Australian Brow Professional Helina is dedicated to educating others about beauty, the beauty industry, business, the importance of prioritising yourself and mental health. Discover how to successfully manage your beauty business, learn from Helina's personal challenges, and hear from guest speakers who will provide insight into all aspects of running a business.
Send us a text In this episode, we’re sharing 10 practical, no-fluff pieces of advice for brow artists. From boundaries to business basics, it’s the honest guidance we wish we had starting out — all wrapped up in one tidy chat.
Send us a text Pricing yourself in the beauty industry? It's been a hot topic on social media, so Helina decided to chat about it on the pod. In this episode, I get real about the struggles of figuring out what to charge, from juggling costs, competition, and client expectations, to just feeling confident in your worth. I discuss why pricing can be so challenging. If pricing feels overwhelming or confusing, this episode is here to make it a little easier to understand....
Send us a text From back pain to burnout, we talk real-life struggles in the beauty industry and how chiropractic care can help you feel your best. Helina is joined by her chiropractor Lauren Ashley to chat about how prioritising your body can help with the longevity of your career.
Send us a text In this episode, we're diving into the beautiful chaos of being a business owner and a mum. Join Helina and Ren—a powerhouse woman juggling motherhood, entrepreneurship, and the unique world of running a thrift shop. Whether you're a mumpreneur, vintage lover, or just curious about what it really takes to run a small shop with little ones underfoot, this episode is full of heart, hustle, and real talk....
Send us a text In her very first episode as the proud owner of the Barefaced & Naked Podcast, Helina reflects on whether to stick with the current name, explores the direction she envisions for the podcast, and shares the topics she can't wait to present to her listeners.
Send us a text Who's cutting onions? Grab your tissue box and your Brown Brother's red wine, ladies, because this episode marks the end of an era for the BFN Pod. Shay reveals her decision to leave the podcast, while Helina contemplates whether she can do it alone.
Send us a text Helina and Shay celebrate achieving a milestone that once seemed unattainable: 100,000 DOWNLOADS!!!!!! We couldn't have reached this milestone without the unwavering support of our sponsors, and most importantly, our community!
Send us a text The podcast title sums it up perfectly. Helina is accompanied by Lauren Kerr, a fellow Lash and Brow expert, who underwent the same weight loss surgery by the same surgeon at the same hospital. Despite this shared background, their journeys have been quite distinct. Helina believes this episode will be highly informative for our audience, reminding us of her favourite motto: 'Never compare your chapter one to someone else's chapter 10.'...
Send us a text Get the box of tissues because this is an emotional one. Helina open's up about the journey she has had around her weight loss surgery. Being 3 years post op now, she reflects a lot on her younger self and the trigger as to what drove her to have this surgery I would like to give a trigger warning about this podcast episode, as it features topics such as depression, body dysmorphia, anxiety & the battles of being overweight. Some parts of this episode may be triggering for our...
Send us a text In this episode, the worlds of hair and brows come together. Helina is joined by her talented hairdresser and special friend, Chels Wagner, owner of The Blonde Era. The duo discusses balancing motherhood with running a business, covering topics such as acquiring an established business in an unfamiliar town, selling a commercial lease, and building a home salon, among other things, in this episode....
Send us a text Alright, it’s just you and me this season, everyone! Let’s make Shay proud! This episode may be brief, but I promise it’s impactful. I’ll explain my new approach to marketing Bareface Brows, share an experience where a client left me in tears after a consultation, and discuss how I believe my consultation form truly saved me. As always, thank you for your constant support and don't forget to DOWNLOAD this episode! Love Shay and Helina xx...
Send us a text We had a cheeky break, but we are returning with a bang! Chat everything from Helina's warehouse working era at Bella Beauty Professional, how she has a new found respect for our warehouse girlies, a campaign that ruffled a few feathers and how Shay thinks lash lifts are fucking hard (because they are) and as if we are up to episode 70!!!!! This means we are wrapping up another season and will be commencing season 8 in a few short weeks! xx...
Send us a text Let's talk products! What do the girls think is popular but shouldn't be? What isn't popular but deserves to be? This could spark a very controversial topic and the girls want to hear your thoughts. Don't forget to hit that download button
Send us a text This one is a little juicy. The girls chat about how they wagged work, Helina has a deflating brand meeting and is left feeling a little lost in the grey area of collaboration. Shay chats about how maybe a little break from the podcast hosting could be beneficial as she finds her feet in the new era of working a Bella Beauty Professional.
Send us a text The girls sit down with Elle from Arch Affinity to spill all the tea in the PMU industry. Topics covered: - Being fired from mulitple jobs - Working as a contractor for a beauty business - Rebranding the business - Is microblading bad for your eyebrows?
Send us a text Sit down with us as 2 worlds collide, those two worlds being the worlds of UGC rates and the Brow industry. Gena from Boss Brows sits down with the girls to chat about te grey area within the industry being 'User Generated Content' rates, the secrect sauce to viral content, Qantas points & Wedding planning. It's a lot to unpack in one episode, but its worth every second.
Send us a text Join Helina and Shay as they dive into the exciting transformation of Bareface Brows By Helina! After 4+ years in the biz, Helina is shaking off her business blues with a fresh, new rebrand that's all about embracing change and feeling electric. Tune in as they chat about finding the perfect colour palette to make them pop and dish out all the tea on staying true to yourself while evolving your brand....
Send us a text Aimee Evans, the owner of The Brow Factory and The Consultify App sat down with Helina & Shay to catch all things brows. The Consultify App is a comprehensive online consultation platform designed for the Beauty and Aesthetics Industry. Consultify was created to be user friendly and to allow Salons and Therapists the ability to easily and securely manage all client details, consultations and pre / post care online. Want to give Consultify app a go? Head to https://www.consulti...
Send us a text Grab your tea ... this episode was something Helina personally never envisioned she would do, but this is just proof that a grudge should never be held. Abbe sits down with the girls and chats about EVERYTHING. Buying an already established salon, navigating being a mum of 2, managing a team, and moving to a new town. The history between Helina and Abbe is very unique, and both the girls sit down and become very open with the journeys on how they crossed paths. Discount Codes Bell...
Send us a text Join us in this episode as we chat with Uliana, the self-made entrepreneur behind Lash Mother. Hear her inspiring journey from arriving in Canada with a dream and no resources to becoming the renowned Lash Lift Guru. Uli shares how she built a successful beauty empire in Toronto, created the globally recognised Lash Lift Revolution online training program, and grew her social media following to over 160k organically. Don't miss her insights on leveraging social media for business ...
Send us a text The girls are back for Season 7 of the BFN Podcast and straight into a big episode focusing on the quiet time that seems to be occurring throughout the industry right now. Instead of dwelling on the negative, Helina and Shay share some of their tips for implementing them into your business when you feel as if you aren't booked and busy.
Send us a text Join us for an inspiring conversation with Vanessa Rawling, the visionary behind the innovative Y Tool from Lash Alchemy. Vanessa sits down with the girls to share her incredible journey from diary entries to success. In this episode, Vanessa opens up about the early days of creating a tool that had never been made before. She talks about the triumphs and setbacks, and how she almost gave up along the way. Discover how a single online share by Lash Mother skyrocketed her dreams an...
Send us a text How are you… really how are you? It’s the topic of the conversation in this episode with the girls, when was the last time you answered that question more than the surface level “good, you?” Also discussing how to differentiate the feelings of being in a phase or a funk with yourself, life, work etc. Another topic in this episode is what happens after you hit that desired 10k on your insta…...
Send us a text Join Helina and Shay as they sit down with the incredible Kobie Lee from Kobie Lee Brow Collective. In this episode, Kobie opens up about her rollercoaster journey to success, discussing how she balances her thriving business in online marketing and education, life with kids, purchasing a commercial property, and creating innovative brow products. Don’t miss this captivating conversation packed with valuable insights and inspiring stories from one of the industry’s leading figures...
Send us a text Feeling overwhelmed by tax debt? You’re not alone, and there’s no reason to feel ashamed or embarrassed. Sharelle, the owner of Miss Lash The Studio, recently sat down with us to share her experience. She talked about dealing with less-than-stellar tax accountants, mounting ATO payments, and the steps she's taking to pay off her tax bill while staying on top of future obligations. Her story is a testament to resilience and the importance of finding the right financial support....
Send us a text The annual Bella Beauty Professional birthday party recap you have all been waiting for, and who better to unpack it with then Bella Beauty's main girl, Anthea. Helina decided to take matter's into her own hands with the birthday cake, we also unpack that whole incident. And we don't know about everyone else but we have been noticing a lot of business closure... let's chat about that.
Send us a text Join us for an exciting episode as we introduce Poppy & Dan, the dynamic duo behind Saint & Serenity, all the way from the UK! Join Shay & Helina as they dive into the fascinating journey of how Dan & Poppy became brow besties and the proud founders of Saint & Serenity. Spilling all the challenges of starting a product based company, having a huge hit sell out, making mistakes on the way and learning all about divine timing. Shop Skin Blur + more HERE....
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Send us a text It's a nervous feeling calling in sick to your boss... but it's even more scary to call in sick to clients. In this episode the girls chat about how it's not as easy as calling in sick and going back to bed. When you wear multiple hats as a business owner, you feel the consequences 10 times more when you need to call in sick to your own business. Also in this episode a little bit of tittie talk and update with Helina's recent surgery....
Send us a text Do your Instagram followers matter? Does following a current trend really matter? The pressure from social media is only getting worse and the expectation of following trends is only getting heavier. The girls talk about their own personal experiences with social media, Helina invested into a trend.. and never even used it. Shay opens up about her experience of loosing followers and honestly not giving a f*ck about it....
