Ensuring Product Market Fit, with Lisa Horner
Nov 21, 2022•18 min•Ep. 1801
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Episode description
In this episode Benji talks to Lisa Horner Senior Vice President of Marketing at AppFolio.
Discussed in this episode:
The direct connection between pipeline and high product market fit
Getting clear on your ICP
Measuring market engagement
Discussed in this episode:
The direct connection between pipeline and high product market fit
Getting clear on your ICP
Measuring market engagement
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