>> Chris Dechter: AV Superfriends on Topic is an independent production wholly owned and operated by AV Superfriends, LLC. For the highest quality recording of all of our shows, visit avsuperfriends.com dot. This is AV Superfriends on topic, a 30 minutes monthly roundtable focused on a single topic. This discussion will be opinionated to the point and saturated with our well known blend of, painfully won expertise and deeply ingrained immaturity. For August 2024, it's the best sounding
podcast in higher Ed. This is the AV super friends on topic, broadcasting live to tape from coast to coast, easternmost to westernmost, northernmost to southernmost gate post to hitching post. I'm your local host who can boast the most milquetoast and utmost humility. I'm Chris Decker. It's time for another Friday afternoon podcast adventure with the AV Super Friends. Yay. >> Marc Cholewczynski: That was. That was a real quick fade. What'd you do there?
>> Chris Dechter: I stepped on it. Cause I've got too much stuff going over here. >> Marc Cholewczynski: So go on. I will jump on you as you start talking. >> Chris Dechter: So interrupt me after we start. Ordinarily we stream live on the third Friday of the month, but we can't, read calendars and realize
last week we should have streamed and didn't stream. So instead you're seeing us now on the fourth Friday of the month, which means we're also going to stream next Friday, the first Friday of the next month, and then also the third Friday, whatever. Just follow us on the tweeters, LinkedIn's intercams, snippy chimps, all that fun stuff, and you can find out where. >> Marc Cholewczynski: We are, where you are watching this.
>> Chris Dechter: From, probably from a computer or phone, because that we. >> Marc Cholewczynski: I can tell you right now, we are not on X or Twitter with 100% certainty. >> Chris Dechter: Supposed to be working. Is it not working? >> Marc Cholewczynski: No. Elon is requesting us to upgrade our account to premium for us to be able to stream live there from now on. So just FYI, sorry for. >> Justin Rexing: Elon wants his money.
>> Marc Cholewczynski: Elon wants his money. He's got a shout out to a campaign contribution, so he wants us to pay for that. >> Jamie Rinehart: But I just bought four cybertrucks. I should get that stream. >> Chris Dechter: Well, we'll figure that one out in a minute because, we do have a premium account, so. Well, that means there's a disconnect somewhere in an API that's not logging, but we are. Whatever. We'll figure it out.
>> Marc Cholewczynski: For those people viewing on LinkedIn. Congratulations. >> Chris Dechter: yeah, actually, if you don't mind, you could go grab the, stream or the, LinkedIn link and throw it into the tweeters. If you can figure out how to do all that stuff, man, you are really. >> Marc Cholewczynski: This is Larry's job and you have all this. >> Chris Dechter: Larry's not here today, so everything went to
hell. Everything. >> Marc Cholewczynski: Juggling all this stuff completely wrong right now. >> Chris Dechter: yeah, so Larry is not here with us today. Larry is, on a family vacation. They took, as I understand, they took a bunch of rafts over to the local amusement park, and they're whitewater rafting in the, raging river ride or something. >> Justin Rexing: Raging river ride, yes. The official name. >> Chris Dechter: What do you call it?
>> Justin Rexing: a river. >> Chris Dechter: okay. >> Marc Cholewczynski: Anyway. >> Chris Dechter: All right, so anyway, let's say hello to the, to the panel of, avcinous friends who are here today. And let me go switch to this screen. >> Justin Rexing: I'm, here. >> Chris Dechter: Whoops. That's a little bright. Let me dial that back. Joined by a central implementation producer from Kansas City, Jamie Reinhart. >> Jamie Rinehart: Hi there.
>> Chris Dechter: Hold on. Gotta get this going. Also joined by a dynamic brand architect from Corvallis, Oregon, Mark Cholewczynski. >> Marc Cholewczynski: Did you guys see this? Do you see the color on this? This looks amazing. >> Chris Dechter: That's very dynamic. >> Marc Cholewczynski: Yes, it is. >> Jamie Rinehart: Sounded over compressed. >> Chris Dechter: Also joined by our chief accounts vice president from Bowling Green, Kentucky, Justin Rexing.
>> Justin Rexing: I have all the accounts. >> Chris Dechter: Just the chief account? >> Justin Rexing: All of them and yours? I have your accounts. >> Marc Cholewczynski: Well, good. >> Chris Dechter: Well, I'm glad you're in charge of that. >> Marc Cholewczynski: Yeah, somebody had to be. >> Justin Rexing: Except for the Twitter account, I take no responsible. None of that's the only account I don't have.
>> Chris Dechter: Something is very broken on that later. I was trying to fix that this morning, and obviously that didn't work, so. All right, you broke it. so for the second month in a row, there has been no topic provided by the fine folks at higher ed av. So we're going to make up our own stuff for our on topic topic. and I don't know, honestly, I think most people have drifted pretty far from
everyone trying to do this, cover the same general topic every month. So it had some cohesiveness, and now it's just kind of a random assortment of things, so why not? >> Justin Rexing: We're going to go really random through. >> Marc Cholewczynski: A potluck of topics. >> Chris Dechter: so what we decided we would talk about is display technologies. And I don't remember how it came up, but I think it's every couple of months, it's the question of
have, Whoops. I got to start getting my timer going here. >> Marc Cholewczynski: Too. >> Chris Dechter: has led gotten to the point where we can justify putting that everywhere we want? Short answer is no. Thanks for joining us. We'll see you next month. >> Marc Cholewczynski: Yes, we can. >> Chris Dechter: No, we cannot. So we have numbers. >> Justin Rexing: We have a spreadsheet.
>> Chris Dechter: So we're gonna talk about that. Let me start this thing going there. All right. There's our timer. Okay. >> Marc Cholewczynski: We'll litigate this, get to the bottom of it right now. >> Chris Dechter: So, I guess the first thing we need to just discuss is nomenclature. Mark, you raised right before the show, what do we call these things? >> Marc Cholewczynski: And it sounds stupid, I know, and that's okay. I'm. I always sound
stupid. I'm used to that. we know what projectors are. We know what, like, the big dog led thing is. But, like, what are we referring to that middle ground thing as? And we had talked about some different. When you're meeting with a client, I think people default. Like, hey, the big tv. Right? But what is. What are we agreeing? what is that called? Tell me, like, how do you refer. >> Jamie Rinehart: To them if it's to a client?
>> Jamie Rinehart: And it's not a desktop monitor, like a computer monitor. >> Jamie Rinehart: I have to say monitor for the computer or, like, the. On top of a lectern or something. But if it's a 55 inch tv, because that's all they ever want to hear. >> Marc Cholewczynski: Now, as long as it is. That's what we refer to as. >> Jamie Rinehart: Okay, I'm making sure.
>> Chris Dechter: But aren't you. Aren't you also asking, like, what. What do you call the, technology driving those displays? Or are you talking about just the general physical display? >> Justin Rexing: Just a physical display. >> Jamie Rinehart: How do you different say, hey, we're going to put a display here. People think of it as the typical tv style, not a projector or a direct view.
>> Marc Cholewczynski: And you're okay with, like, the risk and, like, oh, I'm going to watch the super bowl on this thing. Like. And, you know, obviously doesn't have a tuner fall into that whole thing. >> Jamie Rinehart: no, but if I feel like I need to, then, yes, I have the disclaimer of, okay, blah, blah, blah. But, you know, in the last few years, nobody asks, okay? Everybody's in that streaming mindset. I mean, the fact that I use a tuner at home, and that's it.
>> Marc Cholewczynski: You're the guy. >> Jamie Rinehart: It's you, the tuner. Why would you do that? Because over the air is better. >> Justin Rexing: Why is it better? >> Jamie Rinehart: Well, no, that's a whole nother show. >> Justin Rexing: Because it doesn't cost anything. >> Jamie Rinehart: But it's better quality. >> Marc Cholewczynski: Yeah. >> Justin Rexing: Costco shopper right there. >> Jamie Rinehart: Hey, buddy.
>> Chris Dechter: Well, okay, so related to the, related to the technology. What about, if we're speaking in slightly consumerish terms, all lcd televisions are branded as led because they're talking about the backlight technology. >> Marc Cholewczynski: And that's where things get real and. >> Chris Dechter: That'S where it gets squirrely. >> Jamie Rinehart: That's why I never really get into that kind of technology.
>> Marc Cholewczynski: Okay. >> Jamie Rinehart: Most people don't care. >> Marc Cholewczynski: No, no, I'm not even to go there. >> Chris Dechter: If you're, if you're describing the technology between, or the difference in technology between an LCD video wall and led video wall, and they're wondering why is there's a huge delta in price at that. >> Marc Cholewczynski: Point, they're probably like, I don't know what you're talking about.
>> Jamie Rinehart: All right. >> Justin Rexing: They don't care. >> Chris Dechter: Okay, fair enough. >> Marc Cholewczynski: We do. >> Jamie Rinehart: Yeah. If I get to that, like a video wall thing, if I have to, then I have to break it down further. But generically, it's. I don't even look at the paneled led walls anymore, the tv walls. >> Marc Cholewczynski: Okay. >> Jamie Rinehart: I don't even look at them anymore.
>> Marc Cholewczynski: So we said. But we still refer to projection. That's kind of like, that's your nomenclature there. Like people know what that is. >> Chris Dechter: I hope so. >> Marc Cholewczynski: I would hope so. >> Chris Dechter: Okay, I've now taken a, calling them all overhead projectors to confuse the shit out of people. >> Justin Rexing: Actually, the people we like, they understand that. >> Marc Cholewczynski: Yeah.
>> Chris Dechter: Yeah. But they're thinking transparencies. >> Justin Rexing: Sure. >> Marc Cholewczynski: I still like the people who refer to them as cameras. the camera in here is. Looks weird. >> Chris Dechter: It's a reverse camera. That's what that is. >> Marc Cholewczynski: Yeah. >> Justin Rexing: With the camera. Yeah, I've heard that before. All right, so ceilings broke. >> Marc Cholewczynski: So what's the exercise, Chris? What are we doing?
>> Chris Dechter: So, related to that, the task at hand here is where is the delta in the three different display technologies? So an LCD panel with LED backlighting, a projection display, LC LCD or DLP, doesn't matter, but they're all laser driven. and an LED direct view, large format display. Where do we see those deltas in recent projects or in, you know, just in generally in the market. And the, the magical spreadsheet, which I put together, and I noticed
that no one else looked at it. You looked at it. Thank you. Yesterday and today you made a vague comment to me. >> Justin Rexing: I just looked at it now. >> Marc Cholewczynski: Does it matter who comment? you're not going to bring up bulb versus laser, Justin? No, let's not go there. Okay? >> Justin Rexing: I can't even go there. And I'm in Kentucky. >> Marc Cholewczynski: I know. We're making sure. We are.
>> Chris Dechter: We are. If you're still buying lamp projectors, please stop, okay? >> Justin Rexing: I'm not. >> Marc Cholewczynski: And so we gathered and aggregated common sizes. That we felt were comparable in teaching and learning spaces. True? Is that what we kind of came up with? the sweet spot, so to speak. >> Justin Rexing: We can. >> Marc Cholewczynski: Normal size space. And what is normal? What do we say? Our assumptions. Workers,
roughly. Assumptions with what size of room? Because somebody's gonna die on that hill. >> Chris Dechter: I didn't even go into that. This covers everything. So the sizes I did on this was, displays, up to 20ft. So 20ft diagonal. So, just a quick, some ground rules on this. These are all 16 by nine like God intended. there's no 29 nonsense. There's no four by three nonsense. And there's no, There's no, 16 by ten wrong aspect ratio purchase. >> Justin Rexing: But all projectors are.
>> Chris Dechter: Yeah, I know they are. And we've had that discussion before. So projectors are for business. That's we're doing business. And 16 by nine is for actual content. So by use, 60 by nine. >> Marc Cholewczynski: Anyway, okay, like you were saying. >> Chris Dechter: So I've got lcD's on. On the spreadsheet from, And I guess we can share this out. I'll put the link in the show notes. we have LCD spread or LCD's on here. I just have
two on here. One that says less than 86. 85. 86. So if you're 86 85 or less then. And you need display of that size, then you're doing an LCD. Because that's literally the only thing out there. Unless I guess you're projecting on the wall or something. >> Marc Cholewczynski: 65 inch projection screens. >> Chris Dechter: Well, okay. Good point, Justin. The. The short throws. Not just short throws, which are terrible in general. So please don't do those unless you're k through twelve.
>> Marc Cholewczynski: Shockingly. Have done some short throws lately. >> Chris Dechter: No, just for the purpose of this exercise and for the rest of your life. >> Marc Cholewczynski: Yeah, not, not for these folks. >> Chris Dechter: The only other thing I listed for, LCD's is 98 slash 100. most are 98, rn LCD land. And that. Anything above that you're in led or projectors. the
interesting thing is there's not. There is some crossover there. You can get small projection screens and do projectors at like 92 inches and things like that. But at that point, just put a big ass tv on the wall and call it a day. >> Marc Cholewczynski: Okay. >> Chris Dechter: that's that's kind of where LCD landed is rule of thumb. 100 inches or less go lcd. That's an easy choice. >> Justin Rexing: Elevator thing. And which floor does it go on?
>> Chris Dechter: Is. >> Justin Rexing: Is a decision point for us on that? >> Chris Dechter: It can be, yes, I guess so. It does take a window out. >> Justin Rexing: No, we don't do that. >> Marc Cholewczynski: Forklift them in. We've done that. >> Jamie Rinehart: Just rent a crane like everybody else. >> Justin Rexing: see, we don't have two big. >> Jamie Rinehart: Hillbillies and a couple of tow straps. Look at them up there.
>> Chris Dechter: once you get to 100 inches, for the most part, I'm guessing we're doing projection. That is to say 100 to about 100. 8200, somewhere up to that 20ft range, we're probably doing projection. And this is the question of the day is like, well then at which point can we do led large format displays? which all started a little over 100 inches and they go up to that same, you know, 20ft. Oh, also on the leds,
the large format displays. Yeah, we're looking only at the all in one, our favorite all in wonders. >> Jamie Rinehart: Yeah, yeah. >> Chris Dechter: None of the nonsense that requires a custom build out where you do the crazy math with the panels and have to have a processor and all that stuff behind it. I get it. For those special installations, you're doing some nutball, sports stadium and you need things all the way
around. You're doing a performing art center, museum, whatever. And you want those special strip displays, that's fine. Do whatever you want to. We're talking about in general bog standard average projects, which are most likely rectangular classroom types, rooms. >> Marc Cholewczynski: This whole thing is about, it's, it's coming down like that's the takeaway. It's coming down. Right. And that, and that's where we started to have the whole conversation
where, you know, it is it going to be at that point? And so we did the exercise to say, okay, well, what's, what's the pressure here is if you're just dollars to donuts, you know, where does it become attractive? And if it's just size and that's your only metric and that's the only thing you care about and you just want to get as big as you can for the least amount of number, then you're probably still going to be in projection world. It's projection
land every single time. Now to me, it starts to get into what should you be doing in these spaces? Becomes the narrative. Like, what is it that you're doing? And are you trying to go with like minimum viable product teaching and learning space? Or maximum allowable impact teaching and learning space. What should you be doing versus what are you doing? That's. To me, that's the question. So should you be doing more direct view style displays? Are you okay with just the projection
at this point? Are you getting the job done? >> Justin Rexing: Yes, I would like to do more, but my budget dictates that I cannot. >> Jamie Rinehart: Unfortunately, I'm finding a lot of case or more and more cases where. Places where I would have even putting in a more powerful projector, a ten or 12,000 lumen projector. But if it's got a ton of light, you're still battling all the rest of the necessaries. But, man, you
just couldn't make that hop into led. But the prices are now to the point where I just asked you guys all the same question the other day, too. Like, look, I actually, I am now in the market to be purchasing more and more of these 130 inch ish all in one. Hang it on the wall. It's still 1110 volts outlet. >> Chris Dechter: Some take two. >> Jamie Rinehart: Yeah. Okay. >> Chris Dechter: But still. >> Jamie Rinehart: Yes, still easy, right?
And off we go. Because at that 35 grand mark, that. >> Marc Cholewczynski: Was the average price that we all kind of elected to say. Roughly 35k. Yes. People out there. Yes. You can go cheaper. You can go a whole lot more. We kind of pick that as the middle of the road where you're going to start to see this cost. And that's, you know, you got some structure, you got some power stuff, you got this. This is not the 4k, sub 1 mm pixel pitch thing. That's not what we're
talking about. We're talking adequacy level. >> Chris Dechter: And that's. That's a good point, mark. On the, on the. On the led large format displays, these are all 1080p models. They are all, you know, pixel pitches of between one and a half to two and a half, because that's how they do the, sizing on those. >> Justin Rexing: so it did go down to 1.2, though. >> Chris Dechter: Yeah, 1.2 to 2.5 is how we did it, but we didn't go less than that. these are not 4k models. These
are not, crazy, custom models. These are kind of your off the shelf, in fixed sizes. And they all seem to. It's interesting, kind of like with projection screens, a projector, it can be any size you want. It has an infinite number of possibilities based on how far away it is from something and how you zoom it, but. Or when the lens you put on it. But an led. Similarly, you can build custom ones. But these are kind of all fixed in place, and that's what we're looking at, because
to Jamie's point, it's super easy. Yes, I need some structure on the wall. Yes, I need, two, 110 circuits. But other than that, the rest is just. I need a lan connection, a HDMI cable, and we're done, you know, so it's. It's from the standpoint of something that's deployable and scalable, there's potential there. >> Justin Rexing: It's much easier to support these than a bunch of projectors in the ceiling, too. >> Jamie Rinehart: And, I'm not ready to put them everywhere. But I do
have. Now I have some m ready to do it there. >> Justin Rexing: Show me the money. >> Jamie Rinehart: So, financially, we're not ready. >> Marc Cholewczynski: Just how many do you have currently? Just give me a snapshot of your fleet. >> Justin Rexing: We're about to have. >> Marc Cholewczynski: Well, not. Not sports videos. >> Justin Rexing: No. Exclusive to have one. Okay, so, one. >> Marc Cholewczynski: One. Okay. Chris?
>> Chris Dechter: three, I think. >> Marc Cholewczynski: Okay. >> Jamie Rinehart: I have. I have been trying to purchase these all in ones for the last two years. I just couldn't. But they. They were still tipping more towards 50 grand, and people were looking at it. Now they're saying, well, a 98 inch display is x amount, or I can go just, wow, you know, that would be really impressive. And now that I have the one, it's easier, and I'm, able to.
>> Marc Cholewczynski: I feel like the first one is the hardest one. That's the justification. Right. And so I went from having none to outside of sports venues and very unique boutique to having, you've seen the big giant seminar style events, it's quasi event space to having two to three more within like six months. So I feel like once that damn breaks and it comes through. Yeah, it starts to come out. Yeah. >> Jamie Rinehart: I think I'll have three or four by the end of the year.
>> Marc Cholewczynski: Right. >> Jamie Rinehart: I think by this time next year. This time next year, I should have three or four and looking at more. >> Marc Cholewczynski: Right. And that's kind of where I go with if we see the continued kind of pressure to come down in pricing on that, obviously, if it comes down to projection prices, it would be a, no brainer, but I don't, know if it ever will. But is it the better experience?
Let's talk about the actual differences between these things. >> Chris Dechter: Well, that's the tough. As I was putting together the spreadsheet, that's the part I couldn't. It's the intangible. There is a wow factor to led large format displays that to Jamie's .1 hundred inch display all installed. All that? Yes, it's. You're an 8910 thousand dollars or more depending on the level of display you want in there. Just an lcd. Sorry, a 100 inch lcd.
Plus you have to consider, I need structure in the wall, I need power, I need a mount, I need all this stuff. So you may be in that like twelve to 15 range and then to say, okay, for double the price, you can have something that's a little bit bigger. But look at this. >> Marc Cholewczynski: And you've had a lot of with interactivity now too, so it's like. Which is even Wilder. Yeah, I know. As gross as that may seem, here's my newest thing.
>> Chris Dechter: I'm finding interactive displays that people don't know are interactive. And I unplug the USB cable. >> Marc Cholewczynski: Yeah, okay, well that's fine. >> Chris Dechter: It solves so many problems.
>> Marc Cholewczynski: So I think when you start, if you were going to do an active learning room today and you needed to do the big dog display, because this is one of the challenges and this is weird and yes, you could do the big interactive that whole thing. But the problem I'm up against a lot is that yes, those displays are serving the little bullet table, whatever, the group of students directly in front of it. But how often do you have those students that are
actually looking across the room? Because the instructor is standing in the middle of the room talking to them. And so how are they accessing the actual data off of those displays? Very seldom. They actually turn around and view the one display that's right there. They're actually viewing from across the room. So that whole, like, oh, well, I'm only serving this area. That whole argument goes right out the window. Right. And so you're.
>> Chris Dechter: Wait, you're saying the people in the groups are doing, they're looking at somebody else's display? >> Marc Cholewczynski: Yes, it happens a lot. I'm not, they're not working on their computer on display. Tell them instructors content is out because the instructors talking to them, that's just. >> Chris Dechter: Like, you got the wrong person teaching in that room because they should be.
>> Marc Cholewczynski: Doing group projects, bringing up the thing that happens. People land in those spaces. They're not completely trained to be doing everything actively room. So it, the whole size of the display things always riddles me because I can never get it, to be exact. If I was just serving just the eight students that are right there, it'd be one size. But the reality is there'll be discussion.
>> Chris Dechter: Let me ask this question. If you're building an active learning room from scratch, they say, hey, Mark, we're doing a new building. We need an active learning space. Over here is your by is your default to include the displays for each group, pod, whatever you wanna call it, but also a. A large display at the front of the room. The primary display, whatever you wanna call it, that is sized appropriately for people to sit anywhere in the room and look at it.
>> Marc Cholewczynski: We don't have that luxury. >> Justin Rexing: Why not? >> Marc Cholewczynski: In the actual architect creation of the room, the way the infrastructure is around the room, it's just all pods, right? There is no. I understand what you're saying, have those things. But right now we're sitting on like, the big tv version of these in spaces. Eighties,
nineties, hundreds, things like that. I would love to go to like, the led version of these in an acting one room and really blow this thing apart. >> Chris Dechter: The only challenge with that I could see is you'd have to, and this is one of my pet peeves, is mixing display technologies in a single room. So you're mixing projection plus lcd, you know, at the student pods, or to your point, you put an led at the front. But then the students have, you know,
their 65 inch LcD's and they're going to. You'll, never get those to quite line up. >> Marc Cholewczynski: Oh, yeah, it'd be weird. >> Jamie Rinehart: I always struggle because when you shine a projector on a, ah, direct view led, you can't see either image very well. >> Chris Dechter: Get better projectors, man. >> Justin Rexing: What are you all doing? >> Marc Cholewczynski: Fancy things. >> Justin Rexing: Justin, keep it more simple.
>> Marc Cholewczynski: Yeah. So I see these things coming into our seminar rooms, our high end board slash conference rooms, those things right now. but I think we're gonna see it in some teaching and learning spaces. I think it's gonna happen in the next year. >> Justin Rexing: Auditoriums maybe, not widely in classrooms yet. Hopefully soon. >> Jamie Rinehart: Well, I have a couple of. Just even their 30 seats, but they're
more executive style class. The fit and finish is so high that I have a space or two for those. Most of mine are still anything that faces the public. So if they have admissions meetings in there with prospective students, they're looking at trying to do an led, right. If it's just, you know, accounting 101, nobody cares. >> Marc Cholewczynski: Help me, like, unpack this a little bit. We've talked about. Yeah, we're gonna get into.
We're gonna, nail down. We're gonna unpack, maybe over time, 60 seconds. >> Chris Dechter: Do you go over time, we get complaints. >> Marc Cholewczynski: A world where you're gonna reduce your classroom footprint on campus. Yes or no? With technology density. >> Justin Rexing: Wait, what? >> Chris Dechter: Say that again.
>> Marc Cholewczynski: In words that make sense, deprecate classrooms in the future because your enrollment is not going to justify having as much density of technology out there. >> Chris Dechter: So the answer is yes to the first half, no to the second half, because our enrollment is going up. >> Marc Cholewczynski: Yeah, we're saying, but, okay, so we've all had to press
ourselves to kind of find a way to reduce whatever. So you're probably all agreeing we're not going to do as much deployment. So does that change your perspective, saying where you do deployment, you're going to put best in class? Yes, M. And does that give you justification for saying, we're going to go this route in these teaching and learning spaces at core campus you want to have right there. And
that to me, that's where I think things will go. We will have low, no technology on the edge in that the closer to core campus you become, you're going to have your best of breed experience. I think that's where this stuff starts to fall. >> Jamie Rinehart: I think that's where this conversation even started. Is the fact that those direct view displays are getting to a price point to make that
topic. Hm, exactly. Right on. Like, I would be more, but they're going to have to start tweaking down around the 22. >> Justin Rexing: I was going to say it needs to be about 10,000 less. >> Marc Cholewczynski: But why? And then why that number? Why? >> Justin Rexing: Because it's a better argument. >> Marc Cholewczynski: But is that coming from a place where you're stretched right now to
meet the needs of too much technology deployment? If you weren't concerned with equity, like putting these things everywhere and you're going to invest, does that change your economic decision? >> Justin Rexing: Not on. >> Jamie Rinehart: It's easier to, it's easier to swing that en masse at a little bit smaller price point. >> Justin Rexing: I think we're almost there. I think higher end spaces on our campus, if the technology came down, 20, 30%, it would be more
interesting to us just for the high end spaces. That's how far away we are from it. I just, you know, ask me again next year when we have a new budget. We'll see you back. >> Marc Cholewczynski: I need three more percent, man. I just need three more percent off of this and maybe I can propose this. >> Chris Dechter: Well, the challenge also is a lot. >> Justin Rexing: Displays make them come down in price, right?
>> Chris Dechter: The challenge budgetarily is that a lot of this is based not on the, hey, you have, let's just throw out a number. You have $10 million to do campus. And if that's 500 rooms, and thus it's do my math here for me, 20 grand a room, whatever it is. If I only have 400 rooms and it's 25 grand, it doesn't really work that way. What they'll do is they say, oh, your estimate was 20 grand a room.
Well, we'll just reduce your budget by that. You still get 20 grand room for the hundred room or 400 rooms. So it's a. >> Justin Rexing: But I will say this also something to think about. 100% of the DirecTV leds we've installed is they use construction money, they're not using their own money. >> Chris Dechter: Capital funds. >> Marc Cholewczynski: Yeah, capital funds.
>> Justin Rexing: So that's something else to, consider too, is you're going to get better luck of throwing these in capital projects versus just a renovation. >> Marc Cholewczynski: I do believe that technology is a bit of an arms race for universities moving forward, and you will have to have the best of, breed in there. And I think you will see a lot of that trickling into our decision making processes when we look for recruiting students and making sure they're here and people
touring. We've done some high end spaces that look really, really good from tours to make sure that we're actually attracting those students that want to be excited to be here. I think that will factor into your calculations moving forward. >> Chris Dechter: No, you're absolutely right. And that's, like I said, that's the intangible, that's the wow
factor. So places that get a lot of, you know, Jamie, you said like the high end finish spaces, mark, you said the public facing places and tours, you see these a lot in the welcome centers or the alumni, buildings, things like that. but also you're going to start to see them in places where pound for pound, you get more students in there. So it makes more sense economically to put this in a lecture hall or a large, heavily used classroom with 75 or 80 seats or something, because you cycle
more people through there in a day. To your point, Mark, it's a bit of an arms race. More students are going to see that and experience it and m get value out of it as opposed to, I put one of these in a 30 seat classroom over in the, you know, in the engineering building that is only used by, you know, 600 level classes and there's like twelve people in there a day sort of thing. So. >> Marc Cholewczynski: Right. I think you have to put your money where your attention
goes, right. If you have 100 students sitting in a room looking in one location, you need to put your money where they are looking to make sure your brand is being best represented. >> Chris Dechter: But you're saying put the money on. >> Marc Cholewczynski: The wall, put the money, just hang it up, staple the wall, make it there. So anyway, invest where their attention is going to be, because they will notice they're paying
the money, they're paying the bills. They know, like, why am I. What am I paying for? >> Chris Dechter: Paying for that. >> Marc Cholewczynski: Yeah. So I know, just paying for that. >> Chris Dechter: Eight k interactive display over there. >> Marc Cholewczynski: That's right. >> Chris Dechter: I will just say as an aside, Justin, to your point about capital funds and donor funds and special time, one time monies that no one had to pay for, it's free, you know.
>> Justin Rexing: Yeah. >> Chris Dechter: I have an led video wall on campus, which is, I think, six, no, seven years old. So it's pretty early days on this one. The size of it is ridiculously small. It's like 110 inches. It's like, okay, whatever, I get it at the time. It's interactive, et cetera. It's got all the. Every bell and whistle, every checkbox, every check they can make on the list, on the order form for that. the users absolutely hate it.
>> Chris Dechter: Not because of what the display looks like, but the way it's being controlled, the other stuff driving it. Ah. And it's a pain in the butt to the point where they want it gone. And I said, well, what do you want to replace this with? And like, oh, just a big tv. Jamie, to your point, that's. That's what they understand. Just put a big tv on that. >> Justin Rexing: Can you go 200 inches on your tv? >> Marc Cholewczynski: Give me a refrigerator to put that.
>> Chris Dechter: Well, I asked him, I was like, what do you. What do you want me to do with this? You want to repurpose somewhere? So they're like, no, get rid of it. >> Marc Cholewczynski: Do whatever you want with it. >> Chris Dechter: Okay, well, I guess I'll just go put this somewhere else on campus then. >> Jamie Rinehart: But he's put them onto his truck. He's driving around town with him. >> Chris Dechter: Well, this one's, it's like 720p. You know, keep in
mind, it's like 2017 time frame, so it's. It's got some city miles on it. and, you know, again, the idea was you come into the boardroom and. >> Jamie Rinehart: Wow, look at that. >> Chris Dechter: But it's. Doesn't quite have that effect. >> Marc Cholewczynski: Yeah. Okay, so what did we just, what did we determine here today? >> Chris Dechter: I don't think we termed the damn thing. >> Marc Cholewczynski: We got to the bottom of it, right?
>> Justin Rexing: We talked about how shit's still too expensive and it needs to come down in price. >> Jamie Rinehart: But it's getting close. >> Justin Rexing: But it's getting close. >> Chris Dechter: It's getting closer. >> Marc Cholewczynski: there's less between projector and big tv than there is between big tv and led.
but not. Not necessarily at size. And you're in. If you have basic small room projector at 110 or whatever, you can almost get that big tv doing the same thing. >> Marc Cholewczynski: Very close in price then. But if you want to go bigger than that and you go into big dog led or small dog led, whatever, that is all kit, you're still at about double the price. >> Marc Cholewczynski: Is that what it feels like?
>> Chris Dechter: more than that. At like the. At the low, at the small side? It's way more than that. >> Justin Rexing: It's more than double. Yeah. >> Marc Cholewczynski: Okay. >> Chris Dechter: I think it's your midpoint of large projection starts to cross over into the. M for a little bit more. We could really make this room something special. >> Marc Cholewczynski: Shouldn't you be making it something special to begin with?
>> Chris Dechter: Nope. Okay, here's the 40 year old giant projection screen that's been part of the auditorium since, you know, it was built by the WPA. >> Jamie Rinehart: It still works, still has glass beads in it. >> Justin Rexing: Everything that we do is special. >> Marc Cholewczynski: Okay. >> Justin Rexing: Everything. >> Marc Cholewczynski: All right, well, we gave us some overtime.
>> Chris Dechter: Yeah, we'll start rolling out of here. Let me push this one over here. Where is it? There. All right, well, we'll be back next month with another topic of something. And, did we solve the problems? Of course we did. >> Jamie Rinehart: All of them. >> Chris Dechter: Thanks for putting up with yet another episode of AV Super Friends on topic. You can contact us with questions, topic ideas, or general complaints at av superfriends.com.
nice work, everyone. Sharp broadcast. Really good. Everyone on the floor as well. Really a lot of hustle. I liked it. The opinions expressed by the AV super friends are solely those of the individuals and do not represent their respective institutions, organizations, companies, or clients. AV Super Friends on Topic is an independent production wholly owned and operated by AV Superfriends, LLC. For the highest quality recording of all of our shows, visit av superfriends.com. dot it.