Stop Waiting Until It’s Perfect
Jul 13, 2021•16 min•Ep. 2100
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Episode description
In this episode, James Carbary talks with Bill Kircos, the VP of Global Marketing at Honeywell.Marketing moves fast these days. Don’t let perfection keep you at the back of the pack. Bill shared a framework for launching a campaign that WORKS:
Get it to good enough
Test it
Then, perfect it
Get it to good enough
Test it
Then, perfect it
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