10 - Quality as a Marketing Tool - podcast episode cover

10 - Quality as a Marketing Tool

Feb 01, 201436 min
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

Quality is more than just cost containment.  Dennis Zink interviews Bob Theis, a SCORE mentor and quality expert, whose experience with quality standards at major corporations showed the correlation between quality, customer satisfaction and company success.

For the best experience, listen in Metacast app for iOS or Android