Ep. 30 - Mastering the Dance of Development and Investment in Real Estate - podcast episode cover

Ep. 30 - Mastering the Dance of Development and Investment in Real Estate

Feb 14, 20241 hr 8 minEp. 30
--:--
--:--
Listen in podcast apps:
Metacast
Spotify
Youtube
RSS

Episode description

Navigating the construction industry's labyrinth can be as daunting as commanding a fleet through a storm. Yet, Eric Howerton and Mark Zweig stand at the helm, ready to chart a course for small business owners piloting through the complexities of construction and renovation projects. In their candid conversation, we tackle everything from orchestrating house renovations with the precision of a seasoned general to the financial savvy and relationship-building that keep a business's engine running smoothly.

As they erect the framework of a 50,000-square-foot office space, the role of a general contractor comes to life, revealing the delicate choreography of planning, designing, and executing. They delve into the nuances of site selection, zoning laws, and financial underpinnings that steer the course of development. They also unravel the tapestry of real estate investment, showcasing strategies that fortify a simple investment into a financial stronghold. From the bedrock of solid banking relationships to the tax benefits that bolster property value, they share invaluable insights.

The loss of lead carpenter, Jack, casts a somber shadow on the discussion, exemplifying the profound impact of each team member on a company's success. They reflect on how the right blend of humor, positivity, and strategic thinking is not just a cornerstone of real estate ventures but the very essence of business longevity. So, don your hard hats and join Eric and Mark on this masterclass voyage through the business of building, where every decision is a brick in the edifice of success.

Transcript

Managing Construction Projects and Overcoming Challenges

Mark Zweig

Welcome back everybody to another episode of Big Talk About Small Business . I'm here with my partner in crime , Eric Howerton . What's up , Mark ?

Eric Howerton

Everything's up . Man , You've been dealing with some stuff , haven't you ?

Mark Zweig

I don't deal with half the stuff that you deal with . These things , no dude .

Eric Howerton

I really didn't . No , there's no way . There's no way . I'm the first person I've ever met in my life .

Mark Zweig

Well then , I'm busy with a lot of small stuff that doesn't make the kind of money your stuff does . I think that's the .

Eric Howerton

I'm just spending money man , I'm just spending money in town .

Mark Zweig

I spend so much money . I closed on this house that Sonia and I are going to move into in like eight weeks . Close on on Wednesday , thursday , I had about 15 guys working . I added it up . We've already spent $58,000 in a week . Okay , I mean , I think that's a lot , don't you know ? That's a lot of money .

Eric Howerton

I mean a lot done though , have you , yeah , so I want to talk about that , because I think that what I actually was thinking about this just yesterday , when you said that before that , the very next day , you had all your subcontractors out at the property in one fell swoop . One day yes , I did . How do you get everybody there at the same time ?

Mark Zweig

Well , you know , I used to be in that business . Yeah , it certainly helps .

Eric Howerton

So you already have people in the role of that . You know who to call for a certain thing .

Mark Zweig

Yeah , although some of our providers have changed since we got out of it . We're just doing our own projects , but basically that's what it is , and you know , my experience as a contractor is that if you give people work steadily , yeah , you just keep them busy on one job from one job to the next .

If you don't make them hard dollar bid and if you pay the bill , what do you mean hard dollar bid ? Hard dollar bid means , like , I want you to do A , b and C . What's that going to cost me ? Okay , instead of just letting them go to work and then give you a bill . Oh , that's the goal that way .

Eric Howerton

That's the way I generally work . Wouldn't that put you in a situation where you're like I mean , they might overcharge you , or ?

Mark Zweig

It could , but then you never work with them again . Ah , yeah , okay . The secret is they all hate bidding . Okay , and they're . Either they're going to overbid it because they're all super busy Sure , the only way to protect themselves is to overbid it . I mean renovations . You never know what you're going to encounter .

Things change Every time my wife walks in or I walk in and change something . You know what I mean , because there's stuff along the way and so I never make them hard dollar bid . I give them work constantly , and the other thing is they want to get paid immediately . So , like yesterday , my painter's like you think I can get $13,000 from you .

I'm like dude , you're getting ahead of yourself , okay , right . But he's like yeah , well , I got to buy all you know , buy the paint . Come on , we all had you know accounts with the paint company . You go over there , you get the paint .

They give you a bill at the beginning of the next month for the prior month and then you got like 30 days to pay it . So they didn't have to give me the bullshit about you . You're not writing a check for the paint , I know that . But I gave him the 13 grad anyway Because I trust the guy . Yeah , and he will finish .

Yeah , you know , just trying to help him out Like maybe keep it going . Yeah , I just . But I want this is how I get fast service . Okay , that's the point of it . If you want people to jump through hoops , then you need to jump through hoops for them and recognize what they're going through , and so you already had all these people on Rolodex though .

Eric Howerton

Oh , absolutely yeah . So like that , you Nobody knew that I've never worked with when you're . When you were closing the house , you already had these folks and you said hey , on Thursday I'm with Exactly .

Mark Zweig

They were all lined up weeks in advance . As soon as I had a contract , I started calling them , saying Get ready , this is the day we close . I need you to be there .

Eric Howerton

Got it , and so everybody shows up . Yeah , that's such a time saver right there , because part of the problem with this stuff is the suck of time .

Mark Zweig

You cannot manage these jobs closely enough . I mean , that's the problem , like one of the reasons I got out of the business , aside from the fact that my wife hated it , which is a good enough reason , okay , and it's self . Let's face it . You know her . Yeah , I mean you don't want her to be unhappy . It's not going to forget what she told you yesterday .

No , she won't forget what she told you like six years ago , right , right , 10 years ago , understood , but it's you know just the amount of supervision and detail and how things go wrong . I mean it just amazes me the way people can mess up .

And so if you really want to get a good job and nobody's got really super detailed construction plans around here for anything that we do . I mean commercial jobs . Yeah , you generally have a better set of plans because you got registered architects and to do them you get a permit and generally have better subcontractors . So it's a little different world .

But residential it's like filled with incompetent thieves , Okay . And so you don't have good plans and that we don't necessarily have the best tradespeople either here , because this is not an old city where you've got like third generation carpenters and the hummers and stuff . You know what I mean .

Eric Howerton

Yeah , it's been passed through families . Yeah , it grows up lard in it . All the bells and whistles , they're just starting a business .

Mark Zweig

Yeah , exactly , and so I decided I'd make more money as an HVAC technician than I did working at the superior wheel plant , you know , and so they don't really know a lot some of them Right , and anyway it just takes this amount of time to supervise .

I mean , before , when we had our business , my carpenters told Sonia well , mark should come by three times a day . I'm like , first off , I'm traveling . I can't even go there every day . Secondly , I was like three-quarter time at the U of A and I've got this other business that's doing five to $10 million a year in revenue . I mean . I just can't .

Yeah , there's only so much you can do you can't full-time project .

Eric Howerton

Manage your jobs .

Mark Zweig

Yeah . So it just takes an unbelievable amount of supervision . And I could just tell you story after story , and even the simplest things . Like , we decided the shelf spacing in the pantry , okay . And then you come back and the guy is putting a three-inch band on the front of each shelf . No other shelf has a three-inch band , but a three-inch band , which ?

What does that do to the shelf ? It reduces the capacity of the shelves , so nothing's going to fit in the shelves . You'll have nine inches instead of 12 inches , right ? So your cereal boxes don't fit in there , you're right . Okay , so you're going to have your pop and lucky charms and all that , and so you will .

Eric Howerton

Unless you go by and you're managing this like you're not going to see the mistakes , it's going to get too far down the road . They're going to be painting it Now . You got to get the painters back over .

Mark Zweig

I mean , it's just Exactly , and then they get pissed because they don't want to rip anything out . Yeah , and it's just , it's horrible . So be there all the time , which means all your other shit is being compromised In a way because you're not devoting the time to it that you really need to .

You know , I know you've got a bunch of construction projects and stuff . Yeah , they have stuff going on .

Eric Howerton

Yeah .

I mean , it's been brutal , I'm sure and it's good just to hear this from me , though , because I mean somebody like you that's been doing it for so many years , like I feel like here's the problem and I think that this would be good for listeners is that if you do start these projects and you're just trying to get something done , like you might have a good

idea hey , I'm going to own my own business building . Yes , you know , great might make good sense , great wealth builder long term .

Mark Zweig

Yeah , absolutely yeah .

Eric Howerton

But you don't realize , like when you start getting into that , like just the amount of just questions , and then you have to go get permits pulled for this and right and something , and those final inspections from the fire marshal .

Mark Zweig

So who's holding you up ? Oh bro .

Eric Howerton

And then the city stamps the fire marshal stamp Right , and then they let you know you're finally in business . And that's been kind of my experience lately about the new studio we're doing , yeah , like I mean three months past what I thought that we should have been in the building and that's costing a fortune .

Mark Zweig

Of course it is . You're paying rent on the building all that time , and then your productivity is compromised .

Eric Howerton

And then you're losing business opportunities . What's the biggest thing ? Sure Right , All the excitement starts dripping

General Contractor's Role in Construction

you know going down . Yes , and I just felt like I was an incompetent person , because of that .

Mark Zweig

You know you're not incompetent . They feel that way though . Well , it's just . The problem is that most of your contractors are incompetent when you come down to it , because they're not anticipating things . They go there , they do what they're going to do that day and they're not looking ahead , going okay , I'm going to need this material , I better order it now .

And because I need it in three weeks and the last time I went there to get it they told me it would be three weeks . Okay , they wait till the three weeks go by and they need it , and then they're like , oh , we don't have the material , it'll be three weeks .

Eric Howerton

Yeah .

Mark Zweig

I mean , it's just bad planning , not anticipating problems . Same thing with the fire marshal Get all that scheduled , yeah , so you know in advance . So who's responsible for that ? Like that's what I'm talking about . Do you have a general contractor ? Like no , Okay , You're the general contractor , I guess .

Eric Howerton

I guess I would just think , but I mean , I think that that's the thing is right , Like , I mean , like , like who is like in my business , right ? And then in what I've been doing , we have project managers that are somebody is laying out the timeline . It's like a freaking Gantt chart .

Yes , but I have yet to see a single Gantt chart from anybody in this industry . Nobody wants to own that , do they ?

Mark Zweig

Well , I mean , if you moved up the food chain to get commercial jobs , let's say you and I were going to go build a $10 million office building which , if we were doing anything , we should look at , because there you can actually get a good general contractor Well , first off you'll have better architects and engineers Okay , because it's a bigger job .

Then you get better contractors because it's a bigger job . They have professional management Okay . So you'll have a really good set of plans and specs , and then you'll have a project manager .

And then you know , if you pay your design professionals to do construction administration , then they are also looking out for your quality and so when you say design professionals is your architect , that's your engineer , architects and engineers .

Eric Howerton

Yeah , so you're a soft , what you call the soft part of the whole construction thing .

Mark Zweig

Yeah , which you know . I was in that business for years , of course as an owner and some firms and everything . But then when I'm a developer I hate to get paid out of time for soft cars .

Eric Howerton

That's the other part , right .

Mark Zweig

I'm sure you're the same , but if you don't have competent help there , then you end up paying for everything twice over anyway .

Eric Howerton

So in that situation , even in that situation like who's this general contractor ? Like if I Google right now general contractor Northwest Arkansas yeah , we got to find somebody that does office buildouts .

Mark Zweig

That's what you did there . You're in an existing building , you're doing an office buildout and there will be firms that should pop up based on that . General contractor .

Eric Howerton

Yep Office buildout Rogers , arkansas . I'm going to do that . Here's my results . I'm a general contractor Cross-Land .

Mark Zweig

Mark's Construction Cross-Land ? Yeah , they could do it . I don't know Mark's Construction , it's not me .

Eric Howerton

The Yelp . Well , that Angie List . No Clark contractors , and so the Mr Cleans home , no . Is that like a general contract .

Mark Zweig

It sounds like they need some help with their Google .

Eric Howerton

The Google results yeah , Search engine optimization yeah , SEO needed that For GCs . And I mean but like . But is the GC like a cross , like when these is cross-lane a general contractor ? Yes , they're a general .

Mark Zweig

They would do the managers .

Eric Howerton

All kinds of other stuff .

Mark Zweig

Yeah , they would be the managers of your job . They would and they would hire the subs and they would coordinate the job , gotcha .

Eric Howerton

So that's what I'm kind of figuring out is like a GC is actually baked in to the . They want to own the entire project . Yes , then they're the GC . So they're subcontracting all the tradespeople , even the engineering and the architecture as well .

Mark Zweig

No , that's if you go design bill , then they would Generally that'd be like contractor led design build , where they hire the architects and engineers too . Is that , is that a great deal ? Or you could have architect led design build where they hire the GC , it depends .

I mean , the problem is , you know , with design build , if you don't really know what the design details are , then it's up to them and they can cut corners . That's the deficiency of design build . It's like well , we thought you wanted this . If you have it designed , you've got a set of plans and specifications the contractor has to build according to those .

Eric Howerton

So it's almost best . Would you , if we had a raw piece of land and we wanted to build even just a house or even a course building ? Would it be best to go to architect day one ?

Mark Zweig

Probably . I mean , I'm not necessarily going to say for a house . That depends on the quality of the house you're going to build . You can't afford design professionals on a $250 a square foot subdivision house , probably Okay . Why ? Because they're going to be too expensive and they're going to design it in such a way that it costs more than that to build .

Okay . That's why you would probably just go get a builder quote , unquote which is basically a design build contractor .

Eric Howerton

So the builder that already has that's your spec . They'd have a spec .

Mark Zweig

Right , they generally would have like a spec and a budget . Yeah , like they go . Okay , well , the kitchen on this house . We're going to allot $35,000 for cabinets . Okay , here's a preliminary design for the layout of it , not detailed , it's like a schematic design .

Eric Howerton

That's what drives me crazy . There's no spreadsheet for anything Like as a as anybody that's going to build something . You cannot get your hands on anything that's got detailed spreadsheets of costs .

Mark Zweig

Well , they're , yeah . Well , the GC doesn't want to give you a breakdown . That's part of the problem .

Eric Howerton

Yeah , I mean they really don't because they want mystery in there , because that's what their lifestyle is , right . I mean , it's their business .

Mark Zweig

Right , and they want to have some latitude . Okay , to move the money around . They would rather give you a quote based on a price per square foot and then budget it , or a hard dollar bid to build your house .

But let's go back to the office for a minute , okay , because I do think an office building if you have a business whether it's a manufacturing business , or it's a business that needs warehouse space , or it's a business that needs office space or retail , depending on the business and what your growth trajectory is owning your own building or buildings can be a

really great way for the small business owner to build wealth over time . Yeah , okay . So instead of paying , let's say you've got a business that needs 30,000 square feet of office space . Yeah , you can go out there right now . In the market that we're in , you'd pay $25 to $30 a square foot for that for good space per year .

So if it was 30,000 square feet and you're paying $25 , that would be $75,750,000 , is that right ? Yeah , 30,000 square feet . You'd be paying $750,000 a year for rent . All right , okay . So that's a lot of money , right , mm-hmm ? And you get nothing at the end , right ? You're giving somebody else ? Yeah , you're just giving it to them .

Just make sure I did my math right on that 30,000 times 25 is yeah . Is that 75,000 ? No , that's 750,000 .

Eric Howerton

Did you say 35,000 ?

Mark Zweig

30,000 .

Eric Howerton

30,000 . Times 25 . 750,000 . Right .

Mark Zweig

So $750,000 a year you're paying out . You get nothing to show for it , right ?

Planning a Commercial Building Construction

So let's say you decided we're gonna take a clean sheet of paper out , we're gonna go build ourselves a 30,000 square foot building , or better yet we're still growing . We don't wanna build what we need right now . Right now we need 30,000 , but we might need 50,000 in five years . So we're gonna go build a 50,000 square foot building .

We'll plan on occupying 30,000 of it or 35 by the time we get it done and move in , and we'll rent out the 15 or 20,000 , all right . So that's your basic problem , all right . So let's say you go out and find a piece of land you can buy for $2 million , okay . And then you design a 50,000, .

You have your architects design a 50,000 square foot office building . You find architects who specialize in new office construction . It's a specialty . It's like any other professional service provider and a lot of small businesses don't understand this , right , but I know you've experienced it . You wanna go to tourney for M&A ? You hire somebody that only does that .

You want somebody for real estate . You get an attorney who only does real estate . Same thing with architects and engineers , okay . Okay , I mean sure , some of the biggest companies do pretty much everything , but they'll have a whole group that is dedicated to new office construction . All right . So we find those architects and engineers .

We give them our basic program on what we want . We want 50,000 square feet . We wanna occupy 30,000 of it initially and 20,000 of it's gonna be rented space . That impacts the design . Obviously , right , let's say we don't want more than two floors , cause we know if we go too many floors each one develops its own personality . Yeah , All right .

So we're gonna do 50,000 square feet . We're gonna get 25,000 of our feet on the first floor and 5,000 the second floor . The rest of the second floor will be lease space . Or we do it the opposite way , right , mm-hmm . So we get with our architects and engineers and they , well , we take first , we've got our site we pay $2 million for .

We've consulted them along the way . So they say , yeah , we think this site would be good for a 30,000 , 50,000 square foot building . All right . So it's not like we just bought the land before we consulted them . That's step number one . Yeah , I mean the zoning's gotta be right .

It's gotta be have a buildable area that's sufficient for this building , because so can we hang out there for a second ?

Eric Howerton

Yeah , because that's really who do you consult with that , like I mean , so you need to engage , you really need to engage your architect and your engineer , right , you can find your team , yes , and , to your point , that's specialized in this type of stuff .

Mark Zweig

Yes , like the engineer would be somebody that just does like new commercial development projects .

Eric Howerton

Yeah , so you go find them and you meet with them , yep , and tell them all your ideas and stuff and they're gonna charge you a retainer .

Mark Zweig

It depends . They might charge you by the hour initially , or maybe they're willing to , you know , roll that all into their fee . Just to give you some quick advice . If they're gonna do any real work , they're gonna charge you .

Eric Howerton

Yeah , and so , okay , you get together that basic plan and then you need to go find you a real estate agent that goes and looks for the property that you're .

Mark Zweig

That you're wanting . Oh well , I was assuming in this case we already found some property . We thought , yeah , if we're talking about buying the property in the first place , yeah , absolutely . We get a good commercial real estate agent to find us a site that would support a 50,000 square foot building .

Eric Howerton

Yeah , because reason I was asking that is because there's zoning restrictions or all that kind of stuff , and if you're just somebody that's wanting to do this like you don't know all this stuff Right .

Mark Zweig

The architects and engineers do know that , though .

Eric Howerton

But then you gotta find somebody that's gonna actually go look for the property , because otherwise you're gonna be spending all your time looking for property .

Mark Zweig

Right , I was assuming in this example that we had a piece of property that we thought we wanted . Yeah , yeah , yeah . But yeah , you're right , I mean the first place is a really good commercial real estate agent who understands your goal and what you're trying to do .

Before we actually commit , though , we're gonna get our AE team involved right To make sure it's feasible there . They would do a feasibility study , basically , yeah , to determine whether or not we can put that building on that site with the adequate parking , meeting all the requirements of lot coverage ratio . So all this stuff .

Eric Howerton

So I could go talk to the AE . We partner up . I tell them the vision I'm paying them per hour . We develop up some preliminary vision Right . Go to the real estate person .

Mark Zweig

No , no , I'm not gonna design the building before I have the site . The first thing is the site .

Eric Howerton

But how are you gonna know what site you want if you don't know what you're gonna be building ?

Mark Zweig

Well , I'm gonna have a general idea . I see what you're saying . Yeah , yeah , yeah . But the last thing you wanna do is have a concept designed for a building and then look for a place to put it . You go the other way around you get your site , okay , and then you start to work on the concept for the building .

Eric Howerton

So if you find your site , though , and then you start talking with your AE's and you're paying them , but then they find out that that's not gonna work , Then you're not gonna close on it and you're out the money . But that's what agents ? That's the reason they're built on a more commission-based .

They get that right Like they're always the Well , the agents do they get that ?

Mark Zweig

Do they always know what's feasible there ? No , but a good one's gonna have a really good idea .

Eric Howerton

Yeah .

Mark Zweig

Okay , but yeah , I'm glad you you pointed that out . In the flaw , in what ? I'm saying Start with the site , finding the site and getting your AE team involved with a basic program for what you're trying to do . 50,000 square foot building on two floors Okay , okay .

Eric Howerton

How do you know ? So okay , so I don't almost say like the first thing to do is to find you a good commercial agent . If , like , in all honesty , if I'm starting from a blank slate and I got , so , I got myself and a few other folks that were wanting to put money in this .

You know , my business is going Right and I'm trying to find a new place for a studio and I just got this idea . That's the most the motion I wanna go because I wanna build wealth and I don't wanna pay somebody else , right , and you know , to this concept of talking about , I would go kinda have that idea . Go talk to find a good commercial agent .

Commercial agents like yeah , yeah , they seem to know that crap and then at the same time , when they start looking , I might go find my AE , right . And then they have a bring a meeting together with all of them Exactly . Okay , cool and then now your agents out looking and talking with some AE's .

So you kinda got your team Right , but you're gonna be paying your AE's a little bit , or a monthly or hourly payment , but not your agent .

Mark Zweig

Right . I mean you can find AE's that actually do site selection , okay . Okay , so they help . They'll go out and find all the sites that meet the criteria for what you wanna do . If you have good planners , okay . Are the planners part of the ?

Eric Howerton

AE's . Yeah , they're part of the AE's . Which ones do they belong to ? The architecture of the engineers .

Mark Zweig

They fit into both categories and landscape architects A lot of them are actually landscape architects . That are the planners . That are the planners . Those are the highly paid landscape architects . They don't do planting , they don't put shrubs around the building , they actually figure out what can be built somewhere . Really , yeah , those are the planners .

Where are those planning at ? Well , I had some of those as clients . They make a lot of money . Are they at the engineers ? They were for developers . Sometimes they're in engineering firms , sometimes they're out on their own , entirely . Okay . So , yeah , the good ones are entirely on their own . They don't wanna work under the domain of engineers .

How would you search the top of them ? Landscape planner , you would say landscape architect , slash planners . Again , you're probably gonna find a problem there , okay ?

Eric Howerton

And see this is . But this too , this whole conversation , is a problem . Yeah , that which I think stumbles growth right , because you've got some folks that are doing I'm doing a podcast studio .

Mark Zweig

Right , it's not what you know . It's not what I know . You gotta business , but what ?

Eric Howerton

I do know is in everything else on the planet . If I'm looking for something , I go to the Googles . I understand , oh , I'm hard to find .

Mark Zweig

Yeah .

Eric Howerton

And people are gonna be going to the AIS and the chat GPTs and saying and asking these questions you're rest nothing there .

Mark Zweig

It looks to me . Well , ignorance is a huge part of the problem . Are the AESide , and they don't do a good job educating people . No , no , about how everything works . But I mean , you have yet another option . You could find a development consultant . Okay , what are those people ? There's one in Fayetteville , for example .

Eric Howerton

That guy would help you with all this , I wanna show you what I got for landscape architects and planners Tree in scapes and limited Nope .

Mark Zweig

Not gonna be the right people .

Eric Howerton

Here we go in this PJ architects .

Mark Zweig

I don't know , zatar . There are firms like CEI , which is predominantly engineers , but they would do that , okay , you'd locally , yeah , okay , okay , um , even , um , like Harris and French AFA they would do . My son-in-law works over there as a development guy for site planning and he's a landscape architect .

Eric Howerton

So if a , if a small business person they'll walks in there and calls them , are they going to even entertain that Cause ? Most of these folks in our area we have an unenabled . You got the Walmart JV right , it's like you're a one-off .

Mark Zweig

Yeah , I think there's an end here , bro , there is no you're right there is . You got to find some smaller firms . But anyway , let's get past that part , which is a big part of this . It's going to come out right . That's the other frustration .

Okay , so once we get our site and we get it under contract and we know that we can build what we want to build there , okay , then the architects and engineers are going to design that fully Right , and they're going to prepare a set of plans and specifications .

If we're paying them a full fee for this job , which let's say , that's six to 8% of construction cost just to throw a number out of estimated construction cost , and let's say estimated construction cost for our building is 10 million , okay , 50,000 square feet , 200 bucks a foot , $10 million budget , 6% is going to be $600,000 , 8% to be 800 .

Okay , that's a lot of soft costs , admittedly , yes , but a good set of plans and specifications now allows us to put the job out for competitive bid , which means we can then get general contractors . Normally the AEs would do this for you . They put the job out to bid to GCs who make a hard dollar bid on it .

All right , you know they're all bidding on the same thing . Put the bid out to GCs . Yeah , they would put the set of plans and specs out . They'd advertise they're taking bids . So the GC general bid , they're taking bids .

Eric Howerton

So the GC general contractor , but that's a different type of GC than .

Mark Zweig

That's a general contractor who specializes in doing office buildings .

Eric Howerton

Because that general contractor knows all the subs is a general Okay . So that's the but . They're going off the spec , they're going after off the AE plans Correct .

Mark Zweig

The plans and specifications are designed by the AEs , so they're all bidding on the same thing . You know you're going to get the exact same product in theory from all of them . Okay , okay , yeah . Like it would say , like , use this doorknob and it's got the part number there . They can't just suddenly go get a different doorknob without your authorization .

All right , I mean , it's down to that level of detail . Okay , yeah , so they put it out for . So your good plans and specifications allow you to hire a contractor and know what you're going to get in the end and hopefully then , because you can put it out for competitive bids , you're going to save some money .

You're going to recoup some of that six or eight hundred thousand you spent .

Eric Howerton

Because that's going to drive down the overall cost per square foot for that GC . Yeah , but why ? How ? The AE's are not going to be incentivized by that dropping ?

Mark Zweig

The AE's have no incentive to do anything .

Construction Cost and Contract Considerations

Eric Howerton

If I was an architect or engineer , I'd be like this is going to be $250 a square foot .

Mark Zweig

Right .

Eric Howerton

And then I'm going to send it out to bid and they're going to be once collecting those bids . Right , right , on my behalf as an emote owner , right , I would argue all day long to go with a guy that came back at $230 a square foot versus the one at 150 , because this one at 150 is incompetent from my perspective .

Mark Zweig

Well , yeah , and you do that sometimes , a lot of times they'll throw out the low bid , automatically , the lowest bid , especially if there's a big gap . Yeah , because you don't trust that . Right , like the one guy comes in at the one company comes in at $8 million and the next one is $9,800,000 . You'd probably throw the $8 million out or figure out .

Certainly want to talk with them , yeah , make sure they understood what they were bidding on , but don't they just get a little hurt .

Eric Howerton

The fact that I mean , if you did go with a lower bid , like I mean .

Mark Zweig

Well , it depends why the AE is getting paid . I mean , one way the AE gets paid is on a percentage of construction cost , right . Other way is a fixed fee . They say we're going to charge you $800,000 for this job Period . The construction cost doesn't matter . Yeah , you see what I mean . Yeah , so that's , that's a fixed fee AE contract .

So that does happen like that .

Eric Howerton

Because I've just think about your typical behavior of anybody that's in business . I would much rather have . I mean , if the construction cost is higher , I gain from that Like it's better worth my time .

Mark Zweig

Well , there are some firms that work like that . Mm-hmm One of the firms I work with , we call it the Bump . At the end of the job , the actual construction cost was compared to the budget , the fee they've been billed the client based on the budget . Okay , mm-hmm , the cost , but the actual cost ?

Then they just gross it up by their percentage and send them a bill , all right . So yeah , there are some firms that work like that . All depends on the type of contract you have with the AE .

Eric Howerton

So all right , so we were at the general contract . They send back the bid , but they're not sitting back any detail out of my bids , Like that's where I they may .

Mark Zweig

No , they may . They may have , they're a wide item . They may do it that way , yeah , but they may not . They may just give you a hard dollar price $9.8 million to build this based on these plans and specs . So they're detailed . So what's the ?

control being scope-create A lot crazy , a lot crazy , okay , well then , if you're going to change things along the way as the owner , then the GC is going to say change order , all right , and they're going to gig you for that In their contract . If you make any deviation from the plans and specs , then they want to be able to charge you a change order .

Eric Howerton

What do you do about , let's say , they stuck . So I'm thinking of this driveway . I'm trying to freaking build this whole mystery of how much labor it's going to cost , because we don't know until we start digging if we're going to be hitting rocks and all this other kind of stuff , and so I can't get my hands around a true cost of this thing .

Well , no , you can't .

Mark Zweig

Nobody's going to hard dollar bit that I mean . Having a really good set of plans from the engineer would be a good start , yeah .

Eric Howerton

I have that .

Mark Zweig

That's going to be a good start , but I think what you're finding is developing anything on a hillside is very expensive . So if I was out building new houses , why do you think the subdivision developers love all these flat lots , those hillside lots I did behind Common Go ? Those were so expensive to build . I mean we couldn't put a .

If you were going to build a $350,000 house , you'd have $200,000 in the foundation because of all the site engineering and requirements of the city . The road controls yes , the drainage planned by a professional engineer . The foundation is designed by a structural engineer . Geo tech boardings in order to make sure the foundation engineer can decide it right .

Then all the work to make the foundation .

Eric Howerton

That was a brutal project for you , wasn't it ?

Mark Zweig

Yep , I lost money on every house I did

Financing a Building Construction

there . But anyway , let's go back to our example . We got bits on this building . Now let's say they came in at $10 million . We then build the damn building , all right . So how are we going to pay for that ? Well , the first thing is we're going to get a construction loan based on our preliminary plans and specs and our construction cost estimate .

Let's say that we gave those plans and specs to our bank . We haven't got a hard dollar bid on it yet . We give them to our bank and our bank has an appraiser say okay , what would this thing be worth ? Okay , based on your lease that you're going to give yourself , let's say you decide we're going to pay ourselves 30 bucks a foot .

This is really going to be great space , all right . So we're paying ourselves $90,000 or , excuse me , $900,000 a year in rent , okay . And we're going to rent the other 20,000 square feet for 30 bucks a foot , okay . So we're going to pick up another . Let's see 600,000 . So our total rent income is going to be $1.5 million for this , all right .

So now that goes to the appraiser , the commercial appraiser that your bank assigns to this deal . Okay , okay . And so what's going to happen is now we have total income of $1.5 million , right ? So let's say this is not a triple net lease .

Let's say , for the 30 bucks a foot , we're covering all the maintenance utilities and common area property insurance , snow plowing , whatever . All right , it's all rolled into the 30 bucks . Just to keep this simple , okay , so we're bringing in $1.5 million a year in rent .

Okay , the bank is going to say , okay , the appraiser , let's just say we're going to give these guys 85% of that because they're going to have as loan , no , just as income . Okay , we're going to allow this as income . Got it , got it . Got it 1.5 times 0.85 .

They got to pay property taxes , insurance , lawn care , painting , utilities on the common areas , lights in the parking lot and yada , yada , yada . Right , they come up with 1.275 million a year net . That's what you're going to net after your costs . All right . Then how do they come up with a value ?

Well , they say this will be a Class A office building in Northwest Arkansas , in a good town , rogers , arkansas . All right , now , it's not the same as saying Siloam Springs Okay , that's 20 miles away . It doesn't have the same economic situation we have here . All right , it's smaller .

It's going to be riskier to build the building over there that we'd find somebody who wants a 50,000 square foot building in Siloam than Rogers , where there's all these businesses flooding to the area . That impacts what's called the well . That impacts the cap rate , the capitalization rate .

So if it was in Rogers today , a Class A building it's a solid market , right Growing . Let's just say that you would have that the appraiser would allow a 6% cap rate . I'll explain this in a minute . Let's say , if you were doing it in Siloam , though , they would say , no , that's an 8% cap rate .

Okay , because I'm going to show you the difference in value . So 1.275 at a 6% cap rate , 1.275 million a year in income , after all expenses and allowing for some vacancy from time to time . Right , 85% of our million five . Okay , that divided by 0.06 . That gives us a number of 21,250,000 . Okay , okay .

Now if it was in Siloam Springs and I'm doing my 1.275,000 , and I don't know that this is what it is for Siloam , but I say , give a guess that divided by 0.08 , I get a number of 15,937,000 . You see how that impacted it . Yeah , $6 million in different value , okay , okay .

Now we know the land's going to cost more in Rogers , though that's a big chart of it . Right , yeah , so we're going to put this $10 million building and let's just say , for the sake of our example , it's going to cost us $6 million for the site . Okay , all right . So we're going to have $16 million in this deal .

Right , to build it , by the way , and everything Right , all right . Oh , and add the 800,000 for architects and engineers in there . We're going to have 1, . We're going to have 16,800,000 in it . Okay , okay , is that right ? Yeah , yeah , but 1.275,000 O divided by 0.06 , that gives us a 21,250 valuation . 21 million , 250,000 valuation . Take that minus 16,800 .

16 million , 16 million , I'm sorry , thank you , yeah , you're welcome . 16,800 . Now we get 4,450,000 left over . Okay , okay , so it's going to appraise at 4,450,000 more than it's going to cost us . Okay , this is how developers make money . Okay , all right . What can we borrow on that ? Well , they gave us an appraisal of what . What did I say ? 1.275 ?

What she's made ? 1,275,000,000 , 275,000 divided by 0.06 . They're giving us $21,250 valuation . The bank will lend us 80% of that . 21,000? , 21 million ? Okay , excuse me , 21 million , 250,000 . The bank will lend us 80% of that .

On a construction loan Okay , we use the construction loan to first buy the land , then to hire the architects and engineers , then build the building Okay , 21,250, . But they'll only give us 80% of that . Yeah , okay .

So that's $17 million is what they'll loan us for our estimated cost of 21,250 , for the appraisal excuse me , not cost appraised value of the building post construction .

Eric Howerton

Okay , so would you have to come out any money against that then ?

Mark Zweig

If I could build this for $16,800,000 , I would have $0 in it , other than the interest carry along the way on the construction loan , which would be an interest only loan . So for a period of maybe two years I'm paying first interest on the lot , then I'm paying interest on the construction as we draw on the line of credit . Okay .

Eric Howerton

So , as an investor , if I was trying to , if I was trying to build this , I'd get you myself , a couple other folks and we're going to . Basically our plan is to pay this interest and we're all committed to that .

Mark Zweig

If yeah , if we have to . Obviously we have to , though right , because they're going to start charging the interest on it . We're going to get 200 , if we did it for 16,000 , we got 200,000 left over . It's going to help us pay our interest along the way for part of it Not a lot .

Eric Howerton

So you'd have money in the bank to pay the interest .

Mark Zweig

We'd have some money . But yeah , ideally I mean most likely we're going to be coughing up the interest along the way . Yeah , okay , are you following this ?

Eric Howerton

example yeah , yeah , yeah .

Mark Zweig

Okay . So when it gets done , we move in , we lease up the other 20,000 square feet . We then convert our construction loan that was $17 million into permanent financing . Mm-hmm , the appraiser who did the original pre-construction appraisal , the subject to improvement appraisal yeah , we'll come out there and look at it .

Go to these guys , do what they said they would . Yeah , did they get the rents that they said they would ? Well , we know they did , because we're in control of our own lease . Right , we leased it from ourselves , right , even if it's a separate entity , right ?

Eric Howerton

Yeah .

Mark Zweig

Okay , so they go . Yeah , they did all that . Okay , fine . So now we turn the $17 million construction loan into an amortizing 25-year commercial mortgage .

Eric Howerton

Which is going to lower the well you're going to be paying the principal . Okay , go ahead .

Mark Zweig

Yeah , let's say that that's $17 million and let's say today , today's interest rates , maybe we can get that for seven and a half . You'd be a really strong credit to get that . But let's say you could get that for seven and a half million dollars , or 7.5% , rather interest .

Okay , now I'm going to see what I can get here , if I can find us a loan calculator , and I'll tell you what the payments would be A loan calculator we know we're bringing in 1.5 million a year in rent , less than 225 . So we're bringing in a net of a million 275 , right , mm-hmm ? So let's take a look at our loan here .

So we've got a loan for $17 million and let's say we got it on a 25-year term .

Eric Howerton

Okay , which would be high for commercial ?

Mark Zweig

though , wouldn't it ? No , you can get commercial for 25 years . Most of mine , I had 25 years , sometimes 20 , but mostly 25 . All right , and our interest rate is 7.5 . We're strong , the bank likes us , they're going to give us a deal , right ?

My point is so we're going to have a payment , though , okay , and hopefully that payment is not greater than our lease rate after all of our expenses . Now , at these high interest rates that we have today , it is a little harder than it was a few years ago , where you could get everything for 3.5% . Yeah , okay , Are you understanding how people do this ?

Yeah , yeah , this is how it's done . You know everybody's like well , I don't have the 20% , you don't need the 20% , you just need the credit .

Eric Howerton

Exactly , you need the credit , you need some collateral or the bank is using the land and the property and all that value .

Mark Zweig

Yeah , that's the collateral . That's the collateral .

Eric Howerton

But you can't just walk it Like you'd have to have some sort of esteem to the bank in order to do this , though right , I mean you Sure , right , I mean

Real Estate Investing and Tax Strategies

like you can't . Just , I guess you have to build slowly and have a relationship with the bank to kind of build yourself up , to have that credibility .

Mark Zweig

Yes , to get into that . Yes , I always had really good credit . So even if I didn't have any cash , I always said this is really good credit . Yeah , I could get . I could go borrow $20 million , okay or more on a piece of property yeah , on real estate yeah , because I .

But , as you said , I did build that up over time and the banks had faith in me because I'd done this a lot . You see , okay , now , I'm getting close now and you'll interest rates in 0.5 amortization term 25 and calculate Okay , so this comes out with payments of 125,628 . All right , a month per month . Per month .

Eric Howerton

That includes principal and interest .

Mark Zweig

Yeah , that includes principal and it . So basically , if we had it fully leased out and we weren't paying any maintenance expenses , I don't know we would make the . We would be bringing in the rent that would cover the principal and interest and we'd be paying the maintenance out of our pocket . So maybe we need to charge ourselves a little more rent .

Okay , maybe we make ourselves pay the TII or whatever whatever they call it . That includes a factor for the insurance , property taxes , maintenance and everything else .

Eric Howerton

Maybe that's another percentage on top of our rent , like move to the triple net scenario , right , so it's on top of this , right the cover it .

Mark Zweig

So if we did that , then we would be able to pay for the whole deal and kind of have a little cash flow on it .

Eric Howerton

So you're making some income .

Mark Zweig

Right , we wouldn't really be making money , though , we'd just be covering our note .

Eric Howerton

And the reason you wanna do that is that eventually you're well , here's how this benefits us .

Mark Zweig

Let's say that you and I were the primary owners of the business that's gonna use this space , okay , right . And you and I are the owners of the building corporation , right ? So we've got this $22,500,000 building that we can depreciate over , let's say , 27 and a half years or whatever the allotted schedule is . I don't remember , I'm not a CPA .

Let's just say , for the sake of example , it's 27 and a half years . That means that we are gonna shelter about $900,000 of our income annually . So you own half the building , I own half the building . You get a statement that says 450,000 . I get one that says 450,000 loss . Let's say we each made a million dollars in our business for that year .

450,000 of our income just goes away . Yeah , you don't pay taxes , pay zero tax on it . Meanwhile , this building is growing in value , depreciating . So it's depreciating for tax purposes , but it's appreciating . So let's say we're there for 25 years . Even if we sell our business , we rent it out to the new owners , or maybe the firm we had eventually moves out .

We rent the whole thing out to different people . Over time we escalate our rents . Over time our value goes up based on those higher rents 25 years later . Let's just say , for the sake of example now instead of a $22 million building , we've got a $66 million building and it's paid off .

Eric Howerton

Okay , now you're cash flowing plus , you have that .

Mark Zweig

Huge asset . Huge asset . That's how you get rich over time as a small business by owning the real estate . It's a tax strategy . It's also a wealth building strategy . Okay , yeah . The problem is , when you go to sell the building , you've got a huge gain , obviously Okay . Then you got a huge tax burden .

So that's why a lot of people let's say , at the end of 25 years we got this building , it's paid off you and I both say we don't want this thing anymore . We sell it for the 66 million or whatever we get out of it , and we then take our money and we roll it into other things that are real estate related to save our tax , that's your tax .

31 exchange . That's your 1031 exchange . We don't want to show that gain , but we think apartments are great now . So we're going to go buy 200 apartments in South Florida and have a property manager , or we're going to put our money into a read or some kind of a fund that allows us to claim a 1031 on it .

To a read , did you say read Real estate investment trust Got it . Then we just have a portion of a bunch of properties out there Okay , that somebody's managing as a portfolio .

Eric Howerton

Maybe that can invest in other real estate Like you , basically become a minority shareholder in a bunch of other real estate .

Mark Zweig

Exactly . There are ways , I believe and again , I'm not a CPA but to get your 1031 money by doing that , mm-hmm Okay .

Eric Howerton

Yeah , because I think that part of this too , I mean like we can start talking about getting into estate planning , right , I mean like we may not want , like I mean if we pass away and our family gets that through the trust or whatever , like they may want to be cashing out , yeah , but if you did cash out on that , you would get hit with a capital gains

tax of Significant , which is 25 , what 25% right ?

Mark Zweig

26 ? I don't know . It changes every year . There's some kind of a scale , but I don't know what it is right now 20 , 25% , somewhere in that domain . Yeah , I mean this building we just sold . We're gonna get hit with 440,000 tax bill . It's selling for 3.5 , but it's depreciated value is 1.8 . So you take a million seven .

I guess it must be over 20% , Mm-hmm . Okay .

Eric Howerton

But in the midst of all this , I think the point of the conversation is this sounds great , right , yeah , but you have to be the one that freaking manages this whole process Like you are the one that's Driving it . That's driving it . I mean , and you gotta be all up in the middle of that business .

Mark Zweig

Right , and the downside of it is so , yeah , but again , if you're doing a project of this scale , you should be able to get decent architects and engineers and good general contractor that knows what they're doing . It's not like adding on your house . Yeah , right , where you got these guys ? I got a pickup truck and I got a license . I'm a licensed remodeler .

Lets me do projects up to 20,000 , but I'm gonna build your house . It doesn't matter . Okay , that's not .

Eric Howerton

So , but I mean On the big commercial side . I mean I think there are . It seems like what you're telling us is that from an industry , broader industry perspective , yeah , the pros are hanging out on the commercial side .

Mark Zweig

Exactly .

Eric Howerton

On the residential side . So now we're talking about something different . But there's a lot of folks that wanna get into residential or I mean even personal type stuff , or they're wanting to get into residential investing Right . That seems like that . That is the Wild West . No one has a freaking spreadsheet . No one's really GC in that at all .

Mark Zweig

If I'm wanting to remodel my house or if I wanna buy If they are , the cost is so high that it's hard for you to make money on it . I mean , there are people who just hired GCs to do everything .

Yeah , but then that's gonna graduate your cost per square foot yeah , it's gonna kill your , you're probably gonna lose some money , you know , because it's gonna cost you more , because the GCs getting paid roughly 15 to 20% of the project cost On top of what they're paying On top of what they're paying . Right .

So , like some residential builders were cost plus the way we did it . Only way we did it was cost plus . We never gave a hard dollar bid , so we would give you the invoice from the sub and mark it up by 20% and that was our fee . So if it's a $500,000 job , we're getting paid $600,000 . We make $100,000 .

Yeah , Okay , but that's gradually , I mean for the older , the more we spend , the more we get .

Eric Howerton

And everybody's incentivized to spend more money .

Mark Zweig

They are , but that , unless they , all are yeah , so that would .

Eric Howerton

that would cause me to go . I'm not gonna like then I'm not gonna get the general contractor .

Mark Zweig

I'll be the general contractor . I'll be general contractor Biggo . Now we're back to your driveway .

Eric Howerton

But then you're . But I think that what I'm struggling You're half a million dollar driveway Love . What I'm struggling with , what I'm struggling with is , like I'm just so used to in business , somebody having a pro forma , some sort of spreadsheet that's automizing the cost and I can see what I'm paying for .

Mark Zweig

I always did an estimate for clients . If I was doing it on a cost plus , it would have a breakdown in it .

Eric Howerton

Okay , but it's an estimate , but you , you're not gonna . But you're not gonna engage in that estimate unless you got the job right . You're not gonna go spend your time as a GC . Well , I got paid for that we got .

Mark Zweig

We charged for design and cost estimating , Then we charged 20% on top of the construction .

Eric Howerton

We were designed so there are people that might be out there that you could pay just to have this like a pro forma Correct Done about the project .

Mark Zweig

Yes , there are yeah , we charged for that . What did you charge ? It just depended . It was a flat fee based on the complexity of the job . I hated doing cost estimates , therefore they're gonna pay Okay . We had in house architecture . We were really a design build firm .

Eric Howerton

Okay , but how sophisticated is that estimation , though ? I mean like cause , I'm just thinking like again , like here's where my guy have understated . Okay , that's where my , that's where my frustration lies . It's like I can't get . I can't seem to find any truth or accuracy in any of this .

Mark Zweig

Here's the reason why you can't because we don't know with certainty . When we call Jose to give us a bid on your driveway , we think we know what you want for your driveway . We don't have great plans on your residential job . Typically , we don't know what we're gonna encounter out there .

We don't even know what the price of concrete is today , cause it's changing all the time . Okay , we don't even know if Jose is gonna be able to get concrete . Isn't that a freaking software for this stuff , man ? I'm sure there are people that do it . I constantly get emails from people in India and stuff .

I wanna do my cost estimating , but I don't trust them . Okay , and I know it's gonna be garbage , yeah , so you just have to . A lot of it is just based on a really good experience . Gc slash home builder is gonna have a pretty good idea of what things cost , based on certain rules of thumb .

Eric Howerton

Yeah , which then therefore puts the knowledge back in this person's head and where you have to have , as an owner and investor , you have to have a level of trust you do With that individual person Right , and that's to not freaking . Take you to the bank or have an absolutely devastating project .

Mark Zweig

Here's the truth . Now you do have to have trust and like you know . So let's say , I was doing a job , I'm building a new house for you , I'm charging you 20% . Okay , yeah , they go . Geez , that's a lot of money , mark whatever , okay . But then you do some research and find out that A the people that have our stuff like it , it holds up .

B if there's a problem , we're fixing it . Mm-hmm . C . We're generally pretty good on our cost estimating . Okay , this is you'd find that out by talking with people right that it used us and indeed the turn time D .

Eric Howerton

we're gonna get it done . The turn time is what we say It'll be me and all this stuff . Yeah , because the Because every month is more money , right , I mean like that's for me like a lot of the stuff , like just Like it gets brutal man .

Mark Zweig

In the old days we used to say price , schedule , quality , pick any two , yeah . In other words , I can give you a good price and I could maybe hit your schedule , but the quality is gonna suck . Or I could give you quality and schedule , but your price is gonna be high . You see what I mean ? Yeah , man , but yes , you're absolutely right .

So you gotta have a relationship of trust . But here's the thing I used to tell clients and this is not bullshit , it's true . So let's say , I'm charging you 20% to do what I'm doing . You're actually not paying 20% . You know why ? Why ? Because I'm gonna get that plumber cheaper than you are . Because he works for me every day .

He's gonna give me a lower price than you . He knows I'm gonna have my site prepped , it's gonna be clean , I'm gonna take care of them . But you're not gonna pad that though . No , I'm not padding . And whatever the cost of the plumber , you're gonna pay 20% . I'm gonna give you the backup .

Okay , so I'm gonna get my painter cheaper than you are , because my painter doesn't know how to market . He doesn't want . He knows I pay his bills . He doesn't wanna work for other builders .

Eric Howerton

So he's gonna hook you up Right . It's everything that he does .

Mark Zweig

I'm just saying in theory , like my Rufor , I'm gonna get Rufing far cheaper than you can buy Rufing for , because the same guy's done 100 roofs for me and he knows I don't jerk him around . Okay , so let's say , of the 20% , maybe I'm saving you 10% . Now I'm only costing you 10% , yeah . The other thing is I get to buy stuff cheaper . Why is that ?

I've got an account at the lumber store . If I pay him in 10 days , I get 2% off . Yeah , okay , so I could save you another 2% there . You're not going to get that as a homeowner .

Eric Howerton

You see what I mean . Yeah , you go down the home depot when you're paying full retail right .

Mark Zweig

So I've got a commercial account at Wayfair . Even if you like , order lights or plumbing , whatever , I get it cheaper .

Eric Howerton

So how does our audience get in touch with you for their next project ? Do not call me .

Mark Zweig

I mean the business 20 years ago . It used to really be fun . We did one project at a time , I had my own carpenters .

Eric Howerton

Everything was great when I'm met you . You were rocking at Roller . Yeah , we were , but that was fun for you then it was fun , do ?

Mark Zweig

you had five , ten million bucks a year in revenue and doing really high quality .

Importance of Good People in Business

What really hurt us was when I came back to Swag Group yeah , and then my lead carpenter died a couple years later .

Eric Howerton

Yeah , jack , jack , that hurt everything , okay that's because you had somebody as a GC . You had a Carpenter , I had a superintendent jack superintendent , that was a really good carpenter dude . He was .

Mark Zweig

I mean , he's a cool dude , anything , jack , it'd be like he was such a positive guy like you'd say jack , can we do that ? Oh , yeah , we can do that . I mean the whole house is like Falling off its foundations Seven inches out of level . We have to jack the whole thing up , dig everything out , putting and put a foundation under it , lower it back down .

Sure , we can do that while the house is falling apart . You know , no problem . I mean , he just never broke a sweat , he was a positive . Yeah , can do get it done .

Eric Howerton

Yeah , you know , the central theme of what we're talking about today is what we talk about and value basically every episode . It's about good people . Man , oh man , I'm telling you all the businesses are period I had good people .

Mark Zweig

It's so true . I saw something I linked in today that was like , as a startup , what's the most important thing ? You know your lender , your investors , your customers , your people . I said people . Yeah , I was in the minority . With the good people , you can overcome anything you really can and that .

Eric Howerton

And that doesn't mean finding the the brightest , smartest person that's ever existed , actually that's I mean I know we can . We can have an episode about that .

Mark Zweig

Well , we need to talk about what kind of people we really want in our businesses . I can say I could answer that real quick .

Eric Howerton

Okay , attitude , good advice with good attitude , just like you're talking about jack positivity , can do , get her done , can do is everything .

Mark Zweig

It is , man , I , I'm very frustrated with somebody . I'm not going to mention you , because they'll listen and then say it's them , yeah , but they'll give you every reason why you can't do something . I can't , and I , I'm , I'm Absolutely at my limit . They stay for , even to the point where they start forgetting whose team they're on .

Totally Okay , it's like a mud in the p . The enemy is outside the company , that inside , that's right .

Eric Howerton

That's right . So and folks got to . You know there's . I have some examples too and I won't mention too much . But People can get too wrapped up into the black and white , the pressure of business and Shut their door .

I've seen people change like legitimately change and they get wrapped up and they lost their luster , yep of life and in in they discount that value To the other people in the organization . That's the problem is their cancer .

Mark Zweig

They're even attitude spreads to other people . It's like , well , maybe I can't do it , maybe management really is screwed up , maybe management doesn't know what they're doing , maybe Management's going the wrong way . Okay , and that skepticism and I'm smarter than yes is a big problem .

Eric Howerton

Dude , I tell you like it is , and it's not that hard to just Laughter .

Mark Zweig

Yeah having fun you are the best at that . Thanks , man . It's always fun with you , like I'm just we're also serious as hell .

Eric Howerton

Yeah , but I'm I have realized like To walk in a room every circumstance possible To have a little bit of laughter and smiling is what it's all freaking about . I am . It keeps you things 100% percent , man .

Mark Zweig

I'm so with you . That's why it was so much fun to work with you .

Eric Howerton

Yeah , man , because we only do you know freaking . I mean , it didn't matter what the hell was going on . The whole world's candy we owe so much to so many , right , but we still freaking laugh , right , it's just , it's it . It's almost like this whole episode , like I'm sitting here dealing with this other stuff .

Yeah , come here to big talk and I'll actually consider it therapeutic Because we can have a real conversation and I'm feeling like a freaking human again .

Mark Zweig

I wish we could carry this conversation on longer . We're gonna have to pick it up again , because I do want to talk about employees . Okay , and and I think I think it'll be good for some people to listen- yes if they want to get ahead and maybe be a firm owner or entrepreneur someday , mm-hmm , I think we can help them . I think so too .

You know , I think so too , but now we're out of time and I gotta go meet an electrician . Damn it on my job site , yeah , so anyway . Well , listen everybody um . We appreciate your tuning in . Yes please check us out at www . Big talk about smallbusinesscom .

Eric Howerton

There's a dot in there after the w . Oh yeah , and I'm not here to judge you .

Mark Zweig

Big talk about smallbusinesscom . Um , we still are looking for sponsors . We have an interest in In putting out some good information . Um to small businesses . Please help us with sponsors . We'll probably keep doing it though , and it's doing anyway .

Right , you can ride along with the cool factor though you could , if you you know , you could tell me how I should sponsor this episode .

Eric Howerton

They somebody like that should um , but anyway um .

Mark Zweig

So we really appreciate your tuning in and we will see you next week on another episode of big talk about smallbusiness .

Eric Howerton

Business . Thank y'all .

Narrator

Thanks for tuning into this episode of big talk about small business . If you have any questions or ideas for upcoming shows , be sure to head over to our website , wwwbigtalkaboutsmallbusinesscom and click on the ask the host button for the chance to have your questions Answered on the show .

Stay connected with us on linkedin at big talk about small business and be sure to head over to our website to read articles , browse episodes and ask questions about upcoming shows .

Transcript source: Provided by creator in RSS feed: download file
For the best experience, listen in Metacast app for iOS or Android
Open in Metacast