Quick Talk Special: The Best of Sy Kirby - podcast episode cover

Quick Talk Special: The Best of Sy Kirby

Nov 06, 20246 min
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Episode description

Get ready for a laugh-packed Quick Talk from Episode 44 with Sy Kirby!

We've condensed all the best bits from our chat with construction guru Sy Kirby into a Quick Talk edition that's pure gold. Hear how childhood memories in Toronto shaped his multi-million dollar earthwork company, Sy-Con, and discover his unique (and hilarious!) approach to building a killer team.

Sy spills the secrets on creating trust between designers and builders, plus shares top-notch marketing tips for subcontractors.

This Quick Talk is jam-packed with actionable advice and laugh-out-loud moments. Whether you're in construction or just love a good success story, tune in for a dose of inspiration and entertainment!

Transcript

Speaker 1

Big talk about small business . I love it . Hey everybody , it's Mark Zweig and I'm back here with my buddy , eric Howerton , what's up ? And Cy Kirby , hello . Cy has a earthwork company by the name of Cycon . I tried telling him I would have gone with Cyco by the name of PsyCon .

I tried telling him I would have gone with PsyCo , but he didn't seem to approve of that . We've got to get PsyCo out of here .

Speaker 2

You're not wrong , he's going to freaking . Y'all know who you need for your next commission work PsyCo . Get ready for all the publicity from our show man .

Speaker 1

It's going to be freaking nice , it's going to blow your mind .

Speaker 3

It's going to be freaking . Nice , it's going to be amazing .

Speaker 2

It's going to triple your business .

Speaker 3

Let's go Quick story on the name . My grandfather , commercial , fished in Newfoundland all of my life , my uncles et cetera , but he would come home to Toronto and spend all summer working construction . He's the only person in my entire family . Well , when I was a five , six-year-old kid , I would push my little dozers around the floor .

No , not , he'd pick them up and write psy dash con on them . I still have some of them is it ?

Speaker 2

oh , that's cool .

Speaker 3

That's where the name actually came from and established . That's so cool . And I have the best team , the best team building over that last five years really truly developed a killer team . So what's your secret there ? It's not about what you say , it's not about what you do it . It's not about what you do . It's how you make people feel .

That's my number one key there Everybody .

Speaker 1

Eric understands that he makes people feel good . Hell yeah man . That's why we all love him so much .

Speaker 3

Thank you man . Oh , I get to be in a circle there , Come on .

Speaker 2

We've talked about this common thread . If we talked about this common thread .

Speaker 3

If you're in business , you either grow or die that statement is very true . I've mentioned this to Eric a lot of times . Say you know , mark , if you could get with somebody that you trust as an installer that held weight to the design conversation and could help you save money from his eyeballs , why would you not want to do ?

Speaker 1

that Absolutely , and that's a huge problem . Always , exactly , the designers aren't builders . They don't get out in the field enough . Some of these guys never even set foot on the site that they've designed . That's a problem . The whole construction business is just . It's an ugly business and it need not be so ugly , that's what I believe .

But , as you said it , you've got to have people you trust , and the general trust of the public for contractors and subcontractors is low , yep , unfortunately . I mean they just assume that you're bad yep as a yeah a consumer right .

Speaker 2

I'm scared to death of the con of the subcontractors not showing up . I mean , it's just like immediately it makes . It causes anxiety throughout a whole project .

Speaker 3

It absolutely does , and that's all about your network . Really do good by people and you'll have the good ones stand by you through the whole thing .

Speaker 1

Yeah , you've got to be a repeat buyer of these services , because the one-off client's not really what they all want , and then you can have that trust hopefully and you got to be a quick payer . Okay , that's the other way to get guys like sy over there to perform that's right yeah would you ?

Speaker 2

advise that like I mean subconscious if they all kind of started changing and evolving into more business centric with branding , marketing . It would behoove the industry if they were doing that .

Speaker 3

Well , it's certainly going to help them , yeah yeah , because , well , it's going to get them into different conversations , it's going to get them to that ownership level . Hey , you did me a really great job on that tile , on this job right here across the road . I've got this little special little thing I need you to kind of take care of for me .

You go over there , that's your little test . You knock it out , that's his tile guy the rest of his life . The only time I ever met JB Hunt , my stepdad actually worked for one of his sons for the last 23 years .

Speaker 1

Car business yeah , the dealers .

Speaker 3

And he actually ran the Buy your Pay , your Recall Center for him with Nita . Anyways , long story short . Now I completely blanked where I was going , jb Hunt . Jb Hunt Met him at the dealership the first Everest dealership right here . That Everest dealership was best . It was the first dealership all-Mobility , and I grounded the corner .

I was still young , I was probably 11 or 12 . We had just been here about a year or two . There was this man standing there very nice pressed jeans , very nice boots , wife beater , cowboy eyes it was .

it was 110 degrees up hill and you know what the funniest thing ever was is the only communication I ever had with mr hunt and I said good morning , and he said I'm getting me a coke . I said yes , sir . I said I was gonna get me one too . He said yeah , they're free up here . My son owns the joint .

Speaker 1

You've been wanting to stock up on wife beaters . Most considered blue collar .

Speaker 3

It's just perfect , to my point , to end with the stigma we have about us .

Speaker 1

eh , Honestly , I don't wear wife beaters , really I don't either , sir .

Speaker 2

You should wear one next week on our next episode .

Speaker 1

That sounds horrible , absolutely horrible .

Speaker 3

Failure is my worst fear in life . It's probably why I've driven to where I'm at . We hate failure .

Speaker 1

You can't have failure . We're not all about that , mark , I know you want to get on it . It's a state of intermission .

Speaker 2

Yap on it , bro , get on that .

Speaker 1

No , it's just . You read this stuff online . It's all like failure is great . Embrace failure , fail a lot , fail constantly . Okay , like sooner or later . The idea is to not fail . Let's learn from everybody else's mistakes that's funny failure is costly . Yes , it's embarrassing , it's humiliating , it's shameful . It is Right .

Yes , if it happens , we must learn from it and move on quickly . We all agree to that , right , was that ?

Speaker 3

you in a suit . That was Easter morning , sir . Yeah , look , you can travel enough . Oh , buddy , I clean up . Well , I come from T-Town .

Speaker 1

It's 15 times he's not pretty good , he's in good shape . We've got all burnt out , yeah , yeah .

Speaker 3

No , another 30 years in the sun .

Speaker 1

Maybe a little bit different Big talk about small business . I love it .

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