Broad Offerings Simplified with Chris Lynch - podcast episode cover

Broad Offerings Simplified with Chris Lynch

Mar 15, 202236 minEp. 1661
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Episode description

In this episode, Benji interviews Chris Lynch, Chief Marketing Officer at Mindtickle.
B2B marketers are constantly trying to simplify complicated, broad offerings. Honing the craft of distilling the complex into plain English is top of mind for many of us and today Chris imparts his learned wisdom providing a way forward for us to do exactly that.
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