This week Head of Podcasts at DM, Cameron Muller, jumps on with Jules to unpack all the podcasting news of the week, including Harry and Megan's royal departure from Spotify, the big spenders on podcasting and the big benefits for brands who advertise on them. Mentioned this week: Top 15 Brands that spent on Podcasting Ads Trevor Noah Gets a Spotify Original New Sub categories and charts for Apple Headphones Make You More Persuasive Why Programmatic Ads Are Vital For Podcasting Why Spotify’s bet...
Jun 22, 2023•19 min•Season 4Ep. 23
Stocks has joined the annual winter migration of Australians to Europe, so it's Jules and producer Mandy this week. Plenty to talk about including why Jules has a 'Peppa Pig blackout' in his household, the benefits of pixels for podcast advertisers, why Chat GTP has been banned for iHeart employees and the latest awkward, podcast specific, Elon Musk moment. Mentioned this week: Peppa Pig to move to podcasting The WGA wants to keep film and TV studios from using podcasts as a way to develop new p...
Jun 15, 2023•25 min•Season 4Ep. 22
Jules is croaky and Stocks is antsy ahead of a holiday, but the pod nerds have much to cover this week. Including big sad news from Spotify, the new true crime craze and a great Aussie Podcast recommendation. Mentioned this week: Happy Birthday to Podcasting Spotify Layoffs Are Latest Sign of Struggles in Podcast Business Recommended This Week: Scamanda Believe in Magic Who the Hell is Hamish Liar Liar You Have Been Told a Lie For all things Behind the Podcast follow BTP on Instagram and get in ...
Jun 08, 2023•15 min•Season 4Ep. 21
Big news from the DM stables this week, with the Betoota Advocate launching a TV series on Paramount+. Jules and Stocks share goss from the podcast world, it all gets very meta for a moment, and Stocks channels his English roots (and accent!) for a chat about Fergie's new podcast. And, nope, not the cool one. See the trailer for the Betoota Advocate Presents here Mentioned: A New Era of Podcast Mergers is Just Beginning - From Bloomberg The future of podcasts is getting written in print Comedian...
Jun 01, 2023•21 min•Season 4Ep. 20
This week the nerdy, but totally good-looking , Jules and Stocks bounce into a huge week of podcast and tech news. From Spotify’s exciting new AI plans, to kids not watching podcasts on YouTube. Plus, they deep dive into companion podcasts (just in time for the last episode of Succession on HBO) and chat about how enriching they can be for the serious series watcher. Jules mentions ABBA for the second week running and Stocks kicks it all off with a heartfelt apology. Mentioned in this episode: S...
May 25, 2023•32 min•Season 4Ep. 19
As always, this week Jules (and a husky) Stocks cover a plethora of podcasting and tech news - there's 'penetration rates', 'alien probing' and even 'ABBA' gets a mention. If that's not enough to whet your appetite consider this question: 'What's the value of each earlobe?' Mentioned: The Podcast Bus Got broken into - Jules has a theory Peacock's Based on a True Story is about a pair of true crime podcasters a new series from executive producers Craig Rosenberg and Jason Bateman. The New York Ti...
May 19, 2023•21 min•Season 4Ep. 18
With man-flu behind them Jules and Stocks are back with a big episode of podcasting news. The themes of podcast advertising and platform financials continue to weave into this week's discussions, along with prize winning podcasts. Plus, the mystery of who was behind the Joe Rogan AI Experience podcast has been solved. Or has it? Mentioned: The IAB Podcast Upfront is a marketplace event designed for brands, agencies, and media buyers to preview the latest and greatest in podcasts today and chase ...
May 11, 2023•19 min•Season 4Ep. 17
Recent birthday celebrations have rendered Jules incapacitated - a sure sign his age is catching up with him. So, in this episode, Stocks is joined by regular guest and DM Head of Production - Xanon Murphy. Xanon is the tech guru at DM and has all the gumpf on the latest Røde releases, but the big news this week is there's a new podcasting Guinness World Record - Huzzah! Mentioned: Guinness World Record for the longest audio only live stream Life: The Battlefield The Writers Guild Strike in the ...
May 04, 2023•20 min•Season 4Ep. 16
Brace yourself, in this weeks episode not only is it Jules's 40th birthday, but Stocks gives the episode the celebrity AI treatment. Mentioned: SBS and LiSTNR partnership Sirius XM and Oprah Winfrey Network Sign Two Year Deal Spotify's Quarterly Results AI used to create the audio in this episode: Podium TopMediAI For all things Behind the Podcast follow BTP on Instagram and get in touch with us at [email protected] See omnystudio.com/listener for privacy information....
Apr 27, 2023•23 min•Season 4Ep. 15
Beep Beep! All aboard the Pod Bus - In this weeks episode Stocks and a '1.2x speed' Jules unpack some of the biggest stories in Audio, Tech, AI and Podcasting. Mentioned: Dominion's huge defamation win over FOX A.I. rattles the music world with a 'Fake Drake and The Weekend' song Podcasts are a trusted source of news and information Spotify opens Gimlet's podcasts to other platforms The LA based Podcast Bus Studio Sports video content for FanDuel TV For all things Behind the Podcast follow BTP o...
Apr 20, 2023•29 min•Season 4Ep. 14
On this week's show Jules and Stocks both have baby brain (albeit for different reasons) and discuss: the exclusive Apple release of a bunch of Baby Shark podcasts , Max (aka HBO Max) has greenlit the ‘SmartLess’ docuseries based on the hugely popular podcast ( watch the trailer here ), Joe Rogan de-throned from the number 1 spot by YouTube recappers , AI Can Clone Your Favourite Podcast Host’s Voice , the "dumb money" is gone from podcasting and will TikTok's sister app, Lemon8, become an optio...
Apr 13, 2023•28 min•Season 4Ep. 13
Behind The Podcast has a new family member this week as Jules and his wife welcome baby no. 2! But there's no time for baby talk there's too much to get through. In this week's show: Life after Spotify for the Obamas , the Libsyn platform is now available in Spanish , The Gracies Award is won by a talented eight year old , Samantha B gets a podcast , a small update on the podcast tab on YouTube, Easter listening for kids , DM Head of Podcasts Cameron Muller gives us the Spotify for Podcasters te...
Apr 06, 2023•25 min•Season 4Ep. 12
Jules and Stocks are reunited this week and have much to discuss. They chat about the hugely influential and popular Serial Podcast which has taken a new twist , NPR cancels podcasts and grapples with it's future, Slate teams up with YouTube , the huge podcast listenership (and opportunities) with Spanish speaking audiences , Spotify has barely touched it's 'Diversity Fund' , Amy Poehler's new pod , Julia Louis-Dreyfus's new pod, and they unpack the various ways to (safely) listen on your commut...
Mar 30, 2023•25 min•Season 4Ep. 11
Stocks is still overseas so Producer Mandy joins Jules to chat about YouTube podcasting , TikTok's demise in the US , Spotify's One Stop Podcasting Shop , t he new UX for Spotify's podcasting feed and Chat GPT coming for traditional radio jobs . Get in touch with us on IG here or [email protected] See omnystudio.com/listener for privacy information....
Mar 23, 2023•22 min•Season 4Ep. 10
This week Stocks and Xanon report live from Austin Texas where the SXSW festival is in full swing. They needed a David Copperfield-esque magic trick to get to everything, but did manage to catch live podcast recordings, a 'print your own vinyl' activation and much more. The big shock consensus is that TikTok's days in the U.S look over. Recommendations: Podnews Daily , The Tim Ferriss Show , Pivot Get in touch with us on IG here or [email protected] See omnystudio.com/listener for priva...
Mar 16, 2023•13 min•Season 4Ep. 9
This week Stocks and Head of Production at DM, Xanon Murphy, report live from the Podcast Movement Evolutions conference in Las Vegas. They report on the big winners at The Ambies (America's version of the Podcast Logies) and the incredible AI tech that will make life easier for pod and vod casters. Oh and they managed to catch a magical experience from David Copperfield too! Recommendation: The Ambies Podcast of the Year 2023 - Chameleon: Wild Boys Get in touch with us on IG here behindthepodca...
Mar 09, 2023•19 min•Season 4Ep. 8
Jules is about to add a baby to the brood and Stocks is about to head off overseas so it's an emotional chat for the lads today. Nevertheless, they hold it together to discuss how three new podcast publishers are joining the Australian Podcast Ranker , the big predictions for podcast advertising , your new Spotify AI DJ , YouTube launches a multi-language audio feature , Hosts of Bankless Podcast Raising $35M Crypto Venture Fund , and it's Podcast Summit Season . Next week Stocks will report fro...
Mar 02, 2023•23 min•Season 4Ep. 7
This week Jules and Stocks reveal which podcast has a whopping 3 billion downloads, the latest features coming to TikTokify Spotify , the Freakonomics Radio Network teams up with YouTube to add new podcasts as well as hundreds of episodes from the network’s archives, the Best female-hosted and female-run podcasts , Max Cutler steps down at Spotify and will YouTube replace Google Podcasts? Stuff You Should Know Podcast Australian True Crime Podcast Wild with Sarah Wilson Podcast Get in touch with...
Feb 23, 2023•26 min•Season 4Ep. 6
This week the pod-nerds, Jules and Stocks unpack: the pressure on Spotify to become a lean machine , a creative take on podcast discovery with Trailer Park: The Podcast Trailer Podcast , Rephonic breaking down the similarities of high-ranking podcasts on each directory, Ice T Has a Podcast Now and Vodcasts are here stay . Watch and Listen to: We've Done the MAFS and Chat 10 Looks 3 Get in touch with us on IG here [email protected] See omnystudio.com/listener for privacy information....
Feb 18, 2023•20 min•Season 3Ep. 5
In this weeks episode Jules and Stocks chat about Louis Theroux's new exclusive pod deal with Spotify , Patreon Launching a Podcast , Freakonomics Radio Network partnering with YouTube , the unionising of Crooked Media , Jules shares his listening techniques when finding pods and they both have a big old man-gush over Tom Brady who has a new pod coming. Get in touch with us on IG here [email protected] See omnystudio.com/listener for privacy information....
Feb 09, 2023•21 min•Season 4Ep. 4
This week Jules and Stocks explore the new (almost a) trend of political figures staring media companies , the shambolic world of podcast awards , the podcast paid-per-minute experiments , Pushkin's recent staff cuts , a successful and unique podcast merch idea and the exciting social media functionality soon to come to Spotify and it's podcast potential. Get in touch with us on IG here [email protected] See omnystudio.com/listener for privacy information....
Feb 02, 2023•27 min•Season 4Ep. 3
This week Jules and Stocks deep dive into how consolidated feeds work , they talk about TikTok podcasting , the great bone rush inspired by Joe Rogan and kids who are serious about podcasting . Plus the breaking news from earlier in the week about the huge staff cuts at Spotify . Get in touch with us on IG here [email protected] See omnystudio.com/listener for privacy information....
Jan 26, 2023•22 min•Season 3Ep. 2
Happy New Year pod-lovers! The self-confessed 'pod nerds', Jules and Stocks, are back with all the news, predictions and data from the world of tech and podcasting. In this episode: the slow demise of Google Podcasts , AI voiced podcasts have begun , Donald Trump Jr has a podcast deal for Rumble , European regulators vs. Apple (again) , almost half of podcast listeners want video too and will it really be a rough year for podcasting as some are predicting? Check out: Nick Cave's Chat GPT AI gene...
Jan 19, 2023•25 min•Season 4Ep. 1
Nerd Alert! Jules and Stocks give you their top listens from 2022 and Super Producer Mandy makes a surprise appearance in the pod cave. Jules recommends: Plain English , We Didn't Start The Fire , Song Exploder , Instant Genius & Betwixt the Sheets Stocks recommends: Things Fell Apart , The Mismatch , Diary of a CEO , Dithering & 60 Songs that explain the 90's Mandy recommends: Chat 10 Looks 3 , Death of an Artist , Effin' Hormones , Decoder Ring , Not Past It Send us your top listens fr...
Dec 15, 2022•39 min•Season 3Ep. 13
This week Jules and Stocks chat about Apple's end of year list , Podcast advertising year on year growth , IMDb for podcasters , iHeart, NBA Partner For New Show, US top podcast networks, by reach Q3 2022 and just how many podcasts are there ? Find us on IG here [email protected] See omnystudio.com/listener for privacy information....
Dec 08, 2022•17 min•Season 3Ep. 12
This week Jules and Stocks discuss NPR's hiring freeze , Hamish and Andy's new multi-year contract with Listnr , the New Zealand Podcast Awards the Apple Podcast Awards that no-one knew existed and which podcast genres make the most on Patreon . Listen to: Wellness F*cking Wednesday - nominated for NZ Podcast Award Find us on IG here [email protected] See omnystudio.com/listener for privacy information....
Dec 01, 2022•22 min•Season 3Ep. 11
This week Jules and Stocks chat winners and highlights from the Australian Podcast Awards , including The Last Outlaws , Baby brain , The Greatest Menace and DM 's big win. Check out Anchor's Audio Enhancements , It's a Sign! and Google Trends about podcasts. Find us on IG here [email protected] See omnystudio.com/listener for privacy information....
Nov 24, 2022•18 min•Season 3Ep. 10
This week the guys talk about the big news from Acast, who have launched new tech on keyword targeting for podcasts. Apple are tagging podcasts by topic too all to assist in discoverability and ad targeting. Patreon adds the long awaited video feature and My Dad Wrote a Porno says farewell. Check out: NurseDot Podcast, Astrology Coach and Jordan Klepper Fingers the Conspiracy Find us on IG here [email protected] See omnystudio.com/listener for privacy information....
Nov 17, 2022•27 min•Season 3Ep. 9
This week the lads chat about the new data from Magellan AI on Australia's growing podcast ad spending , Jules has a crack at singing the top Australian audio logos off the back of the Audio Logo Index 2022 report (you've been warned), Acast is reporting revenue up but is still not profitable, and the interesting shift from traditional late night comedy shows to podcasting . Check out: Unapologetically Asian , Case 63 , Conan O'Brien Needs a Friend Find us on IG here [email protected] S...
Nov 10, 2022•19 min•Season 3Ep. 8
Emergency episode to share that Acast and Amazon Music have entered an agreement to bring ad-free podcast listening to fans and the nominees for the 2022 Australian Podcast Awards are out! Find us on IG here [email protected] See omnystudio.com/listener for privacy information....
Nov 04, 2022•7 min•Season 3Ep. 7
