Terra Cooke on the Best Sales Experience She's Ever Had! - podcast episode cover

Terra Cooke on the Best Sales Experience She's Ever Had!

Oct 30, 202336 minSeason 2Ep. 12
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Episode description

What's the ideal cyber sales experience? Terra Cooke jumps into the ring to share the story of the best sales interaction she's ever had! George K and George A examine this further...

In this episode: 

🚨Why you should never go around someone's back to their boss, be it the CISO or whomever

💯 How to keep it real throughout the process

🤝 Why humility and humanity will get you far

🎯 How to listen for when your prospect identifies the target buyer

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