Improving Conversion w/ a Facebook Messenger Chatbot - podcast episode cover

Improving Conversion w/ a Facebook Messenger Chatbot

Mar 31, 202110 minEp. 2012
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

Chatbots get a bad rap. But there’s an artful way to use them so that they help your brand rather than hurt it.
In this episode, Andie Ostrowski, Marketing Manager at SportsEngine, chats with Timmy Bauer about how a Facebook messenger bot increased her company’s conversions by 50%.
They discuss:

Using the ManyChat bot in Facebook Messenger
Why SportsEngine decided to use chatbots
Who should be using this and how they should go about doing it

Never miss an episode by subscribing to B2B Growth on Apple Podcasts, Spotify, or wherever you listen to podcasts.
For the best experience, listen in Metacast app for iOS or Android