Customer Success for Infoproducts with Alex Hillman

Can we apply customer success practices to books and courses? And how can infoproducts help SaaS customers succeed? Season 2’s first guest is Alex Hillman, founder of Stacking The Bricks and author of The Tiny MBA. We discuss the company’s conception and philosophy, how they handle customer service, what makes a great course, and so much more.

Visit our website for the detailed episode recap with key learnings.

• Stacking The Bricks — Alex’s company together with Amy Hoy
• Noko, EveryTimeZone — products by Amy Hoy, Alex’s partner
• 30x500 — Alex and Amy’s flagship product
• Indy Hall — Alex’s famous coworking space, now a remote work community
• Just F#*!ing Ship — a book by Amy and Alex
• Write Useful Books — a book & tool by Rob Fitzpatrick
• UI Breakfast Episode 206: Writing Useful Books with Rob Fitzpatrick
• Bear — a note-taking app
• The Essential Podcasting Guide — a book by Craig Hewitt of Castos
• Nathan Barry’s ConvertKit Academy
• Mastering ConvertKit — a course by Brennan Dunn available at Double Your Freelancing Rate
• Fundamental UI Design — a book Jane wrote for InVision (currently a free course)
• BadAss: Making Users Awesome — a book by Katy Sierra
• Follow Alex on Twitter
• The Tiny MBA — Alex’s book (use promo code BDTP20 at checkout for 20% off)

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