Kayla Cytron-Thaler on Creativity and Avoiding "Commission Breath"
Apr 12, 2023•40 min
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Episode description
What makes a successful SDR? And how do they stand out against all the noise?
SDR Manager Kayla Cytron-Thaler enters the ring, after having successfully gotten through to George A on LinkedIn! No really, he tried to ignore her, but she's that good. 👀
George K and George A jump in, and there are real gems in this episode:
- 3️⃣ Kayla's 3 Cs for SDR success: Creativity, Curiosity, and Coachability
- 📈 Understanding CISOs' "zone of resistance"
- 🥳 How to stand out, while keeping the focus on the customer
- 🌬 How to avoid the stank of "commission breath" turning off a prospect
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