To pitch or NOT to pitch a CMO?
Jun 15, 2023•21 min
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Episode description
In this episode, Benji and James discuss the art of a cold pitch, who do you contact and how? This conversation was triggered by a viral LinkedIn post from Jessica Gilmartin, Chief Marketing Officer at Calendly.
The underlying message, the C-suite exec at a Fortune 500 company is probably not the most effective person to reach out to… so then who?
Link to Post: https://www.linkedin.com/posts/jessicagilmartin_prospecting-sales-leadership-activity-7066759701056675840-5iqD/?utm_source=share&utm_medium=member_ios
Connect with us:
James: https://www.linkedin.com/in/jamescarbary/
Benji: https://www.linkedin.com/in/benji-block/
The underlying message, the C-suite exec at a Fortune 500 company is probably not the most effective person to reach out to… so then who?
Link to Post: https://www.linkedin.com/posts/jessicagilmartin_prospecting-sales-leadership-activity-7066759701056675840-5iqD/?utm_source=share&utm_medium=member_ios
Connect with us:
James: https://www.linkedin.com/in/jamescarbary/
Benji: https://www.linkedin.com/in/benji-block/
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