The Best Book I've Read On Branding with Patrick Hanlon
Jan 04, 2022•43 min
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Episode description
In this episode, Dan Sanchez talks with Patrick Hanlon about his book Primal Branding and how it has changed the way Dan approaches branding for companies, products, and people.
It provides a clear framework on how to inject meaning and weight into your brand so that it can be more than a logo.
It provides a clear framework on how to inject meaning and weight into your brand so that it can be more than a logo.
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