Customers First, Strategy Second, with Kaylee Edmondson
Jun 29, 2022•34 min•Ep. 1736
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Episode description
In this episode Benji talks to Kaylee Edmondson , Director of Demand Gen at BrightWheel . Formerly at Chili Piper .
Discussed in this episode:
Working to understand your customers
Pivoting away from a mql/sql approach
How to crawl, walk, run into a more ungated content structure
Discussed in this episode:
Working to understand your customers
Pivoting away from a mql/sql approach
How to crawl, walk, run into a more ungated content structure
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