants like Facebook and Twitter before most even had accounts. He’s a multiple New York Times bests...

Jul 09, 20251 hr 21 min

Wanna 10x? Be Unhinged.

In this solo episode of the BigDeal podcast, Cody Sanchez discusses the unconventional approaches to starting and growing a business. She emphasizes the importance of being unhinged and willing to take risks in the early stages, as well as the critical role of hiring top talent and fostering a strong company culture. Through personal anecdotes and insights from successful entrepreneurs, Codie provides actionable advice for aspiring business owners. Want help scaling your business to $1M in month...

Jul 07, 202518 min

BigDeal presents: Codie Sanchez on The Hustle Daily Show

Today we want to introduce you to another incredible podcast: The Hustle Daily Show, from HubSpot Media. The Hustle Daily Show offers up your daily dose of irreverent, offbeat, and informative takes on business & tech news. Codie dropped by THDS to give her take on small business ownership and wealth creation, in an episode titled " Scaling unsexy businesses into real profit with Codie Sanchez," which is what you're about to listen to if you just... tap... that... play button. Enjoy! Want he...

Jul 02, 202519 min

How to Build Systems So Good… Your Business Runs Itself

In this solo episode of BigDeal, Codie emphasizes the critical role of effective systems in running a successful business. She discusses common pitfalls entrepreneurs face when trying to systematize their operations and provides a structured approach to building a strong vision, defining metrics, and ensuring accountability. Want help scaling your business to $1M in monthly revenue? ⁠Click here ⁠ to connect with my consulting team. CHAPTERS 00:00 The Importance of Business Systems 02:51 Common M...

Jun 30, 202518 min

Secret Agent Evy Poumpouras: How to Read Anyone and Never Get Taken Advantage Of

In this engaging conversation, Evy Poumpouras, a former Secret Service agent, shares her insights on influence, negotiation, and the importance of setting boundaries in both personal and professional relationships. She discusses the lessons learned from protecting presidents, the balance between vulnerability and authenticity, and the significance of self-reflection. Evy emphasizes the need for preparation and adaptability in communication and negotiation, while also addressing the nature of pre...

Jun 27, 20251 hr 24 min

How I Built 12 Income Streams Without Tons of Cash

At the Million Dollar Mastermind event, Codie emphasizes the importance of ownership and financial independence as a means to achieve true freedom. Through personal anecdotes and stories from various individuals, Codie illustrates the strategies for building wealth through diverse income streams and the significance of acquiring businesses to foster growth. She advocates for local ownership and community engagement to create a nation of owners who can resist the status quo. Want help scaling you...

Jun 23, 202541 min

AI CEO Speaks Out On the Dangers of AI (And How to Win Despite It All): Brendan McCord

Codie and Brendan discuss the profound impact AI will continue to have on the business world, including how it will affect day to day business, the workforce, and even interpersonal relationships. They discuss the dual nature of AI as both a potential job creator and destroyer, the role of regulation in technological advancement, and the historical context of technological change. Maintaining human purpose and autonomy in an increasingly automated world is emphasized, alongside the need for comm...

Jun 19, 20252 hr 3 min

Get Your Sex Life Back! What Everyone Gets Wrong About Sex & Libido: Dr. Rena Malik

Codie and Dr. Rena Malik discuss the complexities of female orgasm, the myths surrounding male sexual performance, and the dynamics of libido in relationships. They delve into the complexities of sexual education, the impact of pornography on young people's understanding of sex, and the importance of open communication between parents and children. The discussion also touches on the future of intimacy in the age of AI and the importance of maintaining human connection. Tired of overpriced market...

Jun 18, 20251 hr 8 min

Give Me 28 minutes, I’ll Erase Your Fear of AI

Codie discusses the transformative potential of AI in business and productivity, emphasizing AI should be viewed as a powerful tool for humans rather than a replacement. She also explores the importance of using AI for research and market analysis, while cautioning against anthropomorphizing AI as a friend. The conversation concludes by highlighting the need for a strategic approach to integrating AI into business practices to maximize its benefits. Want help scaling your business to $1M in mont...

Jun 16, 202529 min

What They Don’t Tell Fathers About Raising Sons: Green Beret Nick Freitas

Codie Sanchez speaks with Green Beret and politician Nick Freitas about raising resilient children in modern society. They explore the nuances of masculinity, the crucial role of women in men's lives, the importance of a 'don't quit' mindset, and the protective instinct of fathers. The conversation also delves into critiques of traditional education, the value of entrepreneurship, and maintaining optimism amidst societal challenges.

Jun 05, 20251 hr 20 min

It's Boring, But It Will Make Even Beginners More Money

Codie discusses strategies for entrepreneurs to effectively sell to wealthy clients. She emphasizes the importance of understanding the wealthy consumer's mindset, the value of exclusivity, and the need to create high-value offerings that cater to their desires. She also introduces the 'Rich Desire Pyramid,' outlining the key motivations behind wealthy purchases, including status, convenience, exclusivity, privacy, and scarcity. Want help scaling your business to $1M in monthly revenue? ⁠Click h...

Jun 03, 202517 min

Matthew Hussey (#1 Dating Coach) - How To Find True Love ? Blueprint for Relationships

In this episode, Codie and Matthew unpack the messy world of modern love. They explore how politics, emotional intelligence, and personal ambition shape relationships today. From navigating heartbreak to using AI for dating advice, this conversation digs into what it really takes to find and keep a meaningful connection. Follow Matthew on Instagram @thematthewhussey To get help scaling your business to the next level, you can reach out to my team right here: ⁠https://contrarianthinking.typeform....

May 29, 20251 hr 18 min

How To Get Paid More: The Problem Size Framework

Codie discusses the importance of identifying and solving big problems in business to drive significant profits, emphasizing the ability to prioritize problems effectively leading to greater financial success. To get help scaling your business to the next level, you can reach out to my team right here: ⁠https://contrarianthinking.typeform.com/boardroom-mc⁠ Want help scaling your business to $1M in monthly revenue? ⁠Click here⁠ to connect with my consulting team. Chapters 00:00 Identifying Big Pr...

May 26, 202517 min

The Step by Step Guide to Making Money: From Broke to Millionaire - Lewis Howes

In this episode, Codie and Lewis delve into the intricate relationship individuals have with money. They touch on practical strategies for setting financial goals, mapping out plans, and monetizing hidden skills. They also discuss the importance of financial education in fostering a healthy relationship with wealth. To get help scaling your business to the next level, you can reach out to my team right here: https://contrarianthinking.typeform.com/boardroom-mc Want help scaling your business to ...

May 21, 20251 hr 14 min

If I wanted to Become a Millionaire in 2025, I’d Do These 7 Things (Step by Step)

Codie discusses the importance of commitment, accountability, and action in achieving success. She explores the NPC ladder concept, encouraging you to take charge of your life and business(es), including insights on the power of partnership and the importance of sharing knowledge and resources. Download our Deal Review Calculator HERE: ⁠https://info.contrarianthinking.co/deal-review-calculator ⁠ Want to join our community? Check it out here: https://contrarianthinking.typeform.com/to/WBztXXID Wa...

May 19, 202522 min

The Business Expert: The Truth About the Economy! SBA Head - Kelly Loeffler

Codie interviews Kelly Loeffler, a successful entrepreneur and the administrator of the US Small Business Administration, who shares her journey from humble beginnings on a family farm to becoming a billionaire and a leader in the business world. Loeffler emphasizes the need for small businesses to access capital and navigate regulations, while also highlighting the potential for a manufacturing renaissance in America. Get the 2025 State of Main Street Report HERE: https://info.contrarianthinkin...

May 14, 202536 min

How to Build Your Business Without Hating Your Life

Codie discusses the importance of hiring effective operators in business. She provides insights on how to find the right operator, including creating an avatar for the ideal candidate and leveraging various strategies for attracting top talent. Download our Deal Review Calculator HERE: https://info.contrarianthinking.co/deal-review-calculator Want to join our community? Check it out here: https://contrarianthinking.typeform.com/to/WBztXXID Want help scaling your business to $1M in monthly revenu...

May 12, 202518 min

Money Making Expert: How to Turn Attention into $$$

Rory Vaden discusses the importance of automation in personal branding, emphasizing that personal branding is essentially the digitization of one's reputation. He also highlights the importance of being mission-driven and obsessively passionate about one's work, ultimately leading to greater success and impact. Codie and Rory emphasize that trust and reputation are foundational to success in any venture. Powerful email & SMS marketing - without the insane cost.That’s why I use Omnisend. It d...

May 07, 20251 hr 6 min

Do This One Thing to 2X Your Business

In this episode, Codie discusses the critical role of pricing in business success. She emphasizes that pricing is not just about covering costs but is a powerful lever for growth and customer perception and provides actionable insights for business owners to enhance their strategies and increase profitability. If you're looking to scale your business, join us here: http://bit.ly/3EWbrGo Want help scaling your business to $1M in monthly revenue? ⁠Click here⁠ to connect with my consulting team. Ch...

May 05, 202521 min

The Man Who Makes Millionaires (for 30+ Years): His Money Framework I Dean Graziosi

In this episode, Dean Graziosi reveals the foundational principles behind building wealth and successful businesses over 30 years. He highlights the indispensable power of hunger and persistence, the necessity of modeling proven strategies, and the importance of cultivating supportive personal and business relationships. Dean also discusses the critical shift from tactical execution to leadership when scaling, the value of falling in love with your clients and products, and his framework for goal setting and overcoming challenges through embracing change, courage, and confidence.

Apr 30, 20251 hr 11 min

The 7 Worst Businesses to Buy Or Start

Welcome to a very special BONUS of the BigDeal Podcast. In this episode we delve into the seven deadly businesses that aspiring entrepreneurs should avoid, and the risks associated with them all. Let us know what you thought of this episode in the comments. Do you want more of these deep dives? Download our Deal Review Calculator HERE: https://info.contrarianthinking.co/deal-review-calculator Want help scaling your business to $1M in monthly revenue? ⁠Click here⁠ to connect with my consulting te...

Apr 28, 202520 min

Number 1 Communication Expert: Stop Doing this… People Will Like You More | Jefferson Fisher

In this episode, Jefferson Fisher discusses the nuances of toxic behavior, communication, self-awareness, and emotional intelligence. He shares insights on how to handle difficult conversations and strategies for standing up for oneself without escalating conflicts. Codie and Jefferson explore the dynamics of adult behavior in the workplace, emphasizing the power of calm energy in leadership and encouraging a mindset of learning rather than proving oneself. Try Out Our Business Grading Quiz: htt...

Apr 23, 20251 hr 45 min
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