Telling Stories That Connect with Storytelling Expert Francisco Mahfuz - podcast episode cover

Telling Stories That Connect with Storytelling Expert Francisco Mahfuz

Mar 21, 202256 minSeason 5Ep. 8
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Episode description

Do you want to become more interesting than Netflix? Francisco is a storytelling expert and one of my favorite professional friends.

We met a couple years ago when he invited me to be one of the first guests on his podcast, of which I am also the first repeat guest. 

It only seemed right that after hours of talking about my work on his show, he should have a chance to talk about his work on mine. And let me tell you, this is one of the most practical episodes in seasons.

We discussed the difference between motivational speaking and being a content matter expert, what a story really is and why you should be telling them in business, and where to find stories to tell. Then we did a deep dive on story structure, the different types and when they work, or don’t. 

And of course, Francisco shares his story of a chance encounter with lasting impact.

Plus, he gives a very practical piece of advice to young professionals trying to make it in this increasingly chaotic and isolated world.

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