Ep. 170: How Strategic Marketing Leads to More Profitable Clients - podcast episode cover

Ep. 170: How Strategic Marketing Leads to More Profitable Clients

Apr 02, 202543 minEp. 170
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Episode description

Tom Schwab (Founder & Chief Evangelist Officer, Interview Valet) on how strategic marketing leads to more profitable clients. Tom discussed why high-level clients are more responsive to meaningful conversations, such as targeted podcast interviews, rather than the conventional marketing funnel. He also emphasized the importance of understanding the client’s unique needs and leveraging data-driven research to identify the right platforms.
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Ep. 170: How Strategic Marketing Leads to More Profitable Clients | B2B Marketers on a Mission podcast - Listen or read transcript on Metacast