Who's Influencing Your Marketing? | Original Research - podcast episode cover

Who's Influencing Your Marketing? | Original Research

Aug 17, 202241 min
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Episode description

We spoke with 100 marketing leaders and asked "Who is the marketing influencer you’re most influenced by?" In this roundtable discussion Benji, James, Dan, and Logan breakdown the findings.  
Discussed in this episode: 
Brand personality + expertise = influence
Creating content as a strategy for discovering influencers
Helping your business by making your CEO an “influencer"
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