In this week's episode, Logan and Mary dive into how to craft a standout event resume and ace your interviews, whether you're new to the industry or a seasoned pro. They cover essential resume tips, including what to include and how to enhance your LinkedIn profile. Tune in for expert advice on making a lasting impression on potential employers! SHOW NOTES: Join the paid Better Events Community: https://bettereventspodcast.substack.com/ Buy Us a Coffee Link: https://www.buymeacoffee.com/betterev...
Jun 26, 2024•31 min•Season 4Ep. 161
In this episode, Logan and Mary dive into the best ways to spend your time as an event pro. They share how they allocate their time across events, networking, and business growth, and reveal personal wins from smart time investments and efficient tools. They'll also guide you on what to avoid and give tips for newcomers to maximize their efforts in the industry. Tune in for actionable advice on navigating the demands on your time when it comes to event planning and running your own business. SHO...
Jun 19, 2024•35 min•Season 4Ep. 160
In this week's episode, Mary and Logan unravel the secrets to mastering your schedule in the event industry. They define what time management really means for an event pro, share strategies for juggling multiple events, and discuss the importance of time tracking. Whether it's managing crunch time onsite or adjusting tactics between busy and slow seasons, they've got tips to keep you ahead of the clock. Tune in to discover how Mary and Logan have refined their time management techniques since st...
Jun 12, 2024•38 min•Season 4Ep. 159
This week, we sat down with Carla Cobos Hull to dive into the struggle event professionals have with burnout and setting boundaries. She dives into her journey, debunks the old burnout model, and shares her fresh perspective on work-life balance. Tune in for Carla’s pro tips on managing diverse client expectations and kicking off a sustainable career in the event industry! SHOW NOTES: Connect with Carla Cobos Hull: Website: www.unleash-international.com Instagram: @unleashwithcarla Facebook: @Ca...
Jun 05, 2024•32 min•Season 4Ep. 158
Join Mary and Logan on this week's episode of Better Events as they unpack the essentials of event strategy. They dive into how to prioritize tasks, the tools they swear by, and why a solid timeline can make or break your event. From lessons learned from the hard times—like when to shout about your event—to their top tips for smooth planning, this episode is a must-listen for every event pro looking to up their game! SHOW NOTES: Episode 2: Start with Why/Event Northstar: Spotify: https://open.sp...
May 29, 2024•29 min•Season 4Ep. 157
In this special listener Q&A episode, we tackle your questions about events, sent to us via email and social media. We cover everything from handling client rejections to perfecting your event resume and marketing yourself in the industry. Join us as we delve into these topics, offer practical advice, and share our personal experiences to help you navigate the challenges and opportunities in the event industry. SHOW NOTES: Buy Us a Coffee Link: https://www.buymeacoffee.com/bettereventspod TH...
May 22, 2024•34 min•Season 4Ep. 156
This week, we sat down with Erica Casner of One 15 Events about parenting and working in events. We talk about deciding to become a parent, how that impacted her career in events and what she wishes events did differently for parents. Whether you're a parent, thinking about it, or wanting to learn about how to work better with colleagues who are parents, this episode is for you. SHOW NOTES: Connect with Erica Casner: Website: www.one15events.com Instagram: @one15events Facebook: https://www.face...
May 15, 2024•47 min•Season 4Ep. 155
This week, Mary goes deep into programming and scripting tips and tricks for your next fundraising event. She shares her best practices on timing, acknowledging the team behind the scenes, live auctions, and more. SHOW NOTES: https://ethicalstorytelling.com/ Buy Us a Coffee Link: https://www.buymeacoffee.com/bettereventspod THANKS FOR THE LOVE! Love this podcast? Please share with your event friends, tag us, and leave a review! Leave us a rating on Spotify: https://open.spotify.com/show/04ivq77T...
May 08, 2024•26 min•Season 4Ep. 154
This week, we're talking all about growing your event business and the time-old question: do you need to hire to grow? Logan and Mary each run their own event businesses and have contrasting structures. Mary's building her team at EP Events and Logan has stayed on her own with Logan Strategy Group. Listen in as we discuss how we've grown our businesses, the pros and cons of each method, and things we wish we knew earlier. SHOW NOTES: Buy Us a Coffee Link: https://www.buymeacoffee.com/betterevent...
May 01, 2024•34 min•Season 4Ep. 153
This week, Logan dives into all things Zoom-related. Is Zoom dead? If not, how are we using it in the event industry these days? She also shares her top Zoom tips for hosting a well-done Zoom webinar or Zoom meeting. SHOW NOTES: Logan's Zoom 101 YouTube Playlist: https://www.youtube.com/watch?v=qQikdvCdsdU&list=PLJUlbNbWYyL1smaOVyO_RoA9QwafjXwAn Playing Background Music in Zoom: https://www.youtube.com/watch?v=WKtSh7UreLw&t=394s Zoom Meeting vs. Zoom Webinar: https://www.youtube.com/watc...
Apr 24, 2024•29 min•Season 4Ep. 152
This week on the podcast, we go behind the scenes of the latest Event Pros on the Go Retreat, co-hosted by Mary and friend of the podcast, Laura Yarbrough. They share tips on how they went about planning the 2024 retreat from picking the date and the location to setting the budget and retreat schedule. Whether you're planning a retreat for your own business or a client, there's something here for you to learn about the logistics that go into producing a retreat. SHOW NOTES: Email Mary & Laur...
Apr 17, 2024•37 min•Season 4Ep. 151
This week on the podcast we celebrate 150 episodes by looking back what top episodes resonate with YOU dear listeners! We reveal the top five episodes of all time based on listens from our Better Events community and talk about which episodes we wish made the list. If you're new to the podcast, this is a great place to start to go back and listen to some of the community's favorite episodes! SHOW NOTES: 5th Most Popular Episode: #10 - What Does an Event Planner or Producer Even Do? https://podca...
Apr 10, 2024•31 min•Season 4Ep. 150
This week, we're recapping this year's Oscars and reflecting on all the event/production elements. From viral moments to things that made us cringe, we're pulling back the curtain on what it takes to bring an awards show together. Learn more about what Logan & Mary couldn't stop thinking about when it comes to this year's Oscars. SHOW NOTES: Buy Us a Coffee Link: https://www.buymeacoffee.com/bettereventspod THANKS FOR THE LOVE! Love this podcast? Please share with your event friends, tag us,...
Apr 03, 2024•32 min•Season 4Ep. 149
This week, we're talking all about stage management at events. We cover what a stage manager is typically responsible for, share examples of events we've stage managed at, and what traits/skills make a great stage manager. We end with our favorite tools and tips for stage managers and how you can start stage managing at events. SHOW NOTES: Podcast Partner: Register for a coaching package at https://lauralloydevents.com/work-at-vip-events and reference the Better Events podcast for 15% off. Conne...
Mar 27, 2024•36 min•Season 4Ep. 148
This week, we sat down with Jackie Baker of Spark Events to dive into the world of event sourcing. From learning more about how she learned about sourcing destinations, venues, and more for events to how you can add sourcing to your event toolkit, we get into it. You'll learn some of her top tips for finding the right venue, negotiating contracts with the hotel, and how to get started in event sourcing. SHOW NOTES: Connect with Jackie Baker: Website: https://sparkwoodevents.com/ LinkedIn: https:...
Mar 20, 2024•32 min•Season 4Ep. 147
This week, Logan & Mary go deep into how they manage their onsite event staff. From knowing where to start and how many staff you need onsite, to creating onsite schedules and pre-event briefings, we've got you covered. We also talk through the process of leading the team onsite and post-event feedback. SHOW NOTES: Podcast Partner: Register for a coaching package at https://lauralloydevents.com/work-at-vip-events and reference the Better Events podcast for 15% off. Connect with Laura Yarbrou...
Mar 13, 2024•35 min•Season 4Ep. 146
This week, Mary interviews Logan about how we can all learn entertaining and engaging event ideas from live sports. They dive into what sports presentation is, what makes it so special, and how you can apply a few energetic ideas from sports to your next event. SHOW NOTES: How to Work at the Olympics (YouTube): https://youtu.be/w6u_dp81xt4 Working at Tokyo 2020 Podcast Episode: https://podcasts.apple.com/us/podcast/20-what-its-like-to-work-at-the-tokyo-2020-olympics/id1561944117?i=1000533978601 ...
Mar 06, 2024•35 min•Season 4Ep. 145
This week, we interviewed AJ Steinberg of Queen Bee Fundraising about designing events for younger generations. We went deep into this topic through the lens of non-profit/donor events but there are key takeaways you can apply to any event you're managing or hosting. Learn how to engage the younger generation at your next event and turn them into lifetime supporters. SHOW NOTES: Generations: Baby Boomers (Born 1946-1964) Generation X (Born 1965-1979) Generation Y (Born 1980-1994) Generation Z (B...
Feb 28, 2024•35 min•Season 4Ep. 144
This week, Logan and Mary share their favorite books of all time. From personal to professional, they share their top reads over the years and you might just find a new favorite to add to your reading list. SHOW NOTES: In no particular order, here are all the books/series that we mentioned: Mary's Reading List: 1. 2-second lean 2. Feeling Good 3. Harry Potter series 4. The Lunar Chronicles 5. Near Eat Alone 6. The Hiding Place 7. The First Time Manager 8. Never Split the Difference 9. Set Bounda...
Feb 21, 2024•26 min•Season 4Ep. 143
We're sharing the love this week on the Better Events podcast. On one of the most romantic days of the year, Logan & Mary reflect on when they've felt the love at events. Take this time to reflect on your favorite moments at events this past year and how you can inject more appreciation and gratitude into your events. Tune in for a dose of positivity and reflections on the extraordinary moments that make events truly special. SHOW NOTES: Rewatch the replays from the 2023 Better Events Confer...
Feb 14, 2024•21 min•Season 4Ep. 142
This week, we sit down with Lynn Edwards of Evo3 Events to explore the intricacies of Trade Shows in the event industry and how she thinks we need to shake things up. We define what trade shows are (and aren't), how they apply to various event niches, and share some keys to success. Lynn provides insights on improvements and offers actionable strategies for you to enhance your next trade show. SHOW NOTES: Connect with Lynn Edwards: Instagram: https://www.instagram.com/lynnconspicuous/ LinkedIn: ...
Feb 07, 2024•36 min•Season 4Ep. 141
This week, Logan & Mary check in on their progress on their 2023 goals and set new ones for 2024. They reflect on how they're feeling about the new year, the value of setting goals, and discuss some new ideas for the podcast moving forward. SHOW NOTES: Rewatch the replays from the 2023 Better Events Conference: https://bettereventspod.com/conference Bonus Tip: Harry Potter LoFi: https://open.spotify.com/playlist/7EEo7Ypc5Fy8yt0ljcmlkb?si=4bd651d345084b15 Listen back to last year's episode on...
Jan 31, 2024•33 min•Season 4Ep. 140
In this episode, Logan & Mary break down the crucial decision-making process of event professionals when it comes to selecting the right projects. They discuss aligning your clients and your goals, honing in on what events and roles bring you joy and the factors that contribute to a successful and fulfilling event. Tune in for practical tips and a thoughtful discussion on saying "yes" to the events that truly matter. SHOW NOTES: Register for the replays from the 2023 Better Events Conference...
Jan 24, 2024•32 min•Season 4Ep. 139
In this week's episode, we sit down with Michelle Gifford of XXX about how you can build your personal brand as an event professional on social media. We discuss why consistency is a game-changer, why you need to build your brand (and yes you have a personal brand whether you want to or not), and how you can grow your audience and clientele with social media. SHOW NOTES: Connect with Michelle Gifford: Instagram: https://www.instagram.com/iammichellegifford/ LinkedIn: https://www.linkedin.com/in/...
Jan 17, 2024•35 min•Season 4Ep. 138
The 2023 Better Events Conference is a wrap! Mary and Logan reflect on what their highlights were from this last year's first-ever Better Events Conference. They also share what surprised them and hear from attendees about what their favorite moments were. We couldn't do this conference without a few thank yous: Thank you to our generous partners: Corporate Curling, Laura Lloyd Events, Swapcard, Evo3 Marketing, and Snapbar Thank you to our board of directors: Vanessa Loney, Meg Strahle, Icie, Sc...
Jan 10, 2024•30 min•Season 4Ep. 137
We're back with Season 4 of the Better Events podcast! We're taking a look back at 2023 to reflect on lessons learned in business and events. Logan & Mary share what they learned over the past year, their key takeaways, and some tips for how you can avoid learning them the hard way yourself. SHOW NOTES: Rewatch the replays from the 2023 Better Events Conference: https://bettereventspod.com/conference Mary's Favorite Pen: https://amzn.to/47lEF9K Listen back to last year's episode on 2022 less...
Jan 03, 2024•33 min•Season 4Ep. 136
LAST CALL to join us tomorrow, Wednesday December 20th for our virtual conference, the Better Events Conference, hosted on Swapcard. Buy a ticket to join us at the conference: https://bettereventspod.com/conference Thank you to our conference partners: Swapcard Corporate Curling Laura Lloyd Events Logan Strategy Group EP Events Event Pros on the Go Learn more at https://bettereventspod.com/conference...
Dec 19, 2023•7 min
It's not too late to join us for our virtual conference, the Better Events Conference, hosted on Swapcard on Wednesday, December 20th. Buy a ticket to join us at the conference: https://bettereventspod.com/conference Thank you to our conference partners: Swapcard Corporate Curling Laura Lloyd Events Logan Strategy Group EP Events Event Pros on the Go Learn more at https://bettereventspod.com/conference...
Dec 15, 2023•2 min
That's a wrap for Season 3 of the Better Events podcast! This week's episode is our #135 overall and we're so grateful to have you all here. We recap some of our favorite episodes from the year, reflect on the season overall and our relationships with you, the listeners! We also recap some moments that gave us the warm fuzzies at events we worked and how we're feeling as we get ready for 2024. SHOW NOTES: Register for the Better Events Conference: https://bettereventspod.com/conference Buy Us a ...
Dec 13, 2023•42 min•Season 3Ep. 135
It's not too late to join us for our virtual conference, the Better Events Conference, hosted on Swapcard on Wednesday, December 20th. Buy a ticket to join us at the conference: https://bettereventspod.com/conference Thank you to our conference partners: Swapcard Corporate Curling Laura Lloyd Events Logan Strategy Group EP Events Event Pros on the Go Learn more at https://bettereventspod.com/conference...
Dec 08, 2023•6 min