Magic Spoon: Reinventing Breakfast Coach

On average, every American eats 100 bowls of cereal a year. Most are filled with highly-sugared, highly-processed carbohydrates fronted by wonderful animations of characters that lure kids in to thinking they're breakfast pals. Cal used to be one of those kids, and he loved those sweet, crunchy cereals. Now, Cal wonders how much healthier America would be if it were eating cereals that taste great but contain virtually no sugar made by Magic Spoon. His conversation with company founder Gabi Lewis takes us all to new places. A healthy Birthday Cake cereal???