You Need an Elevator Pitch for Your Business Do you know how to communicate what your business does in 60 seconds or less? Would someone want to learn more or would they just smile and say, “That’s Nice”. You need an elevator pitch that leaves them knowing what pain point you solve and wanting to learn more! ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how ...
Jul 13, 2020•7 min•Ep. 379
How Your Inventory Might Be Costing You Profits! Did you know your inventory might be costing your profits in your business? Having too little can stifle sales and having too much can tie up profits. Learning how to find the sweet spot is key. Knowing how much money you have tied up in inventory and controlling your turns can put hundreds if not thousands of dollars to your bottom line. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to ...
Jul 09, 2020•23 min•Ep. 378
How Can I Be so Broke When I'm So Busy? Is Your Business Exploding in Sales Yet Profits Seem Low for How Busy You Are? Are you working 60, 70, 80 hours a week and still broke? Finding out that you have tons of sales yet little profit? What causes this to happen? Today we take a look at some of the reasons small business owners are taking in lots of sales yet ending with little profit. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to jo...
Jul 06, 2020•28 min•Ep. 377
What Would You Do with a $1,000 in Your Business? If someone walked up to you and gave you a $1,000 but it had to be used in your business, what would you spend it on? Many folks jump at the chance to do more marketing. But is that the best use of the money? If you did use the money on advertising, would you even have a plan? Is that plan already in the works? You might be surprised at what will happen if you have a plan ready to go! Do You Have a Plan to Put in Place if Money Showed Up? ~~~~ Th...
Jul 02, 2020•12 min•Ep. 376
Why You Need to Always Study Your Competition What Can You Learn from Even the Bad Competitors? I want you to check your ego at the door and start diving into what your competition is doing well. Start looking for opportunities to take your business to the next level so you can stand out. They might be doing something better than you. They might have something you can go the extra mile on and really distance yourself from them. How can you position your business better by knowing why folks use t...
Jun 29, 2020•19 min•Ep. 375
What Does a Kid’s Book & Your P&L Have in Common? Ever look at a Profit & Loss Statement and just see a bunch of numbers and gobbledygook? Isn’t that similar to what a kid sees the first time they look at a book? But that kid soon learns how to turn that gobbledygook into something that can tell an amazing story. So let’s help your gobbledygook become an amazing story too! ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to jo...
Jun 25, 2020•13 min•Ep. 374
Do What Is Right by Your Community I always tell folks to keep your politics out of your business. But in this day and age that simply isn’t enough. You see, your business can have a huge impact on your community. You can set a high bar for how you treat those in your community and those that you employ. You have no idea the journey they have walked but you can make sure their interaction with you is one of the best they have ever had. ~~~~ The Local Small Business Coach Podcast is for Local Sma...
Jun 22, 2020•20 min•Ep. 373
How Much Money Do You Want to Make in Your Business? How Much Money Do You Want to Make in Your Business? When you read the title you probably thought sales first not profits. You want to think about profits then figure out sales! Figure Out the Sales Needed to Hit Your Profit Goal. Let’s figure out how easy it is to do. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we...
Jun 18, 2020•21 min
Why You Need FAQs on Your Website & Google Page What if you could have back “time”? Our most precious commodity. Time = Money! Not only do FAQs give you back time, but they also lead to more profits! FAQs take away your customer's concerns and help them choose you, leading to more sales. Let’s talk about why you are leaving money on the table. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in perso...
Jun 15, 2020•12 min•Ep. 371
Stop Throwing Money Away - The Sunk Cost Fallacy Are You Throwing Good Money After Bad Money? I know I sure have in the past. I’ll share a few examples from my past and how you might be caught up in the sunk cost fallacy that is out there. Sometimes you just have to stop and get off the merry-go-round. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to inc...
Jun 11, 2020•21 min•Ep. 370
This Doesn’t Make You a Bad Business Owner When you are crazy busy you just don’t have the time to work “on” the business like you know you should. You feel guilty and start to beat yourself up over it. Well, stop! It doesn’t make you a bad business owner. Try these few tips to keep working on your business, even during the crazy times! ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income....
Jun 08, 2020•20 min•Ep. 369
Stop Making Excuses for Not Knowing This! Why are you making excuses for not knowing what your sales are? How do you not know what you did last week? Last month? Even what you will do the month you are in? There is no reason not to know and, in this episode, I’ll show you how simple it really is! No more excuses not to know how you are doing in sales! ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in p...
Jun 04, 2020•15 min•Ep. 368
What Are You Waiting For? If you are one of those business owners sitting around waiting for customers and clients to come to you, well you need to pull your head out your butt! Stop waiting around, get out there, and go get them!! Nothing is going to change unless you do! What are you waiting for? ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increas...
Jun 01, 2020•12 min•Ep. 367
Are You Setting Aside Taxes for the Business? One of the top reasons small businesses close is they fail to pay their taxes and fall into a vicious cycle they can never get out of. Let’s discuss why this important and some tips on how you can prevent becoming one of the sad statistics of small business owners who lose their dream due to failing to plan properly to pay their taxes. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job an...
May 28, 2020•20 min•Ep. 366
Which Customer Are You Aiming for in Your Small Business? Marie Forleo has a saying: When You Speak to Everyone, You Speak to No One. This is so true in all types of businesses, including our local small businesses. Are you aiming for the bullseye (ideal client) or just the board (all potential customers)? If you aim for the board you miss a lot but if you aim for the bullseye, you hit the board almost every time. So how does this relate to your small business? ~~~~ The Local Small Business Coac...
May 25, 2020•24 min•Ep. 365
Help! My Profit Margin % Dropped After Hiring Employees! Have you noticed your profit margin percent dropped after you brought on employees? Well, that isn’t always a bad thing. The key is making more profit dollars. Stop trading your time for money, use the leverage of others. But you still need to make money! So, let’s look at an example of what this should look like. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to g...
May 21, 2020•19 min•Ep. 364
Stop Throwing Those Marketing Dollars Away! Focusing Your Marketing Efforts on What Will Make a Difference. Why are you throwing money out the window? Stop wasting your hard-earned money chasing marketing that isn’t going to set your business on fire. It is much simpler than what you think it is. Let’s discuss how to build a solid foundation. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal i...
May 18, 2020•15 min•Ep. 363
How Much Does that Employee Cost? Let’s say you pay an employee $10 an hour. Is that how much the employee costs? NO! There are other costs you need to include to get a true per hour costs for the employee ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams. Badass Bu...
May 14, 2020•9 min•Ep. 362
The Toughest Conversation You Will Ever Have Do you have an employee who has helped you build your business? Now you realize that they aren’t in the right position to take your business into the future. It is time for the toughest conversation you will ever have. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, im...
May 11, 2020•24 min•Ep. 361
Why Things Change Things change as our businesses grow and develop. Heck, I’m making some now. Our businesses evolve and at some point, we must address those changes. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop stronger teams. Badass Business Owners Know the Basics of their ...
May 07, 2020•18 min•Ep. 360
Why Your Words Matter in Your Business Through the years I’ve made the mistake of assuming words didn’t matter and assumed some conversations wouldn’t be overheard. Maybe you have as well. But the reality is, people do hear and based on our positions as business leaders those words matter and create some issues we never saw coming. Let’s discuss… ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in person...
May 04, 2020•15 min•Ep. 359
Do the Local Math I’m always pushing to set your trade area to the 5-mile radius rule. I love it when folks tell me they need to look further for business. Yet, they have never taken the time to do the math to learn that there is plenty of business yet to grab. Today, we will do the local math and see why this can be dangerous to not look. Let’s discuss… ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 i...
Apr 30, 2020•13 min•Ep. 358
Simplifying Your Business Have you complicated your business? Are your customers confused and frustrated? How about your employees? How much time and money are you leaving on the table due to confusing and complicated processes? Let’s discuss this… ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your proc...
Apr 27, 2020•14 min•Ep. 357
Do You Know Your Burn Rate? Are you aware of what your burn rate in your small business is? Do you know what it even is? What if I told you, you use it all the time but just don’t realize it? Let’s talk about your cash on hand and how long it will take you to “burn” right through it. Also, let's discuss what it has to do with your breakeven point. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in perso...
Apr 23, 2020•14 min•Ep. 356
How Do You Know? This is one of the most important questions you can ask yourself in your business. Too often we react based on our gut or what we think vs the facts and numbers that prove what we think. How do I get you moving from a wild-ass guess to asking yourself “How Do You Know”? Using facts and metrics to validate those gut feelings. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal in...
Apr 16, 2020•17 min•Ep. 354
Even the Lone Ranger Had Tonto The Lone Ranger had Tonto and Han Solo Had Chewbacca. Even the most independent folks have had someone to bounce ideas off of, someone to help keep them grounded and occasionally even rescue them from their own silly ideas or messes. You don’t have to do this alone. You can still be a solo business owner and independent. But sometimes, isn’t it good to know others are out there and have your back? ~~~~ The Local Small Business Coach Podcast is for Local Small Busin...
Apr 13, 2020•13 min•Ep. 353
Is Your Business Financially Ready for a Shutdown? In the middle of the Coronavirus shutdown, many business owners learned quickly if their business was financially ready for a shutdown. While this pandemic might be a once in a lifetime event, the possibility of your business having to shut down for other reasons remains a possibility. The question becomes, "Can Your Business Survive Having to Temporary Close?" ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who ar...
Apr 09, 2020•15 min•Ep. 352
Are You Running Today’s Business or Tomorrows? If you are like many of today’s business owners, you are running your business day to day or at most a month or two out. But what decisions would you be making today if you were actually running your business based on decisions you will be making for tomorrow’s business? You might just find your business growing faster and more efficiently than you thought you could. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who ...
Apr 06, 2020•14 min•Ep. 351
Are You Wasting Money Driving in Your Business? Have you sat down and figured out how much money you are wasting with each job you take outside of your normal 5-mile radius of service? You might be shocked by how much profit you are throwing out the door. Let’s walk through how to see if it is a good time to re-evaluate your trade area. ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income....
Apr 02, 2020•14 min•Ep. 350
Stop Doing this Silly Practice in Your Business - Marketing without a Purpose Do you leave business cards around town or at homes? This may not be a bad thing as long as you are doing it right. It is silly to do it this way… ~~~~ The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sales, improve your processes and develop strong...
Mar 30, 2020•10 min•Ep. 349