165: Strategy: Giving Away Free Stuff... - podcast episode cover

165: Strategy: Giving Away Free Stuff...

Dec 12, 202411 min
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Episode description

Episode Description

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Time-Stamped Show Notes
  • [00:00:30] Introduction to the new free coursework available on the website.
  • [00:01:30] Explanation of the strategic business reasons behind offering free courses.
  • [00:02:30] Insights into the specific courses offered and their potential impact on personal and business growth.
  • [00:03:30] Discussion on how tracking engagement from these courses influences future content and product development.
  • [00:04:30] The role of trust and authority in scaling a business through free value offerings.
  • [00:05:30] Closing thoughts on the importance of providing real value in content marketing for business scaling.
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