Send us a text Whoosh is a modern, cloud-based software platform designed to revolutionize operations and activity management for private clubs, golf courses, and entertainment venues. Launched in 2022, Whoosh addresses the long-standing challenges faced by the industry, which has traditionally relied on outdated, on-premise systems that are cumbersome and inefficient. By offering a tablet-centric, intuitive interface, Whoosh untethers staff from fixed workstations, enabling them to engage direc...
Jun 16, 2025•39 min•Season 5Ep. 144
Send us a text Pins & Aces is a dynamic and innovative golf accessories and apparel brand founded in 2017 by Nicklaus Mertz and Jonathan Major. The company emerged from a shared passion for golf and a desire to revolutionize the game with stylish, functional, and high-quality products. Headquartered in Arvada, Colorado, Pins & Aces has grown rapidly from a small online venture into an international brand known for its bold designs and unique approach to golf gear. The company initially g...
Jun 09, 2025•38 min•Season 5Ep. 142
Send us a text Sqairz Golf Shoes, founded in 2019 by Bob Winskowicz, are a groundbreaking innovation in golf footwear designed to enhance performance through balance, stability, and swing speed. The idea for Sqairz originated on a New England driving range, where Winskowicz noticed improved stability while wearing square-toed dress shoes. This realization led to years of research into biomechanics, ground force reaction, and foot movement, culminating in the creation of Sqairz golf shoes. The de...
Jun 02, 2025•42 min
Send us a text MNML Golf, founded in 2020 by Sam Goulden, emerged as a revolutionary brand in the golf industry with a focus on innovation, sustainability, and minimalism. The company’s mission is to create high-quality, functional golf products while prioritizing environmental responsibility. Goulden, a former college golfer and golf instructor with over 20 years of experience, conceptualized MNML Golf after being inspired by a sticker in an Indonesian bathroom. This moment sparked the idea for...
May 26, 2025•1 hr 22 min•Season 5Ep. 141
Send us a text ECCO Golf Shoes are a product of ECCO, a Danish footwear company founded in 1963 by Karl Toosbuy. Known for its innovative approach to shoemaking, ECCO emphasizes full control over the production process, from leather tanning to shoe manufacturing, ensuring high standards of quality, comfort, and durability. This vertically integrated model allows ECCO to produce premium footwear that is sold in over 100 countries worldwide. The brand's journey into golf began in 1996 when Toosbuy...
May 19, 2025•43 min•Season 5Ep. 140
Send us a text Live Forever Golf (LFG) is a golf lifestyle apparel brand founded in 2020 by four friends—Scott Toole, Matt Every, Scott Riley, and Lewis Price—in northeast Florida. The brand originated from a viral moment during the 2019 AT&T Byron Nelson Tournament when PGA Tour golfer Matt Every dramatically threw his wedge after a frustrating shot. This moment inspired the creation of LFG’s iconic logo, a silhouette of the club toss, symbolizing the raw emotions and passion inherent in go...
May 12, 2025•42 min•Season 5Ep. 138
Send us a text Floyd Arnold founded Full Swing Golf in 1986, and it's now grown into the biggest U.S. producer of multi-sport simulators, changing the way people play indoor golf with its cutting-edge tech. The company, now called Full Swing Simulators, runs its operations from Carlsbad, California, and leads the industry in sports technology innovation. Full Swing's tech has come a long way, moving from dual-tracking to tri-tracking, giving players the most realistic ball flight simulation you ...
May 05, 2025•39 min•Season 1Ep. 138
Send us a text MGI Golf is the premier global authority in electric golf caddies, integrating cutting-edge technology with ergonomic design. Since its inception in 1993, the Australian owned and operated company has a formidable reputation built on experience, innovation, and quality of design. MGI Golf revolutionized the electric caddy industry through patented Gyroscope Straight Tracker technology, automatic downhill speed control, and durable lithium-ion batteries. MGI Golf successfully expan...
Apr 28, 2025•40 min•Season 4Ep. 137
Send us a text Swag Golf is a dynamic company that has been transforming the golf industry since its inception in 2018. Founded by Nick Venson, along with three friends, in Northbrook, Illinois, the company initially focused on creating unique putters and headcovers. Their bold approach to golf accessories quickly gained attention, leading to rapid growth and expansion into various product lines. Swag Golf's success can be attributed to its innovative designs, combining high-quality craftsmanshi...
Apr 21, 2025•43 min•Season 5Ep. 136
Send us a text Fiori Golf is a modern sportswear brand that combines Italian heritage with the laid-back energy of Southern California's surf culture. Founded by Anthony Wagner, the brand aims to redefine golf style by offering timeless, quality garments that inspire golfers to express their personal style both on and off the course. The name "Fiori" translates to "flowers" in Italian, symbolizing growth and the idea of individuals blossoming through their passion for golf. Established in 2021, ...
Apr 14, 2025•40 min•Season 5Ep. 135
Send us a text Bob Parsons pulls back the curtain on his extraordinary journey from a troubled childhood to founding billion-dollar companies like GoDaddy and PXG. With refreshing candor, he reveals how writing his book fulfilled two missions: documenting his unique path for future generations and honoring the persistent requests from his Vietnam War brothers who remain close decades later. The conversation delivers priceless insights into Parsons' entrepreneurial mindset. "I always did stuff I ...
Apr 07, 2025•19 min•Season 5Ep. 134
Send us a text Hally Leadbetter is a multifaceted figure in the golf industry, known for her innovative approach to content creation and her passion for both golf and entertainment. Born in Orlando, Florida, she is the daughter of renowned golf instructor David Leadbetter. Hally's golf career flourished as she earned a scholarship to the University of Arkansas, where she began her collegiate golf journey. She later transferred to Rollins College, where she played a pivotal role in her team's vic...
Mar 31, 2025•45 min•Season 5Ep. 133
Send us a text The Byrd Golf Belt blends style and utility in a way that's changing how golfers think about their accessories. You can grab the regular model fo about $49 or the braided version for $59, turning what's usually just a basic belt into a handy golf tool. What makes this belt special? It's got clever built-in holders for all your golfing must-haves: tees, a divot tool, your golf glove, and a ball marker. You'll keep your pockets free while having everything you need right at your fin...
Mar 24, 2025•44 min•Season 5Ep. 132
Send us a text PUTTR is an AI-powered putting mat that's changing how we practice golf and making it more fun. While putting makes up 42% of your golf shots, most people find practice boring and lonely - that's exactly where PUTTR comes in, turning your practice into a game and connecting you with players worldwide. This mat's loaded with features to make practice better. You'll find 27 different tee spots from 3 to 11 feet, so you can switch up your routine. The AI technology tracks your perfor...
Mar 17, 2025•59 min•Season 5Ep. 131
Send us a text In this week's episode I interview my good friend Jake Gordon, the Co-Founder & CEO of Noteefy, the fast-growing technology company helping golf operators fill tee time cancelations more easily. Noteefy (pronounced ‘notify’) has the first automated tee time assistant / waitlist for golfers and golf courses to improve the golfer booking experience, while accelerating course revenue and efficiency. The Noteefy booking assistant (technology is patent pending) enables golfers to i...
Jun 25, 2024•38 min•Season 4Ep. 3
Send us a text Nick Bradley’s journey to success began with a bang in 1994, when at 23 years old, he became the youngest director at the world renowned David Leadbetter Academy. His swift ascent through the academy’s ranks earned him a position as one of Leadbetter’s most trusted instructors, guiding golfers of diverse ages, handicaps, and swing patterns. Taking a bold leap in 2005, Bradley crossed the Atlantic from his native England to the United States, where he would ultimately establish him...
Jun 18, 2024•47 min•Season 4Ep. 2
Send us a text Chris Voshall, Mizuno product engineer and marketing manager Support the show
Jun 11, 2024•34 min•Season 4Ep. 1
Send us a text In this week's episode, I interview my good friend Brian Mogg, the coaching legend who coached YE Yang to victory against Tiger Woods in the 2009 PGA Championship, and one of Golf Digest’s top 100 for ten years in a row. Brian has taught an incredible 50,000+ lessons, and the results speak for themselves. His students have won ninety tour events. He was named one of Golf Digest’s Top 100 Teachers in America. He’s made Golf Magazine’s Top 100 Teachers list for the past seventeen ye...
Jun 04, 2024•1 hr 11 min•Season 3Ep. 127
Send us a text In this episode, Paul talks with his good friend Clay Hood, the CEO and co-founder of Precision Pro Golf where they discuss how the company was formed, the difficulties of being a business owner, and all the cool new tech they have come out with within the past few years. Support the show
May 15, 2024•59 min•Season 3Ep. 126
Send us a text In this week's episode, I interview my good friend Eric Cogorno, renowned golf instructor with over 20,000 lessons under his belt and online instructor to over 200,000 players. With over 100k followers on Instagram and almost 300k on YouTube, Eric is the go-to source for golf instruction. His YouTube videos alone have amassed almost 75 million views. Eric has been featured in Forbes, and pioneered the behind-the-reverse Slice Sequence, the Closed Coil System, Lethal Lag, and many ...
Apr 19, 2024•1 hr 9 min•Season 3Ep. 125
Send us a text Nick Jahnke, the Vice President of U.S. Sales at PXG joins Paul on the Behind the Golf Brand Podcast. Parsons Xtreme Golf (PXG) was founded in September of 2013 by well-known businessman, philanthropist and golf nut Bob Parsons. PXG was born out of Parsons’ desire to make the world’s best golf equipment. A shared passion for the greatest game ever played and equitable obsession with club technology led Parsons to partner with two highly respected golf club designers to develop the...
Apr 09, 2024•54 min•Season 4Ep. 124
Send us a text In this week's episode, I interview my good friend Joshua Jacobs, the Founder and CEO of College Golf Experience. Joshua played collegiate golf and club tennis at Emory University and founded TGA Premier Junior Golf in 2003. In 2007, TGA franchised its junior golf concept and was the first junior golf program to add STEM components. In 2010, Joshua was named by Golf Magazine and Sports Illustrated as one of the Top 40 most influential people in golf under 40, and he created the TG...
Mar 13, 2024•49 min•Season 4Ep. 123
Send us a text Justin Moore is a Sponsorship Coach & the founder of Creator Wizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table. Along with his wife April, he has been a full-time creator for over 7 years and has personally made over $3M working with brands. He has also run an influencer marketing agency for over 5 years that has helped other creators earn an additional $2M. Justin brings a very ...
Feb 19, 2024•58 min•Season 4Ep. 122
Send us a text Jake Thurm has been named one of the “Best Young Teachers in America” by Golf Digest for three consecutive years. His students will tell you why. Jake’s instruction offers a unique combination of physical and mental guidance, customized for each student and informed by technology and analytics. He never gives the same lesson twice. A fundamental tenet of Jake’s instruction is that no two players swing precisely alike. Because of this, he works to understand the unique biomechanics...
Jan 22, 2024•1 hr 19 min•Season 4Ep. 121
Send us a text In this week's episode, I interview my good friend Brixton Albert, the Founder and CEO of Performance Golf. Performance Golf is the leading online golf instruction company that provides golfers of all levels with the tools and resources they need to take their game to the next level. They aim to help 1 million amateur golfers play the best golf of their lives and enjoy every minute. Their library of video training courses features instruction from some of the world’s most prestigi...
Dec 18, 2023•34 min•Season 3Ep. 120
Send us a text In this week's episode, I interview my good friend Rick Versace Jr., the founder of Proud 90. Proud 90 is just a group of guys that love hitting the links. Breaking 90 is considered a win for the day when they go out. Their approach to golf is similar to our approach to life - always have a good time, and don’t take things too seriously. It’s not just about hitting the lowest score out there. It’s about letting off steam after a hard week at work. It’s about kicking back and havin...
Dec 15, 2023•45 min•Season 3Ep. 119
Send us a text In this week's episode, I interviewed my good friend Rene Delgado, the Founder and CEO of Indoor Golf Shop Like you, the Indoor Golf Shop loves golf, it’s a wonderful game that can bring us together for good times and fierce competition. Like you, the team at the Indoor Golf Shop has played golf for most of our lives – it’s timeless and has given us many great memories shared with friends and family. In 2017, they saw an opportunity to offer golf simulator packages and indoor golf...
Dec 04, 2023•52 min•Season 3Ep. 118
Send us a text In this week's episode, I interviewed my good friend Patrick Keegan, the Founder of Field Day Sporting Co. Field Day, which was created to positively impact the community and share what they can with the people around them. All of their products are crafted with great attention to detail, taking inspiration from sporting greats, American icons, and apparel they've broken into and lived with for years. In 2024 they will be exhibiting at the PGA Show in January, and available for wh...
Nov 27, 2023•1 hr 13 min•Season 3Ep. 117
Send us a text In this week's episode I interview my good friend and fellow YouTuber Matt Fryer who shares his story of how he went from 0 - 215,000 subscribers, and over 32 million views in just a few short years. Matt has been involved in golf for over 20 years, and he has seen all aspects of the market, from playing professionally for 4 years to running a professional shop at a leading resort in the north of England. His passion has always been the game of golf, how it has been played, and ho...
Nov 03, 2023•1 hr 12 min•Season 3Ep. 116
Send us a text In this weeks episode I interview my good friend Jimmy McDonald, Director of Sales for GolfZon. GolfZon is the #1 golf simulator company in the world, with locations in some 63 countries, with over 12,300 commercial sites. Just in 2022 alone, over 87 million rounds of golf were played on their simulators. And what is really cool is that Golfzon also hosts two professional virtual golf tournaments each year (GTOUR and WGTOUR) with a total prize purse of more than $3.5 million. With...
Nov 03, 2023•1 hr 9 min•Season 3Ep. 115
